This document provides guidance on writing an effective project proposal. It begins by defining what a project proposal is and its purposes, such as securing funding. It then discusses the benefits of a good proposal, such as helping projects stay focused. The document provides a template for a project proposal, including sections on project description, rationale, objectives, outcomes and impact, work plan and budget, and monitoring and evaluation. It concludes by offering tips for writing an effective proposal, such as keeping it simple, following convention, and proofreading.
2. What is project proposal ?
Project proposals are documents that define
your project, including things such as start
and end dates, objectives and goals. They
tell stakeholders why your project ideas should
be executed. Reading about your ideas in a
well-written document should convince
stakeholders to support them.
3. Purposes
•To secure funding
•To win new partners
•To get existing partners to sign and extend
their contracts
•To convince employer to allocate resources
to a new initiative
4. Benefits of a good project proposal
• A good project proposal benefits you in the following ways:
• Drives innovation. A project proposal provides enough detail
about a project that stakeholders can feel confident investing
resources in it. Executive innovative projects are good for
business and the wider public.
• Helps projects stay focused. Stakeholders can refer to project
proposals while the project is being executed to ensure they
stay focused and deliver what was promised.
5. • Anticipate and solve problems early. A project proposal exposes
project's planning to a new audience. This new audience may be
able to see risks or challenges the project proposal's writer did not.
Discussing these risks and challenges early can help project teams
solve problems before they become major issues.
• Aids planning. A good project proposal helps schools and their
stakeholders plan for the future. They can anticipate how to
allocate finances, time and other resources and predict how the
project may impact their school in the future.
6. PROJECT PROPOSAL Template
I. Project Description
• Project Title:
• Project Proponent:
• Beneficiaries:
• No of beneficiaries:
• Duration:
• Date of Implementation
• Location:
• Agencies Involved:
• Budget Requirement:
7. II. Rationale:
A. Write an introductory section, Just like the introduction of an essay,
this section should aim to catch your recipient's attention and
encourage them to read on. It should include details about:
• The problem your project solves
• How your project solves the problem
• Your project's intended impact
• Make it concise to keep it engaging and convincing
8. B. Project background
Write a section that provides a background to the project and the
problem it seeks to address. This section should include:
• A history of the problem as it relates to your school
• A concise summary of your project's requirements
• Some details about your project
• Focus on how and why you came to think of the project, for
example.
9. III Objectives
•Project objectives are what you plan to achieve by the
end of your project. This might include deliverables and
assets, or more intangible objectives like increasing
performance or motivation. Your project objectives
should be attainable, time-bound, specific goals you
can measure at the end of your project.
•Project objectives are more focused on your actual,
specific deliverables at the end of the project.
10. •The secret to writing great project
objectives is to create objectives that are
clearly written and helpful.
•Make sure your objectives are things you
can control
11. This is where the SMART acronym comes in to play to
help
you create clearly-defined, realistic, and controllable
project objectives. There are five elements to this
framework:
• Specific. Make sure your project objective statement clearly covers the project your
school is currently working on. Avoid writing overly broad project objectives that
don’t directly connect to the result of the project.
• Measurable. At the end of your project, you need a way to clearly look back and
determine if your project was a success. Make sure your project objectives are
clearly measurable things—like percentage change or a specific number of assets.
12. • Achievable. Are your project objectives something you can
reasonably hope to achieve within your project? this is
connected to your project scope—if your project scope is
unrealistic, your project objectives likely will be, too. Without
Achievable project goals, your project may suffer from scope
creep, delays, or overwork.
• Realistic. When you’re creating your project objectives, you
should have a general sense of your project resources. Make
sure your objectives are something you can achieve within
the time frame and with the resources you have available for
this project.
• Time-bound. Your project objectives should take into account
how long your project timeline is. Make sure you factor in the
14. • Outputs are immediate results achieved soon after the completion
an activity. For example, in a project training of school heads on
MATATAG Agenda, the output might be “ 81 school heads trained on
MATATAG Agenda.”
• The outcomes are the results achieved after a period of time. These are
the short-term effects of the immediate outputs. If after some time a
change occurs because of the project activity, it can be called an
outcome. Continuing the above example, the outcome might be: “the
school heads used their training on MATATAG Agenda as a guide in
deciding the schools’ PAPs .”
• The impact is the long-term result that came about because of the
activities undertaken in the project. For the above example, the impact
of the project might be that after one school year of using MATATAg
Agenda as reference in identifying priority PAPs, the school heads’
ability to undertake School Based Management has greatly improved
15. V. Project Work Plan and Budget
Phases Activities Outputs Persons in
Charge
Timeline Budget
Pre-
implementation
Implementation
Post
Implementation
V. Project Work Plan / Budget
16. VI. Monitoring and Evaluation
What is project monitoring and evaluation?
•Project monitoring and evaluation is used to
measure a project’s progress. It’s important
because it lets you keep tabs on a project and
identify potential problems.
17. •Project monitoring is the process of keeping a
close eye on the entire project management life
cycle and ensuring project activities are on the
right track.
•Project monitoring is all about comparing actual
performance to the goals you set.
18. Project Management Monitoring Plan
Phases Activities Outputs Persons in
Charge
Timeline Budget Status
(Sample Remarks)
Pre-
implementatio
*Done
*Working on it
*Stuck
Implementation *Not Implemented
*Partially Implemented
*Fully Implemented
Post
Implementation
*Not Yet Started
*Work in Progress
*Completed
V. Project Work Plan / Budget
19. What is project evaluation?
•Project evaluation is the ‘control’ part of the monitoring
and control phase. It involves looking at the
information you gather from monitoring and making
decisions based on it (e.g., do we need to adjust
schedules or fast track certain processes to meet
deadlines?).
•Not every project goes according to plan. Costs might
exceed the initial budget, team members might miss
their deadlines due to scope creep, a stakeholder may
20. •But project issues are also perfect learning
opportunities to identify where things in the project
plan started to go awry.
•This is what a project evaluation framework is all about.
Evaluating why a project is heading off course allows
time for intervention.
•Best case, you discover an issue early enough to get
back on course. Worst case, you gain valuable insights
that you can use to improve future workflows.
•The evaluation process happens throughout the project
— not just after project objectives are met. There may
also be more in-depth evaluations at big milestones.
21. Create a plan for monitoring and evaluating your
projects
•The first step is to create a process for how you
will monitor and evaluate your projects.
•Start with the following steps:
1. Organize your projects: You need a platform
or system to capture and organize your data in
one place.
22. 2. Identify responsibilities: Who will be responsible for
monitoring each phase of the project and conducting
evaluations? How will they determine and measure project
success? Designate stakeholder roles as early as possible
and create a checklist of their responsibilities.
3. Record project bottlenecks: What were some issues that
you or your project team experienced? Make sure to record
those incidents, including how you addressed them and what
the outcome was.
• Create an evaluation plan: Will you conduct evaluation
every week or after each phase of the project is
complete? Collect feedback from your team to get their
thoughts on how workflows can be improved.
23. Tips for writing an effective project proposal
• Using proven strategies can help make your project proposal
even more effective. Consider the following tips when writing
your own project proposals for the best results:
1. Write for your audience
• Keep your audience in mind and use terms, tone and details that
will resonate with them. Preliminary research on company
websites and social media profiles will help you learn the best
language to use and content to include.
24. 2. Be persuasive
• A project proposal aims to convince its recipients to act in some way,
way, so being persuasive is vital. Use persuasive tools, including
historic data, survey results, market predictions, testimonials and
case studies to encourage action. Highlighting your own experience
and qualifications can also instill confidence.
3. Connect the project to the recipient
• A project may seem like a good idea, but it may not be approved or
funded if your recipient does not understand why it matters to them.
them. Make the connection between your recipient's goals and the
project clear to increase your chance of success.
25. 2. Keep it simple
• A simple proposal is easy to read and understand. Use easily
understood terms, simple sentences and an easy-to-follow format to
make your proposal clear.
3. Follow convention
• It might be tempting to be creative with your proposal's structure to
help it stand out. However, following tradition reduces the chance of
confusing your reader and forgetting essential information. If you are
given a set format, make sure you follow it strictly.
26. 4. Proofread and revise your proposal
• Read through your proposal to make sure it is clear and free
of spelling and grammatical errors. Presenting a clear and
mistake-free proposal helps you demonstrate your
professionalism, which can help you increase your chance of
approval. If you have time, try to proofread your work a few
days after you complete your proposal. Time away from the
document will help you read it with more objective eyes. You
might also choose to ask a trusted colleague or professional
editor to proofread your work.
28. Workshop Proper
•Identify one priority project in mind
to be financed by a potential
partner.
•Write a project proposal.
29. DepEd Order no.2, s. 2013
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