Nalden.net began as a blog in 2002 but transformed into a rich media application in 2008. It provides news, audio, and video content covering music, design, trends, and technology for influential trend-setters. Through interviews and articles, Nalden speaks to influencers in their own language. The document discusses how Nalden generates conversations through community building, supporting young talents, co-creation, and empowering influencers. It promotes expanding horizons and continual learning.

1. ‘De Jeugd van Tegenwoordig’
Naldisney Got the Internet Goin’ Nutz
Nalden for Youthwatching ‘09

3. NALDEN.NET
How A Blog Became A Brand

5. Nalden.net as Rich Media Application
Created by Momkai in close collaboration with Naldisney
Nalden.net is an influencer weblog since 2002 that transformed to a Rich Media Application in
2008. This R.M.A. works like an online desktop and includes news supported by audio &
video channels covering interests in a wide spectrum of music, design, trends & technology
in a real and authentic way directly to the influential trend-setters market segment with an
entirely unique approach to distribution and content. By revealing interviews with progressive
talented people, articles on emerging trends/cultures and presentations of products in their
raw form Nalden speaks to the influencers in their own language.

7. The Good Things of Corporate Sponsorship.
The Corporate Sponsorship of Good Things.
Generating Traffic vs Creating Conversations

15. HOW TO GET IN TOUCH?
“Forever Young, I want to be Forever...”

16. REDEFINING WORDS, INTRODUCING SLANG
The Right Tone Of Voice

18. PEOPLE FORMERLY KNOWN AS CONSUMERS
Do NOT Underestimate Youth

21. OFFLINE - ONLINE
Through The Wire

25. CREATE YOUR COMMUNITY
Contribute To Form Your Tribe

27. SUPPORT YOUNG TALENTS
Invest In The Future

31. CO-CREATION
Build Your Products Together

34. POWER TO THE MASSES
Influence the Influencers

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36. Looking Sideways
Expand your Horizon

37. “The illiterate of the 21st century will not be
those who cannot read and write, but those
who cannot learn, unlearn and relearn.”
Alvin Toffler

38. Thank You,
Questions?
Nalden
info@nalden.net
www.nalden.net