Zeta Klapadaki has over 15 years of experience in marketing, promotion, events, and social media. She has managed marketing for various print and digital publications. Her skills include digital marketing, social media campaigns, event organization, and working with analytics tools like Google Analytics. Recent projects include increasing visitors to websites by 65-80% through social media campaigns and generating over 622,000 views for a client's Google and Facebook ads. She holds a postgraduate certificate in business administration specializing in marketing from the University of Leicester.

1. Klapadaki Zeta / Georgia
Mobile: 6945884776
Email: zetaklapadaki@gmail.com
Marketing, Promotion, Events, Social Media
SKILLS / EXPERIENCE
• Marketing management of:
Espresso, Athens News, Ισοτιμία l’ officiel,
Parents, Dora, LazyTown, Olive and Flash radio,
Channel 10, Sport tv., Δημοκρατία
• Digital Management of: Parentsmag.gr, 7imeres.gr,
Espressonews.gr, Dimokratianews.gr, amarysia.gr,
ids.com.gr
• Tv and radio commercials production and media planning
• Organizing printed commercials (flyers and media
campaigns)
• Monitoring using MEDIA SERVICES & HYPERMEDIA
• Organizing Events
• Netting off procedures and cooperation with media
• Monitoring BTL
• B2B marketing
• Social media strategic marketing
• Facebook ad campaigns – Twitter Ad campaigns – Linked in
Ad Campaigns
• Google (Ad words, AdSense, Publishers, Google Search
console, Google Analytics)
• SEO, SEM
• Joomla and WordPress management
• Budgeting
• Cooperating with IGK Marketing to achieve an efficient
promotion through social media
• Listing printed publications, sales and circulation.
• Statistical analysis and reports
• Dealing with Consumers, Suppliers and affiliates

2. WORK EXPERIENCE
• Ids.com.gr
Google AdWords Campaign – Facebook Campaign – SEO
622.252 views – 1950 reactions, in 20 days
• Amarysia Newspaper // amarysia.gr
Social Media Manager
80% visitors increase in 3 months
• WAY IKE // 7imeres.gr
Social Media Marketing
65% visitors increase in 3 months
• Dimokratikos Tipos SA // espressonews.gr – dimokratianews.gr
Management - Social media ad campaigns
• NEP Publications SA // Paretnsmag.gr
Group Media Director – Digital marketing Supervisor
A 4month site received 37,000 views.
• Liberis Publications SA
Distribution Department
SEMINARS / CONFERENCES
(2011):
“Social media strategy elements”
Boussias Communications (2012)
Social Media Conference ΄12
Mellon – Επιταχυντής Δεξιοτήτων
“Facebook από το Α ως το Ω” (06/2016)
Smart Press
5ο E-Business & Social Media World (29/06/2016)
• Βασικό Internet Marketing Plan για E-Shops
• Increase your visibility
• SEM – SEO Best practices – Monitoring - AnalysisEDUCATION
1997 - 2002 Τ.Ε.Ι. Of Athens
Conservation of archaeological findings and works of art
2011 University of Leicester
Postgraduate Certificate in Business Administration
(Specialized in Marketing)
2016 Google Certification – Online Marketing Fundamentals in Tourism
Foreign Language: English (Proficiency)