Trend pekerja digital yang bekerja secara independent akan semakin banyak dengan dukungan teknologi dan kondisi terutama saat ini sejak pandemi dan gaya hidup gen z yang semakin digital. Presentasi ini 5 tahun lalu akan membantu melihat pergerakan trend secara aktual dan apa saja yang perlu kita persiapkan.

1. Independent Digital Worker
A presentation for Jakarta WordPress Camp 2017
By Victorina Augusklamasia (Vika)

2. Fact of the
trend

3. Digital platform creates
Independent digital worker
new way of live and work
Mobile
Social Media
Communication
Apps
Design Apps
Working Apps
Analytics Tool
Video
Content
Website

4. Why

5. Digital platforms are transforming
independent work, building on the ubiquity
of mobile devices, the
enormous pools of workers and customers
they can reach, and the ability to harness
rich real-time
information to make more efficient matches.
Today these online marketplaces are used
by 15 percent
of independent workers. But the rapid
growth of the largest platforms suggests we
have only just
begun to see their impact.
McKinsey&company 2016

6. • The rise of digital platform which are
friendly user for individual.
• The rise of robots/machines replace
human presence.
• Corporate business is going down.
• The rise of young people who want build
their own business.
• The rise of experts from corporate who will
escape from their corporate life.
• The rise of digital nomad community.

7. Most independent workers
have actively chosen their
working style and report
high levels of satisfaction
with it.

8. The society & economy is
changing

9. Society &
Context
Ideas New Technology
Applied to old
uses
Old uses change
New uses
develop
Communication
institutions adapt
New cultural
forms and
meanings
emerge
Continuing
process of
technical and
cultural change
(McQuail’s, 2000, h:108) : A model of technology and cultural change

10. Media & Audience
Before
Brand Media Audience
Now
Brand
Media
Media
Audienc
e
Media
Brand
Technology dan platform yang
dihasilkan memampukan audience
menjadi media dan bahkan menjadi
brand dengan mudah dan murah

11. What is
independent
digital worker?

12. Independent Digital
Worker
No boss No staff
Co working

13. independent digital worker
as
a digital nomad

15. How do they
work?

16. NOMADEN
Digital Nomad

17. http://blog.fluidui.com/welcome-to-the-
world-of-the-digital-nomad/

20. Digital Asset
Independent Digital Worker
Website
Socia
l
Medi
a
FB &
Insta
gram
Digital
platform/Apps
Email
Mark
eting
Google
Platform
Internet

21. Co working
Net working
Cross
nation

22. https://medium.com/the-power-of-
coworking/coworking-past-present-future-
d1c35b3bdbd0

23. Who can be a
digital nomad
/personal digital
independent

25. Practice Skill
Digital Skill

26. http://dolphin.com/going-mobile-anatomy-
of-the-digital-nomad/

27. The opportunity
For Indonesia

28. @ Tanjung Aan Lombok
Photo: the_Chocoprins
Places for Independent
Worker – Digital Friendly
places

30. Bali is one of
the favorite
place of
independent
digital worker in
their nomad
period

32. Human Resources
Digital job
Digital skill helps to
digitalize skill

33. http://blog.fluidui.com/welcome-to-the-
world-of-the-digital-nomad/

34. Photographer/
Video Maker
Designer
Digital Marketer
Social Media
Product maker
Writer/Content writer
Traveller
Coach
Teacher
Website/Apps Maker
Digital Job

35. Social Media
&
Independent Digital Worker

36. Facebook & Instagram

37. Facebook & Instagram

38. The discoverer
By email group website & instagram
Lokal menjadi contributor
Promo tentang indonesia

39. Website
&
Independent digital worker

40. http://screwthecubicle.com/work-with-me/
By Lydia Lee
http://www.dannybunny.co/howtohuman/
By Daniel Liem

41. What is the trend

43. 2018
Digital Trend
• Mobile
• Social Media
• Personalization in communication, content &
tools
• Video
• Data analytics
• Website + coding
• Digital Learning

44. 2018
Digital Trend
• Art, nature & technology
• Co working
• Cross nation working

45. Huge potential
(250 jt, 50 % in digital)

46. Are you ready?

47. Escalate to digital
Skill & expertise
Digital
conventional
Digital media
course/teachi
ng online &
offline
Writin
g
books
Digital
Marketi
ng
handlin
g
Website
&
Content
Creation
Digital
nomad
lifestyle
Online
shop
Media
specialist
Activities
Digital Asset:
Website
WordPress
Social Media
Digital
learning
Women Beginner
Small
Medium
Enterprise
Audience
Corporate
Vika’s Roadmap

48. Thank you
Vika
www.workinnatureid.com
+62 81380647758