The document discusses why and how to start blogging. It notes that blogging has a low technical barrier to entry, allows one to have a global voice, and can help build a personal brand and revenue streams. It recommends using the free WordPress platform and starting by publishing valuable content with headlines that encourage clicks, then actively promoting the blog to build an audience.

1. WHY AND HOW
I BLOG
MARKO SARIC
HOWTOMAKEMYBLOG.COM

2. BLOGGING IS SIMPLE
Line between websites and blogs is blurred
Minimal tech / coding needed
No learning needed
Optimized for search engines

3. BLOGGING GIVES YOU A
VOICE
It’s your online presence
Instant and global self-publishing
It’s your stage
Builds an audience

4. BLOGGING CREATES OPPORTUNITIES
Builds your personal brand
My personal journey
Revenue streams (ads, affiliates, your own product)
It’s completely trackable

5. GET WORDPRESS.ORG
Best blogging platform
Completely free
Large Wordpress.org community
Get a domain name and a hosting account
Do the 5-minute install process

6. START WRITING AND
CONNECTING
Publish valuable content
Write clickable headlines
Write for the web
Don’t be passive, go get the readers

7. THANKS!
@MARKOSARIC
HOWTOMAKEMYBLOG.COM