Progressive developments in the internet and tech space have made it rather easy for pretty much anyone to generate content, regardless of their education or skill in the topic.
A Balancing Act: Knowing When to Use AI for Content Creation and When to Avoi...Nirvana Canada
Just a few short years ago, generative AI was something reserved for the plot line of some futuristic action flick. Today, however, AI-powered tools are everywhere churning out audio, images, text, and video content faster than the average person could type out this paragraph.
Can ChatGPT or AI Writing Tools Replace Content Writers.pdfAdsy
Is it possible for AI-based tools like ChatGPT to replace human content writers?
Generative AI becomes a hot topic right now so we decided to study its usage in detail. We have found 3 crucial advantages and 3 main limitations AI writing tools have.
Check this presentation to learn if smart models can give people the sack.
Original Writing Vs ChatGPT: 8 Ground Rules: 1. Transparency in Attribution 2. Retaining Human Creativity 3. Citing Sources 4. Review and Editing 5. Avoiding Plagiarism
The Rise of AI-Powered Content Creation: Benefits and LimitationsSOFTTECHHUB
"The Rise of AI-Powered Content Creation: Benefits and Limitations" explores the rapidly evolving landscape of content creation, where machines are increasingly capable of generating written material at unprecedented speeds. This article delves into the benefits of AI-powered content creation, including efficiency, cost-effectiveness, consistency, and scalability, while also acknowledging the limitations of AI, including the lack of human creativity and emotional intelligence.
The world of content marketing is no stranger to evolution. From the early days of static web pages to the dynamic, data-driven landscapes of today, the industry has constantly adapted to embrace new technologies and trends.
A Balancing Act: Knowing When to Use AI for Content Creation and When to Avoi...Nirvana Canada
Just a few short years ago, generative AI was something reserved for the plot line of some futuristic action flick. Today, however, AI-powered tools are everywhere churning out audio, images, text, and video content faster than the average person could type out this paragraph.
Can ChatGPT or AI Writing Tools Replace Content Writers.pdfAdsy
Is it possible for AI-based tools like ChatGPT to replace human content writers?
Generative AI becomes a hot topic right now so we decided to study its usage in detail. We have found 3 crucial advantages and 3 main limitations AI writing tools have.
Check this presentation to learn if smart models can give people the sack.
Original Writing Vs ChatGPT: 8 Ground Rules: 1. Transparency in Attribution 2. Retaining Human Creativity 3. Citing Sources 4. Review and Editing 5. Avoiding Plagiarism
The Rise of AI-Powered Content Creation: Benefits and LimitationsSOFTTECHHUB
"The Rise of AI-Powered Content Creation: Benefits and Limitations" explores the rapidly evolving landscape of content creation, where machines are increasingly capable of generating written material at unprecedented speeds. This article delves into the benefits of AI-powered content creation, including efficiency, cost-effectiveness, consistency, and scalability, while also acknowledging the limitations of AI, including the lack of human creativity and emotional intelligence.
The world of content marketing is no stranger to evolution. From the early days of static web pages to the dynamic, data-driven landscapes of today, the industry has constantly adapted to embrace new technologies and trends.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
What Is The Difference Between Generative AI And Conversational AI.pdfCiente
In this blog, we’ll delve into the definitions of Generative AI and Conversational AI, exploring their unique characteristics, applications, and differences.
New Technology
What is artificial intelligence (AI)?
By Aranna Hasan Delwar
Man-made reasoning is the recreation of human insight processes by machines, particularly PC frameworks. Explicit uses of artificial intelligence incorporate master frameworks, normal language handling, discourse acknowledgment and machine vision.
How does AI work?
As the publicity around artificial intelligence has sped up, sellers have been scrambling to advance how their items and administrations use it. Frequently, what they allude to as simulated intelligence is just a part of the innovation, for example, AI. Man-made intelligence requires an underpinning of particular equipment and programming for composing and preparing AI calculations. No single programming language is inseparable from simulated intelligence, yet Python, R, Java, C++ and Julia have highlights famous with computer based intelligence designers.
As a general rule, man-made intelligence frameworks work overwhelmingly of named preparing information, examining the information for connections and examples, and utilizing these examples to make expectations about future states. Along these lines, a chatbot that is taken care of instances of text can figure out how to create similar trades with individuals, or a picture acknowledgment device can figure out how to recognize and depict objects in pictures by exploring a large number of models. New, quickly further developing generative computer based intelligence strategies can make reasonable text, pictures, music and different media.
Simulated intelligence programming centers around mental abilities that incorporate the accompanying:
Learning. This part of simulated intelligence programming centers around procuring information and making rules for how to transform it into noteworthy data. The principles, which are called calculations, give registering gadgets bit by bit guidelines for how to follow through with a particular responsibility.
Thinking. This part of man-made intelligence programming centers around picking the right calculation to arrive at an ideal result.
Self-remedy. This part of man-made intelligence writing computer programs is intended to ceaselessly tweak calculations and guarantee they give the absolute most precise outcomes.
Imagination. This part of simulated intelligence utilizes brain organizations, rules-based frameworks, measurable strategies and other computer based intelligence methods to create new pictures, new text, new music and novel thoughts.
Differences between AI, machine learning and deep learning
Artificial intelligence, AI and profound learning are normal terms in big business IT and some of the time utilized reciprocally, particularly by organizations in their advertising materials. In any case, there are differentiations. The term man-made intelligence, authored during the 1950s, alludes to the recreation of human insight by machines. It covers a steadily changing arrangement of capacities as new
THE PATH OF ARTIFICIAL INTELLIGENCE IN 2019VARUN KESAVAN
AI is out there ready to be consumed by startups and corporations alike to solve almost any problem from commuting to visualizing, replacing many mundane human tasks with efficient machines and leaving us humans to make more complex decisions.
When Turing proposed the concept of the thinking machine, this ability of a machine to think for itself was too farfetched and crazy. As a result, the project titled 'Artificial Intelligence' (AI) kept getting shelved. But if we were to learn from history machines would also become smarter than humans once they get the drift. So, we should ask ourselves, 'How close will we be to that stage in 2019?' Only that can summarize any projections for 2019 because 'projections' are towards an inevitable future, otherwise they're merely wishful thoughts or prophesies.
AI could impact every aspect of our lives but due to the limitations of space and time I will restrict myself to AI in text processing which we've been working on for the last five years.
Hype vs. Reality: The AI Explainer--- Artificial intelligence (AI) is everywhere, promising self-driving cars, medical breakthroughs, and new ways of working. But how do you separate hype from reality? How can your company apply AI to solve real business problems?
Here’s what AI learnings your business should keep in mind.
Business 4.0 - How can PR professionals prepare, evolve and thrive in a new ...Zoodikers
Delivered at the ICCO Global PR summit in Helsinki, this presentation introduces the audience to the world of AI and its impact on the PR and wider marketing industry. It considers the encroachments of AI in our personal lives and provides a number of ways to prepare for the future.
For starters, it is difficult to understand the language of AI, thus it is important to know it’s terminologies as well as basic functions to understand the technology.
Content Generation AI vs. Human Creativity Who Wins.pdfafiyashaikh25
In the ever-evolving landscape of content creation, a new contender has emerged: artificial intelligence (AI). With its rapid advancements in natural language processing and data analysis, AI has become a force to be reckoned with. But does it surpass the timeless prowess of human creativity? Let’s embark on a journey to explore the intricate interplay between AI and human ingenuity
Read detail blog : https://infohubdigital.com/blog/content-generation-ai-vs-human-creativity-who-wins/
Content Generation AI vs. Human Creativity Who Wins.pptxafiyashaikh25
In the ever-evolving landscape of content creation, a new contender has emerged: artificial intelligence (AI). With its rapid advancements in natural language processing and data analysis, AI has become a force to be reckoned with. But does it surpass the timeless prowess of human creativity? Let’s embark on a journey to explore the intricate interplay between AI and human ingenuity
Read detailed blog : https://infohubdigital.com/blog/content-generation-ai-vs-human-creativity-who-wins/
10 Popular Myths about AI Rewriter Tools Every Writer Should Know .pptxRewriter Tools
RewriterTools- article rewriter, assists students and writers in rephrasing sentences, paragraphs, articles, and essays quickly. Utilize our AI-powered rewrite generator to effortlessly rephrase words, sentences, and paragraphs. Trusted by millions of users each month, our free text reworder is a reliable tool.
With Ciente, business leaders stay abreast of tech news and market insights that help them level up. now,
Link for the above blog :
https://ciente.io/blogs/the-truth-behind-ai-text-generators/
Link for the website :
https://ciente.io/
Explore For More Blogs :
https://ciente.io/blog/
15 AI-Based Tools for Effective Content Marketing.pdfAdsy
AI tools can make our lives better. If you know right services you can fine-tune your content marketing.
From more optimal content writing to email automation and more precise audit of target audience - learn what AI tools can help your content marketing be more effective.
Machine-Assisted Narrative: How to Transform and Scale Your B2B Content with ...PR 20/20
[Originally presented at Content Marketing World 2017]
Artificial intelligence is transforming content strategy, production and promotion, and opening up a world of possibilities for B2B marketers to drive efficiency and performance. Brands have the ability to tell data-driven stories at unparalleled scale using AI technology known as natural language generation, while machine learning, image recognition and natural language processing present the ability to personalize content and experiences like never before. This session gives you the tools and resources you need to create a competitive advantage through cognitive content marketing.
COMPLETE GUIDE TO “FIXING” AI GENERATED CONTENT.pptxWriteMe
Ah, AI-generated content! It’s a fascinating topic full of potential. But let’s pause for a moment and consider the contextual limitations and challenges that come with it. Shall we? Originally published on https://writeme.ai/blog/complete-guide-to-fixing-ai-generated-content/
My musings on how leaders in Creative industries are focussing on threat instead of opportunity, need to adapt, adopt and embrace technology in service of Creativity.
In the modern age of digital marketing, it is more important than ever to establish a strong brand and build an audience. To do this, you need to understand how content syndication strategies can be used to help you build your brand and establish authority in the market.
In this ultimate guide to content syndication we explore what content syndication is, how it works, the nuances of content syndication, the benefits, best practices and more…
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Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
What Is The Difference Between Generative AI And Conversational AI.pdfCiente
In this blog, we’ll delve into the definitions of Generative AI and Conversational AI, exploring their unique characteristics, applications, and differences.
New Technology
What is artificial intelligence (AI)?
By Aranna Hasan Delwar
Man-made reasoning is the recreation of human insight processes by machines, particularly PC frameworks. Explicit uses of artificial intelligence incorporate master frameworks, normal language handling, discourse acknowledgment and machine vision.
How does AI work?
As the publicity around artificial intelligence has sped up, sellers have been scrambling to advance how their items and administrations use it. Frequently, what they allude to as simulated intelligence is just a part of the innovation, for example, AI. Man-made intelligence requires an underpinning of particular equipment and programming for composing and preparing AI calculations. No single programming language is inseparable from simulated intelligence, yet Python, R, Java, C++ and Julia have highlights famous with computer based intelligence designers.
As a general rule, man-made intelligence frameworks work overwhelmingly of named preparing information, examining the information for connections and examples, and utilizing these examples to make expectations about future states. Along these lines, a chatbot that is taken care of instances of text can figure out how to create similar trades with individuals, or a picture acknowledgment device can figure out how to recognize and depict objects in pictures by exploring a large number of models. New, quickly further developing generative computer based intelligence strategies can make reasonable text, pictures, music and different media.
Simulated intelligence programming centers around mental abilities that incorporate the accompanying:
Learning. This part of simulated intelligence programming centers around procuring information and making rules for how to transform it into noteworthy data. The principles, which are called calculations, give registering gadgets bit by bit guidelines for how to follow through with a particular responsibility.
Thinking. This part of man-made intelligence programming centers around picking the right calculation to arrive at an ideal result.
Self-remedy. This part of man-made intelligence writing computer programs is intended to ceaselessly tweak calculations and guarantee they give the absolute most precise outcomes.
Imagination. This part of simulated intelligence utilizes brain organizations, rules-based frameworks, measurable strategies and other computer based intelligence methods to create new pictures, new text, new music and novel thoughts.
Differences between AI, machine learning and deep learning
Artificial intelligence, AI and profound learning are normal terms in big business IT and some of the time utilized reciprocally, particularly by organizations in their advertising materials. In any case, there are differentiations. The term man-made intelligence, authored during the 1950s, alludes to the recreation of human insight by machines. It covers a steadily changing arrangement of capacities as new
THE PATH OF ARTIFICIAL INTELLIGENCE IN 2019VARUN KESAVAN
AI is out there ready to be consumed by startups and corporations alike to solve almost any problem from commuting to visualizing, replacing many mundane human tasks with efficient machines and leaving us humans to make more complex decisions.
When Turing proposed the concept of the thinking machine, this ability of a machine to think for itself was too farfetched and crazy. As a result, the project titled 'Artificial Intelligence' (AI) kept getting shelved. But if we were to learn from history machines would also become smarter than humans once they get the drift. So, we should ask ourselves, 'How close will we be to that stage in 2019?' Only that can summarize any projections for 2019 because 'projections' are towards an inevitable future, otherwise they're merely wishful thoughts or prophesies.
AI could impact every aspect of our lives but due to the limitations of space and time I will restrict myself to AI in text processing which we've been working on for the last five years.
Hype vs. Reality: The AI Explainer--- Artificial intelligence (AI) is everywhere, promising self-driving cars, medical breakthroughs, and new ways of working. But how do you separate hype from reality? How can your company apply AI to solve real business problems?
Here’s what AI learnings your business should keep in mind.
Business 4.0 - How can PR professionals prepare, evolve and thrive in a new ...Zoodikers
Delivered at the ICCO Global PR summit in Helsinki, this presentation introduces the audience to the world of AI and its impact on the PR and wider marketing industry. It considers the encroachments of AI in our personal lives and provides a number of ways to prepare for the future.
For starters, it is difficult to understand the language of AI, thus it is important to know it’s terminologies as well as basic functions to understand the technology.
Content Generation AI vs. Human Creativity Who Wins.pdfafiyashaikh25
In the ever-evolving landscape of content creation, a new contender has emerged: artificial intelligence (AI). With its rapid advancements in natural language processing and data analysis, AI has become a force to be reckoned with. But does it surpass the timeless prowess of human creativity? Let’s embark on a journey to explore the intricate interplay between AI and human ingenuity
Read detail blog : https://infohubdigital.com/blog/content-generation-ai-vs-human-creativity-who-wins/
Content Generation AI vs. Human Creativity Who Wins.pptxafiyashaikh25
In the ever-evolving landscape of content creation, a new contender has emerged: artificial intelligence (AI). With its rapid advancements in natural language processing and data analysis, AI has become a force to be reckoned with. But does it surpass the timeless prowess of human creativity? Let’s embark on a journey to explore the intricate interplay between AI and human ingenuity
Read detailed blog : https://infohubdigital.com/blog/content-generation-ai-vs-human-creativity-who-wins/
10 Popular Myths about AI Rewriter Tools Every Writer Should Know .pptxRewriter Tools
RewriterTools- article rewriter, assists students and writers in rephrasing sentences, paragraphs, articles, and essays quickly. Utilize our AI-powered rewrite generator to effortlessly rephrase words, sentences, and paragraphs. Trusted by millions of users each month, our free text reworder is a reliable tool.
With Ciente, business leaders stay abreast of tech news and market insights that help them level up. now,
Link for the above blog :
https://ciente.io/blogs/the-truth-behind-ai-text-generators/
Link for the website :
https://ciente.io/
Explore For More Blogs :
https://ciente.io/blog/
15 AI-Based Tools for Effective Content Marketing.pdfAdsy
AI tools can make our lives better. If you know right services you can fine-tune your content marketing.
From more optimal content writing to email automation and more precise audit of target audience - learn what AI tools can help your content marketing be more effective.
Machine-Assisted Narrative: How to Transform and Scale Your B2B Content with ...PR 20/20
[Originally presented at Content Marketing World 2017]
Artificial intelligence is transforming content strategy, production and promotion, and opening up a world of possibilities for B2B marketers to drive efficiency and performance. Brands have the ability to tell data-driven stories at unparalleled scale using AI technology known as natural language generation, while machine learning, image recognition and natural language processing present the ability to personalize content and experiences like never before. This session gives you the tools and resources you need to create a competitive advantage through cognitive content marketing.
COMPLETE GUIDE TO “FIXING” AI GENERATED CONTENT.pptxWriteMe
Ah, AI-generated content! It’s a fascinating topic full of potential. But let’s pause for a moment and consider the contextual limitations and challenges that come with it. Shall we? Originally published on https://writeme.ai/blog/complete-guide-to-fixing-ai-generated-content/
My musings on how leaders in Creative industries are focussing on threat instead of opportunity, need to adapt, adopt and embrace technology in service of Creativity.
Similar to Writers-Grind-Their-Teeth-Will-AI-Content-Make-Them-More-Productive-Or-Ring-In-Their-Doom-.pdf (20)
In the modern age of digital marketing, it is more important than ever to establish a strong brand and build an audience. To do this, you need to understand how content syndication strategies can be used to help you build your brand and establish authority in the market.
In this ultimate guide to content syndication we explore what content syndication is, how it works, the nuances of content syndication, the benefits, best practices and more…
ABM is a strategic approach to marketing that focuses on a key set of accounts. ABM favors increasing revenue. It promises a higher success rate of closing more accounts. The plan of action is pragmatic and lucid—strategizing marketing efforts to satisfy a specific need for each account.
Intent data is one of the most powerful tools that B2B businesses have at their disposal today.
It allows businesses to track and understand the online behavior of their target audiences, and use that information to create highly targeted marketing and sales campaigns.
There are a few things that you need to know about intent data in order to make the most of it. But before we get to that let’s make sure we’re on the same page.
Intent-based marketing is a new and exciting way to market your products or services.
It involves using information about what your customers are searching for online, and then marketing products and services, in a more personal way.
This means that you can target your advertising and content to them more effectively, and ultimately increase your sales and conversions.
In order to do intent-based marketing, you need to first understand what your customer’s intent is.
Intent is what your prospects are looking to accomplish by searching for something online. For example, someone may be searching for “How to start a business” because they want to start their own business.
Account-based marketing, is a strategic approach to business marketing in which an organization identifies and pursues relationships with specific, target accounts.
Content creation is a small part of content marketing. Just 20% effort.
To get results from content, you must promote it.
That is, you must find ways to get your content in front of your audience.
If your prospects don’t know about your brand, how do they know that you exist?
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
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Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
2. 1. Introduction
2. The Developments in AI Right Now
3. The Field of AI is Progressing, and So Is Its Software
4. Writers Win by a Mile (In Quality)—For Now
5. Six Essential Skills that Give Contemporary Writers
an Edge Over AI
a. Ingenuity
b. Variation
c. Passion
d. Compassion
e. Experience
f. Judgment
6. What are the Prospects For AI and Content Creation?
7. In Summary
8. Fancy More Reading?
9. Harvest An Avalanche of Leads with Content Creation, Today!
01
INDEX
02
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3. INTRODUCTION
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Progressive developments in the internet and tech space have made it rather easy for pretty
much anyone to generate content, regardless of their education or skill in the topic.
However, the very thought of content automation makes writers anxious.
The rise of AI tools automating content has writers disheveled and chewing their nails.
Tools and software driven by artificial intelligence have blanketed the content creation process.
These technologies are (increasingly) used by several businesses—including digital firms that
have produced content for years.
4. The Developments in AI Right Now
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Progressive developments in the internet and tech space have made it rather easy for pretty
much anyone to generate content, regardless of their education or skill in the topic.
However, the very thought of content automation makes writers anxious.
The rise of AI tools automating content has writers disheveled and chewing their nails.
Tools and software driven by artificial intelligence have blanketed the content creation process.
These technologies are (increasingly) used by several businesses—including digital firms that
have produced content for years.
Contemporary AI is being developed with a two-pronged approach. AI assistants which:
a. Respond to human queries
b. Respond to machine instructions
5. AI content writing comes with its advantages.
3
It saves time and curates ideas instantly. This allows authors to concentrate on their
strengths on much more important tasks; increasing the quality and value of the con-
tent.
Automation is far more efficient than conventional writing. It makes writers far more
productive.
Employing machine learning algorithms to produce content, a decent AI writing soft-
ware can simplify and speed up the process dramatically.
It uses available data to provide more relevant content for business audiences and per-
forms all the heavy-lifting tedious operations involved in content research.
AI is efficient at automating monotonous, repetitive activities such as image identifica-
tion and customer care, to say the least.
a.
b.
c.
d.
e.
6. However, AI software is only still in its infancy.
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It is capable of creating low-quality, generic content that may not even pass (on its
own) at best.
Automated content requires constant overwatch. Writers need to proofread every line,
correct grammatical errors, cross-check facts, modify the content, format it, and re-
check it.
Artificially generated content has a long way to go before it can write at an editorial lev-
el—without supervision.
a.
b.
c.
7. You cannot expect a computer program to
comprehend feelings and experiences.
And most of the time, that is not its intend-
ed purpose. Have you used Grammarly?
How often do you disregard Grammarly's
suggested corrections? Ceremoniously, no
doubt.
Grammarly is an excellent application. It
detects plagiarism and pinpoints improper
usage of commas and semicolons. We use
it to proofread our initial drafts.
Accepting all of Grammarly’s recommenda-
tions would alter the author’s take on the
piece and generalize the content to fit a
much wider audience than intended.
AI-bot technologies cannot be relied upon to
substitute human authors, well, at least not
yet.
Emotions are feelings—something that a
piece of software, no matter how large or
well stacked, will probably never fully com-
prehend.
When creating a marketing strategy, we at-
tempt to take into account the multi-channel
behavior of our target leads and consumers.
The Field of AI is Progressing, and So Is Its Software
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8. According to research conducted by Motista, there is a clear association between emotional
connection and consumer spending. As the emotional connection increases, so does the ex-
penditure.
a. Consumers are hungry for knowledge, actively looking to broaden their perspective.
b. Brands seek to share the appropriate information to the right lead at the right time.
c. Effective (content) planning serves as the foundation for a long-term customer-brand
connection.
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9. Writers Win by a Mile (In Quality)—For Now
Helpful hints and guidance, a welcoming tone that creates a sense of well-being, and content
that helps readers make educated choices are key.
Content should also make readers feel connected and engaged. So far artificial intelligence
cannot do this, at least not without compromising on some real-time variables.
We like hearing tales, reading about them, and being inspired by them.
a. Why should my readers read my material
b. What makes them click on the links
c. What gets them to return often for more engaging information
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Writers strive to address the most important questions:
10. Six Essential Skills that Give Contemporary Writers an Edge
We prefer to extend our confidence to someone who empathizes with our current problems
and pains, and offers advice on how to best address it.
We relate and connect with that individual, whether we know it or not. This is only conceivable
when there is a human touch; when a person writes about his or her experiences in their own
style and tone.
When compared to Artificial Intelligence, writers still have a few aces up their sleeves. Let’s
examine these.
Artificial intelligence analyzes data and transforms it into fathomable, pellucid text.
The information is provided in clear, grammatically sound texts, yet there is no way to pro-
gram genuine imagination into a computer (yet). In this regard, the human brain—which has
evolved over a period of thousands of years—is ahead of artificial intelligence, by a decade
or two.
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1. Ingenuity
11. 9
Intelligent software is getting better at parroting humans.
Strong writing, however—whether rhetoric or not—skillfully combines words, phrases, sen-
tence lengths, and sentence structures.
We like things kept at a novel, interesting pace, especially millennials.
AI tends to come off as rather impersonal, diluted, and generic, appealing safely to a much
broader audience, no matter how much you tweak the settings.
2. Variation
We often find ourselves overwhelmed while enjoying a book—or other written work—where
a writer has poured his heart and soul.
A majority of authors love their profession and develop the skill with hard work.
No matter how well we stack AI algorithms, there is just no way to replicate the amount of
emotion, passion, and rhetoric that helps people to connect so intimately with the author,
or in this case, the brand.
3. Passion
12. 10
Artificial Intelligence can do much for us humans, but it cannot sense emotions or put itself
in our place (empathize) to deconstruct and comprehend the issues we face.
AI is hence unlikely to replace humans in customer service or any other sector where you
require personal and empathic relationships for this reason anytime soon.
4. Compassion
No data can match the value of the experience itself, just as images of exotic locations on
Google cannot compare to actually seeing them.
Similarly, given the absence of experiences to draw on, AI-written texts seem to lack the
depth, driving us, or our audiences rather, to take the desired actions.
5. Experience
14. 12
Artificial Intelligence can do much for us humans, but it cannot sense emotions or put itself
in our place (empathize) to deconstruct and comprehend the issues we face.
AI is hence unlikely to replace humans in customer service or any other sector where you
require personal and empathic relationships for this reason anytime soon.
AI software is designed to make decisions based on a set of predetermined criteria, but this
does not constitute the development of judgment abilities.
Copywriters depend on their ideals, acquired knowledge, intuition and ability to sense pat-
terns, to create content that resonates with readers.
Many authors "go with the flow" and let their work lead them, sometimes into unintended
places. We improvise and make decisions as we move forward.
For example, it is not currently possible to produce the quality of writing that you see on the
New Yorker, Goings About Town section with AI Content Software.
6. Judgment
15. 13
AI has not yet achieved that degree of intelligence and flexibility. AI will often loop around
and repeat material rather than go to a peripheral topic if that's how the piece is flowing.
Source New Yorker, Goings About Town
https://www.newyorker.com/goings-on-about-town
16. What are the Prospects For AI and Content Creation?
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The future of copywriting is not dependent on whether there will be human or AI authors, but
rather on how they will work together.
Content writers could use AI writing assistance to develop ideas at scale, while they concen-
trate on their strengths—using creativity and emotions—in the time that they save.
These AI writers should not be considered a substitute for human content writers or copywrit-
ers. AI aids content writers to overcome writer's block and generate content ideas at scale.
AI Content Writing Software is very similar to what Photoshop, the image-editing software,
does.
https://xenoss.io/blog/artificial-intelligence-in-marketing
17. https://digitalzone.com/blog/?s=content+syndication https://digitalzone.com/blog/?s=opt+in+list+building https://digitalzone.com/blog/?s=ABM https://digitalzone.com/blog/?s=Demand+Research
https://digitalzone.com/blog/?s=Demand+Research https://digitalzone.com/blog/?s=content+creation
https://digitalzone.com/blog/martech/
https://digitalzone.com/blog/case-studies/ https://digitalzone.com/blog/market-research-whitepapers/
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In the hands of a skilled artist,
Photoshop can produce magical
art. In the hands of lesser mortals
you will be able to create images
that don’t particularly stand out.
AI has a big future ahead and will
continue to progress. The balance
between humans and AI will be
maintained, with people continuing
to manage the process with the
assistance of AI in content.
Source for Photoshop Magic
https://www.photoshoptutorials.ws/photoshop-tutorials/create-amazing-watercolor-artwork-photoshop/
18. In Summary
Modern AI is being created using a two-pronged strategy.
It must be responsive to both people and robots as necessary. However, for now, writers
using AI tools must read each line, check for grammatical faults, verify facts, revise the con-
tent, format it, and recheck pieces of content produced by AI.
The relationship between emotional connection and consumer spending is evident. As the
emotional connection strengthens, so do the revenues.
AI excels at evaluating data and converting it into comprehensible, clear prose.
However, it is impossible to program true creativity into a machine yet.
Artificial Intelligence (AI) can assist people in many ways, yet it cannot perceive emotions or
understand the challenges we confront.
Hence, writers are unlikely to be replaced by artificial intelligence in customer service or any
other industry needing personal and emotional interaction anytime soon.
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19. Especially articles on topics like: Content Syndication, Opt-in List Building, ABM Topics, Demand
Research, and Content Creation.
While you’re enjoying these, you might also want to take a peek at our MarTech Report, Case
Studies, and Researched Whitepapers.
Fancy More Reading?
Check out Digitalzone’s Blog.
https://digitalzone.com/blog/?s=content+syndication https://digitalzone.com/blog/?s=opt+in+list+building https://digitalzone.com/blog/?s=ABM https://digitalzone.com/blog/?s=Demand+Research
https://digitalzone.com/blog/?s=Demand+Research https://digitalzone.com/blog/?s=content+creation
https://digitalzone.com/blog/martech/
https://digitalzone.com/blog/case-studies/ https://digitalzone.com/blog/market-research-whitepapers/
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20. Harvest An Avalanche of LEADS
WITH INTENT-BASED MARKETING Today!
Get in touch with us, skyrocket sales today.
Digitalzonehelps you skyrocket your B2B leads and sales.
Leverage a global B2B database of 71 million companies, and the experience of managing 46,872
successful campaigns for US companies. We help B2B companies, just like yours, with a variety of
lead gen programs:
1. Account Based Marketing
2. Content Syndication
3. Intent-Based Marketing
4. Opt-in List Building
5. Demand Research
6. Content Creation
https://digitalzone.com/account-based-markeing
https://digitalzone.com/content-syndication
https://digitalzone.com/intent-based-marketing
https://digitalzone.com/opt-in-list-building
https://www.digitalzone.com/demand-research
https://www.digitalzone.com/content-creation
https://digitalzone.com/contact-us
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