Maintaining website security is not expensive and can prevent costly attacks. Most small businesses underestimate security risks and the costs of attacks, which can cause days of lost sales and thousands in IT costs to remedy. Free updates, patches, and fixing code errors can prevent most attacks. Conducting security tests identifies priority risks that require few IT minutes to fix, saving tens of thousands in potential lost sales or customer payment data breaches. Addressing customer security concerns about fraud, theft, and privacy promotes trust and has a high return on investment. Regular security scans and maintenance fits within normal budgets and prevents significant new risks over time.

1. Maintaining normal and reasonable security is not expensive - getting hacked is. Most site owners
underestimate the danger and overestimate the cost of securing their sites and servers against attacks.
Having a site taken down by malicious activity costs days worth of lost sales and thousands of dollars in
IT time.
Website Security: What is it Worth to You?
The vast majority of successful attacks are the result of using well known tricks against small and
medium size business sites that have simply failed to stay up to date. These disasters are easy to prevent
because the risks can be discovered though a competent scan and solutions often involve free updates,
widely available patches and easily fixed code errors. Your most serious security issues do not require
expensive repairs.
We conduct extensive tests for your site and provide the prioritized plan that you or your IT staff needs
to resolve risks according to their severity. With our help you can ensure that the attacks most likely to
be attempted and that are at the same time the easiest to fix get assigned the resources they deserve.
Fewer minutes of IT time directed at your most serious security risks could save you tens of thousands
in lost sales. Not to mention the cost should a hacker gain access to your customer payment card data!
Why Your Customers Care
Before a prospect becomes a customer they must trust you and be confident that you will carefully
handle their information. You'll spend a great deal of time and money ensuring that your product or
service is worthy of trust. Spend a tiny fraction of that investment on the security of your site and
equipment and get many times that in return. Address the hidden concerns that nearly all online
shoppers have:
• 87% of online shoppers are concerned about credit
card fraud.
• 85% of shoppers are concerned about identity
theft.
• 83% are concerned about sharing personal
information.
• 77% are concerned about spyware.
(Source: TNS Research)
Promoting the security of your site to prospects has one of the best returns on investment available. As
you consider the costs of all of the enhancements that you might add to your site, consider this:
Anything that benefits both you and your customers will produce the best return every time.
Scan, Correct and Get On With Your Business
Like any maintenance activity, site security is not hard or expensive when it is
kept up to date. The first scan is likely to reveal a backlog of issues that need to
be addressed. But once those are resolved, regular scanning will reveal relatively
few new risks, resolution of which will fit into your normal IT budget.
If you have any questions, call us.
If you have any doubts about your security, then get started for you to make sound decisions about
your site security.
Security is Priceless - Why conduct website security audit?