Innovation and Integration Opportunities on Dailyhunt for this ICC World Cup as the Indian Cricket team fights to bring the glory home

1. CRICKET
WORLD CUP
2019 ON

2. CRICKET
WORLD CUP
46 DAYS OF
CRICKET FEVER
MAY
30
JULY
14

3. CONNECT WITH
CRICKET WORLD
CUP 2019
ON DAILYHUNT
An exclusive newspaper designed to cover all the action
of Cricket world cup 2019
Content curated specifically to engage the users on
cricket in an uncluttered format
Interactive and visually appealing data in the form
of charts, graphs, player and team details
Contextual ADs across multiple
formats in cricket.
Live scorecards, ball by ball commentary, score and push
notification to keep users posted on match updates.

4. CRICKET WORLD CUP
CONTENT ELEMENTS
BATTING
LEADERS
BOWLING
LEADERS
TOURNAMENT
STATS
LIVE
SCORE
PAST
RESULTS
POINTS
TABLE
VIDEO
COMMENTARY
NEWS
UPCOMING
MATCHES
COMMENTS
CRICKET PE
CHARCHA
FOLLOW
TEAMS
POLLS

5. CRICKET WORLD CUP
VIDEO CONTENT
PRE-MATCH
• WORLD CUP WIRE
• HEAD-TO-HEAD PREVIEWS
• PRE MATCH REPORTS
DURING MATCH
• VIRAL MOMENTS
• REACTION ACROSS
SOCIAL MEDIA
• COUNTRY SPECIFIC NEWS
GATHERING AND ALERTS
POST MATCH
• THE SPIN - DAILY ROUND-UP
• POST-MATCH REACTION
• MATCH REVIEWS
• HIGHLIGHTS REVIEWS*
* ADVERTISING NOT
AVAILABLE FOR
THIS CONTENT

6. LANDING PAGE FOR CRICKET WORLD CUP ‘19
The main landing page will act as an entry point for main content elements like Scores, Upcoming matches,
Results, News, Polls, Cricket pe Charcha and many more
* Tentative/ Indicative Layouts

7. ADVERTISING
OPPORTUNITIES

8. LOGO INTEGRATIONS
Scorecard Logo integration Clickable Logo presence on
Landing page
Logo Integration on
Topic Banner * Tentative/ Indicative Layouts

9. Web Item (320X50) Banners on
Cricket Web Items
Standard Banner/Native Ads/
Autoplay Video Ads on
cricket related items across app
Web Item (320X50) Banners on
Landing Page
Web Item (320X50) Banners on
Cricket Web Items
BRANDING OPPORTUNITIES IN WORLD CUP 2019
* Tentative/ Indicative Layouts

10. DHTV Sport Section DHTV Mid Roll AdsBUZZ SectionVideos in “For You” Feed
VIDEO CONTENT PLACEMENT
* Tentative/ Indicative Layouts

11. INTRODUCING
LARGE CARD
NATIVE FORMATS
FOR WORLD CUP
2019
Advertisers can use large card native
formats to drive higher reach and
engagement with the users
* Tentative/ Indicative Layouts

12. MOMENT
MARKETING
Banners after every wicket
in live commentary
Banners after every 6’s in
live commentary
Banners after every 4’s
in live commentary
DH offers best contextual ad formats
which brands can leverage to reach
their target audience
4
W
6
* Tentative/ Indicative Layouts

13. Brand’s Logo
presence
POLLS CHARCHA SPONSORSHIPS
Brand’s Logo
presence
* Tentative/ Indicative Layouts

14. FOR CUSTOM SOLUTIONS
REACH OUT TO SALES TEAM