This document outlines email guidelines for business use. It identifies best practices for email including email etiquette, formatting, attachments, and proper use of fields like To, From, CC, and BCC. It discusses how to craft professional email messages with consideration for perception, privacy, and copyright. The document provides tips for email content and creation including using a clear structure and layout, active voice, careful word choice, and relevance. It emphasizes answering emails promptly, avoiding unnecessary files, asking permission, and substance over style in business communications.

1. Email Guidelines for BusinessCisco Financial – April 4, 2011Presented by: UNR, Extended Studies & Empower Consulting Group

2. Course ObjectivesIdentify best practicesHow email worksEmail etiquetteSending, Formatting, Attachments,To, From, CC,BCC, Subject LineForwardingImplement best practicesCrafting your email messagePerception, Privacy, Copyrightwww.go2ecg.com

3. How Email WorksCourtesy of How Stuff Workswww.go2ecg.com

4. Why Email Etiquette?ProfessionalismProper language conveys a professional imageA pleasure to do business withEfficiencyWell thought out, well writtenState the purpose and needGet to the pointBe clearProtection from liabilityLegal recordwww.go2ecg.com

5. Basic GuidelinesToCCConfusionThink it throughBCCMail merge vs. SpamNo blank subject lines“Reply to all”Forwardingwww.go2ecg.com

6. More BasicsFeedbackAcknowledge receiptEmbarrassing emailsAttachment file sizesSome restrictionsKeeping attachments outside of the email – hard drive, networkVideo and photo files add upThe receiver’s connection speedShorthand, acronyms, emoticonsDelivery and read receipts“High Priority”DisclaimersKnow when to pick up the phonewww.go2ecg.com

7. Content Is King Building Relationships & The Brandwww.go2ecg.com

8. How Would You Respond In Person?Business letter courtesyGreeting, ClosingNameBe concise and to the pointMake it personalPut yourself in their shoesWhat’s the intent of the messageAnswer all questions, and pre-empt further questionsWhat’s the next questionwww.go2ecg.com

9. Content & Creation TipsUse proper structure and layoutLong, wordy sentencesCompleteUse active vs. passive voiceLanguageChoose your words wiselyGender neutralGrammar and writing countUse spell checkPunctuationIf you think it offends it does

10. Read the email before you send it

11. The message thread

12. Relevance and edits

13. Use a meaningful subject

14. Urgent and importantwww.go2ecg.com