YRALS is a digital marketing agency that was founded in 2008. It has a 30 member team in Mumbai. YRALS executes social media marketing campaigns for over 50 clients across various industries. It specializes in creating engaging social media campaigns, websites, mobile apps, banners, and other digital properties to build brand loyalty. Some of the mobile apps it has developed include apps for movies like Men in Black 3 to allow users to interact with the movie, as well as apps for brands like Tata Motors and BATEC Air Conditioners to provide product information and engage customers.