In this presentation, I will show you a step by step guide to setup your own web designing company and earn more than 15 lakhs. In 2015, India is going to receive 1.03m website requests. Even someone with no coding skills can start his website designing company and fulfill India's demand. Are you India's next big tech company? View my presentation now.

1. Why should you start a web design company today?
By Abir Das

2. • You’re interested in website designing. Now it’s time to turn your
interest into a solid business model.
In this presentation we will share with you the following secrets:
Looking to start your own business?
• How to set up a successful web design company?
• Why Web design business is growing in India?
• How to get clients?
• After selling website services, what other services could you offer?
• How to get clients to recommend you?
• How much to charge?
• How to safely receive payments?
• What CMS to use?

3. • You can earn more than Rs. 1 lakh a month by setting up your own web design company.
• Low barrier to entry: Minimal investment, low risk.
• You can make profit from the very first customer.
• Skills required: a) Basic project management skills. b) Some understanding of how websites are
made.
Start your web design company

5. Why Web Designing is Big Business in India?
• Fewer than 5% of businesses in SME sector have a website.
• Internet ad spend is expected to grow by 30% to Rs. 3575 crores in 2015.
• The average price of a basic website starts at Rs. 15,000 in India.
• “Website designers” consistently get more than 4 lakh hits on Google per month.
• There are many website builders to choose from: Big rock, Moonfruit, Weebly,
Squarespace. They provide easy to build website services. However, if you’re
looking for the most economical solution that provides you 100% customization,
uCoz is the one.
• Right time to start is NOW!

6. - Learn how to create websites quickly and efficiently.
Practise on a web builder that allows you to create any site.
The web builder should contain: a) Variety of free templates b) Access to code c) Access to forum.
A good sign of an excellent web builder is the number of websites built on the CMS.
- Create your own website as a testimonial to your capability.
- Make several different sample sites to showcase clients in different industries.
- Always benchmark your competitors.
Monitor what services your competitors are providing.
- Market yourself/ skills/ capabilities/ business via freelancing websites.
Links http://freelancer.in/, worknhire.com, https://www.elance.com/
- Form a community/ database of freelancers who have expertise in web development.
This will help you continuously learn about new developments. Also, it will help you form a team.
- Learn and understand customer requirement.
- Find your first customer!
Steps for setting up your business

7. • Create a complete profile on top freelancing websites such as Freelancer, Odesk, Elance
and Worknhire. Bid on prospective projects.
• Create a Skype id for customers to reach you. You can also create a pop up for
collecting email ids on your website.
• Communicate your work through social networks. For daily engagement, post digital
tips on SEO, adwords, analytics.
• Promote your business locally. For example, create free websites for major Indian
festivals in your community - Diwali, Holi. You can also create free websites for
schools. This will let your community know about your services and what quality you
provide.
• Invest in local keywords to get leads. For example, website designers in Mumbai.
Other keywords you could invest in: ecommerce website designer, website design
company.
• Publish your complete work and customer testimonials on your website. This will give
your customers a complete perspective of your work in one snapshot.
How to get clients?
TOP TIP: Always ask for 50% downpayment prior to completing a website. This will
help you attract only serious customers.

8. - Website designing
- E-commerce development
- SEO
- Mobile optimisation
- Installing social widgets
- Social media marketing
- Graphic design
- Blogging & copyrighting
- Post campaign analysis
Your Business model
Your unique proposition
“Fast, economical and modern websites”
Services

9. • Customer 1: Customer 1 will ask for websites to promote their own business/services. E.g.
Portfolio, Company sites, School sites, City portals.
• Customer 2: Customer 2 will ask for websites with transactional capabilities. This customer
needs payment gateways to be installed. Industry insight- India’s ecommerce market is
worth $12.6 billion in 2013. It is growing at 30%. Cash On Delivery payment comprises
50-80%of online transactions. Make sure you include Cash On Delivery as a payment
gateway.
Your Business model
Types of customers

10. One time fee for website designing
How much you could charge your clients?
TOP TIP: Create a paypal account to receive payments safely.

11. Multifunctional portal
Link: http://vectorboom.com/
Sample website

12. Sample website
Ecommerce website
Link: http://mmmindia.in/
Link: http://furniturepal.co.uk/

13. Your Business model
- Case 1
Starting your business
Getting 1 basic project per month.
If you pay for the whole year:
Fixed cost for using maximal: Rs. 9386/year; Rs.782/month
Variable cost per client using Basic plan (1) : Rs.2152/year; Rs.
180/month
Variable cost for full year with 12 customers: Rs. 25,824
Revenue: Rs. 12500 x 12= Rs.150,000
Profit: 150,000- 35210= Rs. 114790
- Case 2
Growing your business
Getting 2 basic, 1 advance, 1 Pro, 1 Premier projects per
month.
If you pay for the whole year:
Fixed cost for using maximal: Rs. 9386/year; Rs.782/month
VC per client for basic (2): Rs.360/month; Rs.4320/year
VC per client for advance (1): Rs. 240/month; Rs. 2880/year
VC per client for pro (1): Rs. 300/month; Rs. 3600/year
VC per client for premier (1): Rs. 480/month; Rs. 5756/year
Total VC cost for the year: Rs. 16556
Revenue: 300000+210000+330000+420000= Rs. 1260000
Profit: Rs.12,34,058
0
500000
1000000
1500000
2000000
Cost Revenue Profit
Starting
your
business
Growing
your
business
Expanding
your
business

14. Your Business model
- Case 3
Expanding your business
Getting 3 basic, 2 advance, 1 Pro, 1 Premier projects
per month.
If you pay for the whole year:
Fixed cost for using maximal: Rs. 9386/year; Rs.782/
month
VC per client for basic (3): Rs.540/month; Rs.6456/
year
VC per client for advance (2): Rs. 480/month; Rs.
5760/year
VC per client for pro (1): Rs. 300/month; Rs. 3600/
year
VC per client for premier (1): Rs. 480/month; Rs.
5756/year
Total VC cost for the year: Rs. 21572
Revenue: 450000+420000+330000+420000= Rs.
1620000
Profit= Rs. 15,89,042
0
500000
1000000
1500000
2000000
Cost Revenue Profit
Starting
your
business
Growing
your
business
Expanding
your
business

15. Summary

16. • Market size: http://en.wikipedia.org/wiki/E-commerce_in_India#cite_note-2
• Internet population: http://www.internetworldstats.com/asia/in.htm
• Number of online buyers: http://www.forbes.com/sites/forrester/2014/08/07/amazon-india-
and-flipkart-are-betting-big-on-india-ecommerce-growth/
• Domain registration: http://www.slideshare.net/archibiswas/marketing-strategy-of-web-
designing-service-by-group-a14
• Presentation: http://www.ucoz.com/partners/
• Internet ad spend: http://www.livemint.com/Consumer/lDBCONmbbzdRiPNJb63WtI/Online-
ad-market-in-India-likely-to-grow-30.html
• SME website: http://www.informationweek.in/informationweek/news-analysis/277154/
percent-smes-india-website-reveals-google-ficci-report
• Internet usage: http://www.dazeinfo.com/2014/10/20/ecommerce-india-6-billion-
industry-2015-disppointing-slow-growth/
Sources

17. Thank you.
Website: ucoz.in
Support: abir@ucoz.net