How to promote your video on youtube

1. YouTube Promoting Ways

2. YouTube Statistics
 1st largest video site on the web,
 Around 100 Million Visitors visit YouTube per Month,
 5 Billion Video Streams Every month - 40% of all
videos online,(Do the Math - 5 Billion / 300 million
worldwide visitors = 17 streams a month per person)
 15 Hours of video uploaded every minute.
 Did you know: In August 2008, YouTube became the
#2 search engines over Yahoo on Web (#1 is Google)

3. Best Formats for Uploading
 YouTube can accept almost any video format for upload, but for
most users have found the following settings give the best
results.
 Video Format: H.264, MPEG-2 or MPEG-4 preferred
 Aspect Ratio: 4:3, 16:9)
 Resolution: 640x360 (16:9) or 480x360 (4:3) recommended
 Audio Format: MP3 or AAC preferred
 Frames per second: 30
 Maximum length: 10 minutes
 Maximum file size: 1 GB

4. On Page Factors
 Title of your Videos
 Video Description
 Tag to describe your video
 Popularity/ Views
 Inbound Links
 Rating and comment
 Naming Video file with the Keyword
 Create and use playlists

6. Inbound Links
 Inbound links (links from other websites to your
website or video) are important in traditional SEO.
 They are also important in YouTube SEO,
considering that an embedded video (when a
YouTube video's code is added to a website,
displaying the video outside of YouTube) functions
like an inbound link.
 Getting more websites to link to and embed your
video will help it rank better in search results.

7. Rating and comments
 Higher ratings and more comments are also
indications of higher quality and more interesting
videos, so it's helpful to generate as many 'thumbs
up' ratings and comments as you can for SEO
purposes.
 Encourage your fans to check out your video via your
blog and social media sites like Twitter, Facebook,
Google+, or LinkedIn.

8. Suggested Result
 Go to YouTube and in the search bar start typing your
targeted keyword(s). You will see a drop down list of
suggested searches that pop up below.

9. Going Viral

10. How to increase Subscribers
 Produce highly engage content
 Increase uploading frequency
 Personalize video thumbnails
 Make use of “call to Action” annotations.
 Limit the video under 5 minutes.
 Use A YouTube Intro and Outro.
 Collaborating with fellow YouTubers.
 Interact with loyal fan based
 Consider giveaways and video challenges.

11. Pre-Roll:
 Pre-Roll video ads are non- skippable and pay per
click.
 Publishers are only offering 15 or 20-second videos.
 In addition, given the pay per click pricing, 15-second
videos are typically less expensive per click than
TrueView in-stream ads leading to more cost
effective campaigns.

12. Bumpers:
 Bumpers are 6 seconds long. They are non- skippable
like Pre-Roll ads but are pay per view like TrueView
ads.
 They are also cheaper per view than TrueView ads.
 Like TrueView ads, Bumpers can include a click-
through option but are optimized and most effective
for views.