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The Public Relations Society of America recognized WV Commerce's Marketing and Communications’
excellence, naming its targeted online marketing campaign the “Best in Show” for a six-state region,
the crisis communications work during the Upper Big Branch Mine Disaster as the “Best in West Virginia”
and Director Kim Harbour the “PRSA Practitioner of the Year” in 2012.
Kim Harbour’s WV Commerce Marketing team won more than 50 awards in four years:
WV Edge magazine
2012 PRSA Achievement -- Regional (6-state region): Institutional Relations
Kureha Grand Opening press kit
2012 PRSA Achievement -- Regional (6-state region): Special Event
Upper Big Branch – Disaster Investigation Report
2012 PRSA Achievement -- Regional (6-state region): Crisis Communications
2011 PRSA Merit: Brochures – statewide award
Upper Big Branch – MHS&T Crisis Communications Support
2010 PRSA Best in West Virginia – statewide award
2010 PRSA Crisis Communication – statewide award
Targeted Landing Pages (Tourism and Business Search Engine Marketing)
2011 PRSA BEST IN SHOW -- Regional (6-state region): Business to Business Campaign
2010 Excellence in Information Technology awards, WV IT Summit -- Best Application Serving the Public
2010 PRSA Research – statewide award
Governor’s Guaranteed Work Force Annual Report
2011 PRSA Merit – Regional (6-state region): Investor Relations
2010 PRSA Annual Report – statewide award
WV SBDC Brand Management – logo system
2011 PRSA Diamond – Regional (6-state region): Brand Management Tactic
2011 PRSA Crystal: Logos & Brand Management – statewide award
Discover West Virginia -- special issue Wonderful WV magazine
2011 PRSA Merit – Regional (6-state region): Consumer Marketing
2011 PRSA Crystal: 4-color Magazine – statewide award
Business at the Speed of Life DVD
2011 PRSA Merit– Regional (6-state region): Institutional Relations, Tactic
Business at the Speed of Life Media Event
2011 PRSA Crystal: Special Events and Observances – statewide award
Three-Step Jump Start: Step 1 Video
2011 PRSA Crystal: Scripts – statewide award
DC Domination: Mobile and Posters
2011 PRSA Merit: Integrated Communications – statewide award
WVCommerce.org, WVTourism.com, WVDO.org
2010 PRSA Diamond – Regional (6-state region): Marketing Campaigns: Consumer Related
2009 PRSA Interactive Web sites – statewide award
2010 Excellence in Information Technology awards, West Virginia IT Summit -- Best IT Collaboration
Juggle.com -- Top State Tourism Website Award
Genuine West Virginia Logo
2010 PRSA Diamond – Regional (6-state region) Brand Management Campaigns
2009 PRSA Collateral Materials: Logo – statewide award
2010 National Scout Jamboree: West Virginia Trading Cards
2010 PRSA Diamond – Regional (6-state region): Special Events & Observances Tactics
2010 PRSA Collateral piece/Invitation – statewide award
“Genuine West Virginia Reunions Campaign”
2011 PRSA Diamond -- Regional (6-state region): Community Relations
2009 PRSA Achievement – Regional (6-state region): Integrated Communications Campaigns
2010 PRSA External Communication campaign – statewide award
Individual Writing Awards
“The Comeback Cracker” by Courtney Sisk
2012 PRSA Achievement -- Regional (6-state region)
“Easy Being Green: Ecotourism-based Businesses” by Kim Harbour
2011 PRSA Crystal: Magazine Article, 500+ words – statewide award
2012 PRSA Achievement -- Regional (6-state region): Consumer-Related Marketing
“Holidays for the Holidays: 55 years at Kumbrabow” by Courtney Sisk
2011 PRSA Crystal: Magazine Article, 500+ words – statewide award
“Maggie’s…A Salsa Success Story,” article by Leslie Fitzwater
2010 PRSA Diamond – Regional (6-state region): Marketing: Consumer Related Tactics
2009 PRSA Crystal Award for Writing – statewide award
“Being West Virginian,” article by Kim Harbour
2010 PRSA Diamond – Regional (6-state region): Multicultural Communications Tactics
2010 PRSA Writing 1000+ Words – statewide award
“The Eureka Factor” by Catherine Zacchi
2010 PRSA Writing 1000+ Words – statewide honor
“West Virginia Building a Business Climate” by Catherine Zacchi
2009 PRSA Writing: Articles more than 1,000 words – statewide award
The WV Commerce Social Network
2010 PRSA Social Media Campaign – statewide award
Genuinely Home for the Holidays – special issue Wonderful WV magazine
2010 PRSA External Communication magazine – statewide award
Explore WV: Geocaching on Facebook
2010 PRSA Social Marketing project – statewide award
Come Home and Stay Radio spots
2009 PRSA Crystal Award Writing Scripts – statewide award
White House Clean Energy Meeting
2009 PRSA Crystal Award Special Publication Single Issue – statewide award
From Farm to Table, special issue Wonderful WV Magazine
2010 ADDY Silver Award – statewide award
Come Home to West Virginia Campaign
2009 PRSA Crystal-Integrated Marketing Campaign – statewide award
2009 Southern Economic Development Council Superior Award-Overall Campaign (17-state Region)
WV Commerce Stylebook
2009 SEDC Best in Show (17-state Region)
2009 SEDC Superior Award- Branding and Packaging (17-state Region)
Home for the Holidays to Stay, special issue Wonderful WV Magazine
2009 PRSA Crystal- 4-color magazine 2009 SEDC Award of Excellence-Special Purpose Brochure (17-
state Region)
Going Into Business in WV Kit
2009 SEDC Award of Merit-General Purpose Promotion (17-state Region)
Come Home and Stay Postcards
2008 ADDY Silver Award – statewide award

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WVCommerce_Awards

  • 1. The Public Relations Society of America recognized WV Commerce's Marketing and Communications’ excellence, naming its targeted online marketing campaign the “Best in Show” for a six-state region, the crisis communications work during the Upper Big Branch Mine Disaster as the “Best in West Virginia” and Director Kim Harbour the “PRSA Practitioner of the Year” in 2012. Kim Harbour’s WV Commerce Marketing team won more than 50 awards in four years: WV Edge magazine 2012 PRSA Achievement -- Regional (6-state region): Institutional Relations Kureha Grand Opening press kit 2012 PRSA Achievement -- Regional (6-state region): Special Event Upper Big Branch – Disaster Investigation Report 2012 PRSA Achievement -- Regional (6-state region): Crisis Communications 2011 PRSA Merit: Brochures – statewide award Upper Big Branch – MHS&T Crisis Communications Support 2010 PRSA Best in West Virginia – statewide award 2010 PRSA Crisis Communication – statewide award Targeted Landing Pages (Tourism and Business Search Engine Marketing) 2011 PRSA BEST IN SHOW -- Regional (6-state region): Business to Business Campaign 2010 Excellence in Information Technology awards, WV IT Summit -- Best Application Serving the Public 2010 PRSA Research – statewide award Governor’s Guaranteed Work Force Annual Report 2011 PRSA Merit – Regional (6-state region): Investor Relations 2010 PRSA Annual Report – statewide award WV SBDC Brand Management – logo system 2011 PRSA Diamond – Regional (6-state region): Brand Management Tactic 2011 PRSA Crystal: Logos & Brand Management – statewide award Discover West Virginia -- special issue Wonderful WV magazine 2011 PRSA Merit – Regional (6-state region): Consumer Marketing 2011 PRSA Crystal: 4-color Magazine – statewide award Business at the Speed of Life DVD 2011 PRSA Merit– Regional (6-state region): Institutional Relations, Tactic Business at the Speed of Life Media Event 2011 PRSA Crystal: Special Events and Observances – statewide award Three-Step Jump Start: Step 1 Video 2011 PRSA Crystal: Scripts – statewide award
  • 2. DC Domination: Mobile and Posters 2011 PRSA Merit: Integrated Communications – statewide award WVCommerce.org, WVTourism.com, WVDO.org 2010 PRSA Diamond – Regional (6-state region): Marketing Campaigns: Consumer Related 2009 PRSA Interactive Web sites – statewide award 2010 Excellence in Information Technology awards, West Virginia IT Summit -- Best IT Collaboration Juggle.com -- Top State Tourism Website Award Genuine West Virginia Logo 2010 PRSA Diamond – Regional (6-state region) Brand Management Campaigns 2009 PRSA Collateral Materials: Logo – statewide award 2010 National Scout Jamboree: West Virginia Trading Cards 2010 PRSA Diamond – Regional (6-state region): Special Events & Observances Tactics 2010 PRSA Collateral piece/Invitation – statewide award “Genuine West Virginia Reunions Campaign” 2011 PRSA Diamond -- Regional (6-state region): Community Relations 2009 PRSA Achievement – Regional (6-state region): Integrated Communications Campaigns 2010 PRSA External Communication campaign – statewide award Individual Writing Awards “The Comeback Cracker” by Courtney Sisk 2012 PRSA Achievement -- Regional (6-state region) “Easy Being Green: Ecotourism-based Businesses” by Kim Harbour 2011 PRSA Crystal: Magazine Article, 500+ words – statewide award 2012 PRSA Achievement -- Regional (6-state region): Consumer-Related Marketing “Holidays for the Holidays: 55 years at Kumbrabow” by Courtney Sisk 2011 PRSA Crystal: Magazine Article, 500+ words – statewide award “Maggie’s…A Salsa Success Story,” article by Leslie Fitzwater 2010 PRSA Diamond – Regional (6-state region): Marketing: Consumer Related Tactics 2009 PRSA Crystal Award for Writing – statewide award “Being West Virginian,” article by Kim Harbour 2010 PRSA Diamond – Regional (6-state region): Multicultural Communications Tactics 2010 PRSA Writing 1000+ Words – statewide award “The Eureka Factor” by Catherine Zacchi 2010 PRSA Writing 1000+ Words – statewide honor “West Virginia Building a Business Climate” by Catherine Zacchi 2009 PRSA Writing: Articles more than 1,000 words – statewide award The WV Commerce Social Network 2010 PRSA Social Media Campaign – statewide award Genuinely Home for the Holidays – special issue Wonderful WV magazine 2010 PRSA External Communication magazine – statewide award Explore WV: Geocaching on Facebook 2010 PRSA Social Marketing project – statewide award Come Home and Stay Radio spots 2009 PRSA Crystal Award Writing Scripts – statewide award
  • 3. White House Clean Energy Meeting 2009 PRSA Crystal Award Special Publication Single Issue – statewide award From Farm to Table, special issue Wonderful WV Magazine 2010 ADDY Silver Award – statewide award Come Home to West Virginia Campaign 2009 PRSA Crystal-Integrated Marketing Campaign – statewide award 2009 Southern Economic Development Council Superior Award-Overall Campaign (17-state Region) WV Commerce Stylebook 2009 SEDC Best in Show (17-state Region) 2009 SEDC Superior Award- Branding and Packaging (17-state Region) Home for the Holidays to Stay, special issue Wonderful WV Magazine 2009 PRSA Crystal- 4-color magazine 2009 SEDC Award of Excellence-Special Purpose Brochure (17- state Region) Going Into Business in WV Kit 2009 SEDC Award of Merit-General Purpose Promotion (17-state Region) Come Home and Stay Postcards 2008 ADDY Silver Award – statewide award