analyzing some good and bad crowdfunding write up

1. Crowdfunding write-
up analyzing
By Zhang, Jian Shuang

2. 2 example of good write-
up
The good points
The feeling it brings
2 example of bad write-
up
The bad points
The feeling it brings
VS

3. Get Kids Reading
with Bookopolis

4. Link: https://www.indiegogo.com/p
rojects/get-kids-reading-with-
bookopolis/x/18063258#/
Focus: get kids reading more
funding goal: $10,000
actual achieved: $3,952
type of entrepreneurship: social
entrepreneurship

5. liked about the write-up and why:
1. explain clearly why kids need
reading
2. what do they want to do to help
3. what did they achieve already
4. how can you help in the project
(They describe very clear about
what do they do, and why are they
doing it, they words are very clear
and turchable for the one who care
about their kids. )

6. Kids Reading
Armenian

7. Link: https://www.kickstarter.com/
projects/656526190/kids-reading-
armenian?ref=discovery&term=kid
s%27%20reading
Focus: children and parents who
want to learn and read Armenian
funding goal: $2800
actual achieved: $6188
type of entrepreneurship: full
profit entrepreneurship​

8. liked about the write-up and
why:
1. explain clearly what is the
project
2. explain What is Kickstarter
and How to Use It
3. explain clearly about
the Rewards
4. explain Risks and
challenges
(She explain everything very
clearly and help people
understand what she is doing,
and how people could help)

9. Reading Matters!

10. Link: https://www.indiego
go.com/projects/reading-
matters/x/18063258#/
Focus: provide students
with home libraries to
inspire success
funding goal: $10,000​
actual achieved: $35
type of
entrepreneurship: social
entrepreneurship​

11. disliked about the write-up and
why:
1. very short explanation
2. the using of money part is not
clear
3. the impact is just a link to a
website
(They didn't describe very clear
about what do they do, and why
are they doing it, they words are
very limited. The short write-up
make me feel that they didn't put
time on this project, and they are
not trustable for me to put
money in. )

12. Get Kids Reading
Again and Loving
It

13. Link: https://www.indiegogo.com/project
s/get-kids-reading-again-and-loving-
it/x/18063258#/
Focus: change young book-haters into
book-lovers
funding goal: $1500
actual achieved: $1500
type of entrepreneurship: social
entrepreneurship​

14. disliked about the write-up and why:​​
1. very long explanation, and without
sections
2. the using of money part is not clear
3. the project is not straightly help the
children who need help of reading but to
the person's website
(The very long description make people
don't want to read any more, and the
project is helping the target indirectly.)​​

15. https://unsplash.com/search/photos/kids
https://unsplash.com/search/photos/milkyway