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YOLO:Europe
  By Hennie Clough
Concept and Audience
     16 – 35 years old
Where We Are Going To Visit
Presenter
Channel and Scheduling
                                   “ITV2 is the home of
                                   entertainment for young
                                   people” (ITV commissioning
                                   website)
“10pm we have had a lot of success with programmes in 45' slots but we can
accommodate half hours too.”
                                     January/ February
Running Time
Sponsorship
InterRail is simply a rail pass which offers a
unique way to travel through Europe by rail.
My Segments
•   Tourist Attraction
•   Hidden gem
•   Learning to do something
•   A night out
•   Learning the language
•   Eating the delicacies
•   Experiencing an event
•   Ways to travel
•   Prank
•   Hostel review
•   Night cam/ Self filmed segment linked to Youtube
What’s Going to be in the Package
 Documents                                                   Marketing Ideas
 • Synopsis                                                  • Ad campaigns
 • Pitch                                                     • Website designs
 • Treatment
                                                             • Social networking opportunities
 • The platform
 • Audience                                                  • App design
 • Running order script with rough voice over
 • Production schedule
 • Itinerary of what is going to be seen and visited in each country/ information on
    each location

Casting                                                   Moving Images
• Profile                                                 • Test shoots
• Images and examples of previous work                    • Title Sequence
• Contact Information                                     • Graphics
                                                          • 5 minute taster pilot
Thank You for
  Listening

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YOLO: Europe

  • 1. YOLO:Europe By Hennie Clough
  • 2. Concept and Audience 16 – 35 years old
  • 3. Where We Are Going To Visit
  • 5. Channel and Scheduling “ITV2 is the home of entertainment for young people” (ITV commissioning website) “10pm we have had a lot of success with programmes in 45' slots but we can accommodate half hours too.” January/ February
  • 7. Sponsorship InterRail is simply a rail pass which offers a unique way to travel through Europe by rail.
  • 8. My Segments • Tourist Attraction • Hidden gem • Learning to do something • A night out • Learning the language • Eating the delicacies • Experiencing an event • Ways to travel • Prank • Hostel review • Night cam/ Self filmed segment linked to Youtube
  • 9. What’s Going to be in the Package Documents Marketing Ideas • Synopsis • Ad campaigns • Pitch • Website designs • Treatment • Social networking opportunities • The platform • Audience • App design • Running order script with rough voice over • Production schedule • Itinerary of what is going to be seen and visited in each country/ information on each location Casting Moving Images • Profile • Test shoots • Images and examples of previous work • Title Sequence • Contact Information • Graphics • 5 minute taster pilot
  • 10. Thank You for Listening