The three key elements to keep in mind when deciding whether or not they should be blogging. This presentation is for the B2B Marketing Profs Conference in Chicago 10/2/2007.
Este documento é um resumo das teclas de um jogo de computador clássico, incluindo acelerar, travar e mudar de direção, com uma referência a alguém que deveria estar trabalhando em vez de jogar.
This document does not contain any meaningful information to summarize in 3 sentences or less. It consists of random characters and does not express any ideas, facts, or events that could be condensed into a high-level summary.
1) O documento discute a cultura do "slow down" na Suécia, onde projetos demoram dois anos para serem concluídos e as decisões são tomadas após muitas discussões e ponderações.
2) Apesar de um ritmo mais lento, os suecos são produtivos e seus resultados são bem amadurecidos.
3) O movimento "Slow Food" prega comer e beber com calma, desfrutando da qualidade em vez da quantidade e velocidade.
En nueve fechas, el equipo de AJB Quilmes derrotó a Hunter's, Será Justicia, Los Increíbles, Mandamientos, Menquil, Los Incorruptibles, Los Halcones, Fiscalía de Cámara y Tercer Tiempo, ganando todos sus partidos. Como resultado, fueron coronados campeones en 2007.
El puente de Millau en el sur de Francia es el puente más alto del mundo, alcanzando una altura máxima de 336 metros. Mide 2,460 metros de largo y tiene siete pilares de hormigón y acero que soportan la carretera sobre el valle. Costó casi 300 millones de euros de construir y puede soportar vientos de hasta 210 km/h.
The document outlines the E-Rate program which provides discounts for telecommunications and internet access for most schools and libraries in the US. It details an 11 step process for applicants which includes determining eligibility, developing a technology plan, opening competitive bidding, selecting and contracting with providers, calculating discounts, and submitting/receiving funding decisions. The technology plan goals include increasing technology proficiency for students, teachers, administrators and utilization of instructional technology. Specific goals include increasing advanced computer class enrollment and providing administrators technology training.
Social Media Freshness via Editorial CalendarSusan Price
The document outlines an editorial calendar workshop agenda for Firecat Studio. The agenda includes discussing why fresh content is important, identifying the company's content touchpoints or channels, sources for internal and external content, and staying aware of cultural trends. It also provides Firecat Studio's content grid that lists various channels like website, blog, and social media platforms. Finally, it discusses tools for managing an editorial calendar and encourages sharing favorite techniques.
Este documento é um resumo das teclas de um jogo de computador clássico, incluindo acelerar, travar e mudar de direção, com uma referência a alguém que deveria estar trabalhando em vez de jogar.
This document does not contain any meaningful information to summarize in 3 sentences or less. It consists of random characters and does not express any ideas, facts, or events that could be condensed into a high-level summary.
1) O documento discute a cultura do "slow down" na Suécia, onde projetos demoram dois anos para serem concluídos e as decisões são tomadas após muitas discussões e ponderações.
2) Apesar de um ritmo mais lento, os suecos são produtivos e seus resultados são bem amadurecidos.
3) O movimento "Slow Food" prega comer e beber com calma, desfrutando da qualidade em vez da quantidade e velocidade.
En nueve fechas, el equipo de AJB Quilmes derrotó a Hunter's, Será Justicia, Los Increíbles, Mandamientos, Menquil, Los Incorruptibles, Los Halcones, Fiscalía de Cámara y Tercer Tiempo, ganando todos sus partidos. Como resultado, fueron coronados campeones en 2007.
El puente de Millau en el sur de Francia es el puente más alto del mundo, alcanzando una altura máxima de 336 metros. Mide 2,460 metros de largo y tiene siete pilares de hormigón y acero que soportan la carretera sobre el valle. Costó casi 300 millones de euros de construir y puede soportar vientos de hasta 210 km/h.
The document outlines the E-Rate program which provides discounts for telecommunications and internet access for most schools and libraries in the US. It details an 11 step process for applicants which includes determining eligibility, developing a technology plan, opening competitive bidding, selecting and contracting with providers, calculating discounts, and submitting/receiving funding decisions. The technology plan goals include increasing technology proficiency for students, teachers, administrators and utilization of instructional technology. Specific goals include increasing advanced computer class enrollment and providing administrators technology training.
Social Media Freshness via Editorial CalendarSusan Price
The document outlines an editorial calendar workshop agenda for Firecat Studio. The agenda includes discussing why fresh content is important, identifying the company's content touchpoints or channels, sources for internal and external content, and staying aware of cultural trends. It also provides Firecat Studio's content grid that lists various channels like website, blog, and social media platforms. Finally, it discusses tools for managing an editorial calendar and encourages sharing favorite techniques.
With the current crisis, business professionals are finding themselves isolated and working from home, leaning on video strategies for conferences, sales calls, and team meetings. I've put together some tips here to help you better leverage video as your communication medium.
How to Promote and Syndicate Your PodcastDouglas Karr
Content is King, but without syndication and promotion, your podcast will have no kingdom. In this workshop I developed for the Flyover Podcast Festival, I walk through all of the current and next generation methods for syndicating and promoting your podcast.
5 Key Steps to Drive with Fintech Customer JourneysDouglas Karr
Customer loyalty is waning in the financial industry as consumers are presented with a vast array of alternative offerings both on and offline. Careful research and design of customer journeys is having a positive impact on organizations to win, keep, and increase the value of prospects and customers. This is a webinar that I did on behalf of Salesforce.
How to Plan & Execute Your Content Marketing StrategyDouglas Karr
Companies are struggling with endless content production that aren't producing results. This presentation walks you through how behavior is changing and how to develop a content library that actually produces results.
This document outlines the importance of conducting discovery and research before developing a digital marketing strategy. It discusses researching the audience, market understanding, competitors, branding, messaging, available resources, initiatives, budgets, key performance indicators, channels, and sales conversions. The goal is to fully understand all relevant factors to create an effective strategic plan and execution process that can be continuously tested, measured, and improved.
The Dangers of SEO and How to Implement a Flawless StrategyDouglas Karr
This is my presentation on SEO as part of an overall inbound marketing strategy and how many in the industry utilize poor practices that may put your brand at risk.
The Zero Moment of Truth (ZMOT) refers to the research consumers do online before making a purchase. With more information available on the internet, consumers know more about products than salespeople. To succeed at ZMOT, companies should: 1) appoint a leader to oversee ZMOT efforts, 2) identify key research moments, 3) answer common questions, 4) optimize websites for mobile and ZMOT, 5) quickly adapt to new information, 6) include helpful video content, and 7) start taking ZMOT action now.
10 Proven Tips for Leveraging SlideshareDouglas Karr
Slideshare continues to be a compelling visual medium for marketers everywhere, but people don't realize that there are tips and tricks to ensuring you're squeezing the most out of the presentations that you post on Slideshare. Learn how to get around the import limitations of Slideshare and how to even embed links in your presentations for maximum exposure. These are the top 10 proven tips for leveraging Slideshare that I've learned over the years and that have driven hundreds of leads to my clients.
Going Social: Business and Social MediaDouglas Karr
This document provides an overview of key aspects of a successful social media strategy for businesses. It discusses how social media can build advocacy, credibility, audience and community. It also highlights statistics on the importance of Facebook and blogging to marketing efforts. The document then covers considerations like costs, differences from traditional marketing, how to start a strategy, engagement stages and metrics. Challenges with analytics across platforms are also mentioned. The summary is provided in 3 sentences or less.
SEO is dead as we know it. The old math of increased backlinks and stuffing keywords is now a target for Google to identify your site and bury it in the search results. SEO is no longer a math problem, it's a human one. Social indicators are becoming key to ranking and link algorithms are being retired. It's time for you to see the truth about SEO... and adjust accordingly. This presentation was originally sponsored and shown through a webinar with Compendium.
5 Elements of a Successful Sales ProposalDouglas Karr
As behaviors of consumers and businesses change, so should the ways that we write sales proposals. Here are 5 Elements of a Successful Sales Proposal... elements that have been put to use by our firm and others to increase conversion rates on sales proposals.
We held a sold-out Corporate Blogging Workshop at BlogWorld Expo in Los Angeles. Here's our presentation, walking businesses through the development of a strategy and understanding the efforts needed for a successful strategy that drives business results through blogging, search and social medai.
12 Paths to Creative Content GenerationDouglas Karr
As businesses struggle to stay top-of-mind with their audience in easy, cost-effective ways, the need for compelling, relevant content grows. Surveying and polling audiences is an excellent way to create content for your website and blog that captures press attention and generates conversations across social media channels. Additionally, through the creation of infographics and visualizations around the data that has been collected, organizations are finding useful ways of repurposing those results.
This was a webinar we did with PR Newswire and Zoomerang and over 1,600 registrants! We discussed how organizations are generating compelling data using surveys and polls and getting creative with content generation.
This presentation got an overwhelming response from marketing professionals. The basis of the presentation is providing an overview of tools available to measure off-site activity for your brand, company, or service. Too many folks rely simply on analytics - ignoring the search, social, targeting, optimization and behavioral tools that can really help you take your online marketing to the next level. Updated with over 50 Tools!
Facebook: The Largest Marketplace on EarthDouglas Karr
Facebooks footprint and continued growth can no longer be ignored. Facebook is no longer just a large peer to peer network... business to business and business to consumer interaction is growing on a daily basis. Marketers must implement strategies to engage with their audience within Facebook.
Content management systems are a key technology for updating your site or blog. A CMS is also key for optimizing your site for search engines. However, there are some overlooked features that are essential for selecting the right CMS for your efforts. This presentation is a checklist of those SEO features.
Business Blogging: 5 Keys to ConversionDouglas Karr
The elements of a successful business blog are actually pretty simple. Great content and an optimized platform are your foundation - but you also need some additional elements to drive inbound marketing efforts.
Ensuring your site is properly indexed and ranks well for keywords is a practice that changes constantly. Search engines continue to adjust algorithms to ensure the right content is presented - here are three pillars of search engine optimization that will help you ensure your content is indexed, ranked, and ultimately clicked on.
Offsite Analytics is becoming more critical as online marketing has moved beyond the site into search, social and mobile. This was a presentation provided to eduDEV at Indiana University and Purdue University marketers and educators utilizing Google Analytics.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
With the current crisis, business professionals are finding themselves isolated and working from home, leaning on video strategies for conferences, sales calls, and team meetings. I've put together some tips here to help you better leverage video as your communication medium.
How to Promote and Syndicate Your PodcastDouglas Karr
Content is King, but without syndication and promotion, your podcast will have no kingdom. In this workshop I developed for the Flyover Podcast Festival, I walk through all of the current and next generation methods for syndicating and promoting your podcast.
5 Key Steps to Drive with Fintech Customer JourneysDouglas Karr
Customer loyalty is waning in the financial industry as consumers are presented with a vast array of alternative offerings both on and offline. Careful research and design of customer journeys is having a positive impact on organizations to win, keep, and increase the value of prospects and customers. This is a webinar that I did on behalf of Salesforce.
How to Plan & Execute Your Content Marketing StrategyDouglas Karr
Companies are struggling with endless content production that aren't producing results. This presentation walks you through how behavior is changing and how to develop a content library that actually produces results.
This document outlines the importance of conducting discovery and research before developing a digital marketing strategy. It discusses researching the audience, market understanding, competitors, branding, messaging, available resources, initiatives, budgets, key performance indicators, channels, and sales conversions. The goal is to fully understand all relevant factors to create an effective strategic plan and execution process that can be continuously tested, measured, and improved.
The Dangers of SEO and How to Implement a Flawless StrategyDouglas Karr
This is my presentation on SEO as part of an overall inbound marketing strategy and how many in the industry utilize poor practices that may put your brand at risk.
The Zero Moment of Truth (ZMOT) refers to the research consumers do online before making a purchase. With more information available on the internet, consumers know more about products than salespeople. To succeed at ZMOT, companies should: 1) appoint a leader to oversee ZMOT efforts, 2) identify key research moments, 3) answer common questions, 4) optimize websites for mobile and ZMOT, 5) quickly adapt to new information, 6) include helpful video content, and 7) start taking ZMOT action now.
10 Proven Tips for Leveraging SlideshareDouglas Karr
Slideshare continues to be a compelling visual medium for marketers everywhere, but people don't realize that there are tips and tricks to ensuring you're squeezing the most out of the presentations that you post on Slideshare. Learn how to get around the import limitations of Slideshare and how to even embed links in your presentations for maximum exposure. These are the top 10 proven tips for leveraging Slideshare that I've learned over the years and that have driven hundreds of leads to my clients.
Going Social: Business and Social MediaDouglas Karr
This document provides an overview of key aspects of a successful social media strategy for businesses. It discusses how social media can build advocacy, credibility, audience and community. It also highlights statistics on the importance of Facebook and blogging to marketing efforts. The document then covers considerations like costs, differences from traditional marketing, how to start a strategy, engagement stages and metrics. Challenges with analytics across platforms are also mentioned. The summary is provided in 3 sentences or less.
SEO is dead as we know it. The old math of increased backlinks and stuffing keywords is now a target for Google to identify your site and bury it in the search results. SEO is no longer a math problem, it's a human one. Social indicators are becoming key to ranking and link algorithms are being retired. It's time for you to see the truth about SEO... and adjust accordingly. This presentation was originally sponsored and shown through a webinar with Compendium.
5 Elements of a Successful Sales ProposalDouglas Karr
As behaviors of consumers and businesses change, so should the ways that we write sales proposals. Here are 5 Elements of a Successful Sales Proposal... elements that have been put to use by our firm and others to increase conversion rates on sales proposals.
We held a sold-out Corporate Blogging Workshop at BlogWorld Expo in Los Angeles. Here's our presentation, walking businesses through the development of a strategy and understanding the efforts needed for a successful strategy that drives business results through blogging, search and social medai.
12 Paths to Creative Content GenerationDouglas Karr
As businesses struggle to stay top-of-mind with their audience in easy, cost-effective ways, the need for compelling, relevant content grows. Surveying and polling audiences is an excellent way to create content for your website and blog that captures press attention and generates conversations across social media channels. Additionally, through the creation of infographics and visualizations around the data that has been collected, organizations are finding useful ways of repurposing those results.
This was a webinar we did with PR Newswire and Zoomerang and over 1,600 registrants! We discussed how organizations are generating compelling data using surveys and polls and getting creative with content generation.
This presentation got an overwhelming response from marketing professionals. The basis of the presentation is providing an overview of tools available to measure off-site activity for your brand, company, or service. Too many folks rely simply on analytics - ignoring the search, social, targeting, optimization and behavioral tools that can really help you take your online marketing to the next level. Updated with over 50 Tools!
Facebook: The Largest Marketplace on EarthDouglas Karr
Facebooks footprint and continued growth can no longer be ignored. Facebook is no longer just a large peer to peer network... business to business and business to consumer interaction is growing on a daily basis. Marketers must implement strategies to engage with their audience within Facebook.
Content management systems are a key technology for updating your site or blog. A CMS is also key for optimizing your site for search engines. However, there are some overlooked features that are essential for selecting the right CMS for your efforts. This presentation is a checklist of those SEO features.
Business Blogging: 5 Keys to ConversionDouglas Karr
The elements of a successful business blog are actually pretty simple. Great content and an optimized platform are your foundation - but you also need some additional elements to drive inbound marketing efforts.
Ensuring your site is properly indexed and ranks well for keywords is a practice that changes constantly. Search engines continue to adjust algorithms to ensure the right content is presented - here are three pillars of search engine optimization that will help you ensure your content is indexed, ranked, and ultimately clicked on.
Offsite Analytics is becoming more critical as online marketing has moved beyond the site into search, social and mobile. This was a presentation provided to eduDEV at Indiana University and Purdue University marketers and educators utilizing Google Analytics.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
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Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
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Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Why Should Your Business Blog?
1. Should Your Business be Blogging? Businesses are finally beginning to adopt blogging into their overall communication strategy . Why should you blog? Why should you change? Why should you take the risk? Here are 3 Key Elements of blogging every business should keep top of mind.
3. 1. Thought Leadership is… Building a reputation in the industry that is recognized and respected . People rarely spend money or invest in a product or service if they don’t trust the people behind it.
5. 2. Voice is Communicating your dreams, goals, strategies, triumphs and failures transparently to customers and prospects. People recognize marketing spin when they see it, what they want is authenticity .
6.
7. 3. Fear is The inability to move forward due to the lack of faith in your company’s ability to fend off competition or conquer mistakes. Fear is not a strategy . You will never move as fast looking behind you as you will ahead of you.