Why consider social and new media for your hospitality business

1. Why Social Media
for Hospitality and
Tourist Business?
Nicos Paschali

2. Nicos Paschali
Mind Alchemist & Presenter
Experience
30+ Years of Training, Coaching and Mentoring
Over 65 Different Seminar Titles
13000 Training Hours
Education Technology
Accelerated Learning and Teaching
Suggestopedia
Neuro-Linguistic Programming (NLP)
Preconscious Processing Learning and Teaching
4MAT Learning Model

3. "Build it and they will come"
only works in the movies...

4. Build it, Nurture it, Engage them..
And they may come and stay!

5. The Connection Economy
The new currency:
● Trust
● Relationships

6. Social Media...
drives
● engagement
● loyalty
● conversion

7. Building Credibility?
● Social Media is not a part time business
anymore that you do in your spare time!
● It's the heart and soul of your business.
● To survive...must master the art of building
relationships of value

8. The shift in Mindset
● The transformational force of Social and
New Media...
● Human Relationship and Brand Marketing
● Shifting away from "convince and convert"
● to "converse and convert"
● Social is a 2-way communcation
●

9. What to do?
● Develop your voice
● Join the conversation
● Earn the attention
● Create your content
● Measure the engagement

10. Forge the relationship
● Persistance
● Patience
● Purpose

11. I can Help YOU!
Nicos Paschali
@nicospaschali
nicospas@gmail.com

12. Nicos Paschali
Mind Alchemist
A BIG THANK YOU