SlideShare a Scribd company logo
Who?
  Advertising Executive!
  Born in St. Johns Michigan      (October 21, 1891)!

  Died in Lake Zurich ( June 7,   1971)!

  Lived in:!
       Peoria!
       Indianapolis!
       Detroit!
       Chicago!
Facts	
  
  One of the most ‘creative’ men in
   advertising!
  One of the 100 most influential people
   of the 20th century!
  Vice President + Creative head of Erwin,
   Wasey & Company!
  Founder Leo Burnett Company (10th largest in
  the world)!
Clients
Mythical Creatures
The End!
Dries De Schepper!

  Leo Burnett!
Dries De Schepper!
  Leo Burnett!
Dries De Schepper!
  Leo Burnett!
Dries De Schepper!
 Leo Burnett!

More Related Content

What's hot

Kinder - Social Media Analysis
Kinder - Social Media AnalysisKinder - Social Media Analysis
Kinder - Social Media Analysis
Luca Galvani
 
KMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KMG Symposium 2013, Presentation by Cindy Blikre from Leo BurnettKMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KellstadtMarketingGroup13
 
SocialRadar Company Culture
SocialRadar Company CultureSocialRadar Company Culture
SocialRadar Company Culture
SocialRadar
 
Diana Mae K. Incubator Pitch Deck
Diana Mae K. Incubator Pitch DeckDiana Mae K. Incubator Pitch Deck
Diana Mae K. Incubator Pitch Deck
Diana Mae K.
 
Vodafone Poster Presentation
Vodafone Poster PresentationVodafone Poster Presentation
Vodafone Poster Presentation
Mangesh Bhalerao
 
Marketing research asos_sample
Marketing research asos_sampleMarketing research asos_sample
Marketing research asos_sample
Huijuan(Joanna) Zhu
 
Embrace Agency Services Deck
Embrace Agency Services DeckEmbrace Agency Services Deck
Embrace Agency Services DeckIan Steaman
 
BBDO Belgium - Agency of the Year
BBDO Belgium - Agency of the YearBBDO Belgium - Agency of the Year
BBDO Belgium - Agency of the Year
BBDO Belgium
 
Apple marketing strategy
Apple marketing strategyApple marketing strategy
Apple marketing strategy
hamid obaidi
 
Building a Strategic Narrative Messaging Framework
Building a Strategic Narrative Messaging FrameworkBuilding a Strategic Narrative Messaging Framework
Building a Strategic Narrative Messaging Framework
gmurrel
 
Airbnb - Evaluating positioning options
Airbnb - Evaluating positioning optionsAirbnb - Evaluating positioning options
Airbnb - Evaluating positioning options
Omkar Kulkarni
 
History of google
History of googleHistory of google
History of googleMrG
 
Ogilvy DO Brief - Chester's big ideaL
Ogilvy DO Brief - Chester's big ideaLOgilvy DO Brief - Chester's big ideaL
Ogilvy DO Brief - Chester's big ideaL
Chester Lau
 
GreenRoom Agency Capabilities Deck
GreenRoom Agency Capabilities DeckGreenRoom Agency Capabilities Deck
GreenRoom Agency Capabilities Deck
GreenRoom Agency
 
Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)
Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)
Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)
CHESCASUAREZ
 
The Glitch | Credentials | 2015-16
The Glitch | Credentials | 2015-16The Glitch | Credentials | 2015-16
The Glitch | Credentials | 2015-16
theglitch
 
Google: Designed for Innovation
Google: Designed for InnovationGoogle: Designed for Innovation
Google: Designed for InnovationBala Iyer
 
Young lions CZ 2021 | MEDIA | brief
Young lions CZ 2021 | MEDIA | briefYoung lions CZ 2021 | MEDIA | brief
Young lions CZ 2021 | MEDIA | brief
YoungLionsCZ
 
BrandStudios Portfolio
BrandStudios PortfolioBrandStudios Portfolio
BrandStudios Portfolio
Shibam Sarbswa 🚀
 
What challenger brands are, how they work and how to become one. Illustrated ...
What challenger brands are, how they work and how to become one. Illustrated ...What challenger brands are, how they work and how to become one. Illustrated ...
What challenger brands are, how they work and how to become one. Illustrated ...
Drthomasbrand Limited
 

What's hot (20)

Kinder - Social Media Analysis
Kinder - Social Media AnalysisKinder - Social Media Analysis
Kinder - Social Media Analysis
 
KMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KMG Symposium 2013, Presentation by Cindy Blikre from Leo BurnettKMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
KMG Symposium 2013, Presentation by Cindy Blikre from Leo Burnett
 
SocialRadar Company Culture
SocialRadar Company CultureSocialRadar Company Culture
SocialRadar Company Culture
 
Diana Mae K. Incubator Pitch Deck
Diana Mae K. Incubator Pitch DeckDiana Mae K. Incubator Pitch Deck
Diana Mae K. Incubator Pitch Deck
 
Vodafone Poster Presentation
Vodafone Poster PresentationVodafone Poster Presentation
Vodafone Poster Presentation
 
Marketing research asos_sample
Marketing research asos_sampleMarketing research asos_sample
Marketing research asos_sample
 
Embrace Agency Services Deck
Embrace Agency Services DeckEmbrace Agency Services Deck
Embrace Agency Services Deck
 
BBDO Belgium - Agency of the Year
BBDO Belgium - Agency of the YearBBDO Belgium - Agency of the Year
BBDO Belgium - Agency of the Year
 
Apple marketing strategy
Apple marketing strategyApple marketing strategy
Apple marketing strategy
 
Building a Strategic Narrative Messaging Framework
Building a Strategic Narrative Messaging FrameworkBuilding a Strategic Narrative Messaging Framework
Building a Strategic Narrative Messaging Framework
 
Airbnb - Evaluating positioning options
Airbnb - Evaluating positioning optionsAirbnb - Evaluating positioning options
Airbnb - Evaluating positioning options
 
History of google
History of googleHistory of google
History of google
 
Ogilvy DO Brief - Chester's big ideaL
Ogilvy DO Brief - Chester's big ideaLOgilvy DO Brief - Chester's big ideaL
Ogilvy DO Brief - Chester's big ideaL
 
GreenRoom Agency Capabilities Deck
GreenRoom Agency Capabilities DeckGreenRoom Agency Capabilities Deck
GreenRoom Agency Capabilities Deck
 
Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)
Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)
Procter and-gamble-marketing-plan-presentation(gr.6-12-abm-industrious.)
 
The Glitch | Credentials | 2015-16
The Glitch | Credentials | 2015-16The Glitch | Credentials | 2015-16
The Glitch | Credentials | 2015-16
 
Google: Designed for Innovation
Google: Designed for InnovationGoogle: Designed for Innovation
Google: Designed for Innovation
 
Young lions CZ 2021 | MEDIA | brief
Young lions CZ 2021 | MEDIA | briefYoung lions CZ 2021 | MEDIA | brief
Young lions CZ 2021 | MEDIA | brief
 
BrandStudios Portfolio
BrandStudios PortfolioBrandStudios Portfolio
BrandStudios Portfolio
 
What challenger brands are, how they work and how to become one. Illustrated ...
What challenger brands are, how they work and how to become one. Illustrated ...What challenger brands are, how they work and how to become one. Illustrated ...
What challenger brands are, how they work and how to become one. Illustrated ...
 

Viewers also liked

Leo Burnett case study
Leo Burnett case studyLeo Burnett case study
Leo Burnett case studyGoshi Fujimoto
 
JWT presentation eng_june14
JWT presentation eng_june14JWT presentation eng_june14
JWT presentation eng_june14
J. Walter Thompson/Primary Prochakov
 
Jwt Presentation
Jwt PresentationJwt Presentation
Jwt Presentation
Holostik India Ltd.
 
Present status of advertising industry in india
Present status of advertising industry in indiaPresent status of advertising industry in india
Present status of advertising industry in indiaMeenal Kapoor
 
Presentation On Indian Advertising agencies.
Presentation On Indian Advertising agencies.Presentation On Indian Advertising agencies.
Presentation On Indian Advertising agencies.Kantinath Banerjee
 
Control Shift – Executive Summary
Control Shift – Executive SummaryControl Shift – Executive Summary
Control Shift – Executive Summary
J. Walter Thompson Intelligence
 
Advertisement ppt
Advertisement pptAdvertisement ppt
Advertisement ppt
arathymalz
 
Advertising Ppt
Advertising PptAdvertising Ppt
Advertising Ppt
Jamila Bano
 
Advertisement
AdvertisementAdvertisement
AdvertisementKalahub
 
Frontier(less) Retail – Executive Summary
Frontier(less) Retail – Executive SummaryFrontier(less) Retail – Executive Summary
Frontier(less) Retail – Executive Summary
J. Walter Thompson Intelligence
 
Advertising ppt
Advertising pptAdvertising ppt
Advertising ppt
venkatesh yadav
 

Viewers also liked (13)

Leo Burnett case study
Leo Burnett case studyLeo Burnett case study
Leo Burnett case study
 
Leo burnett india
Leo burnett indiaLeo burnett india
Leo burnett india
 
JWT presentation eng_june14
JWT presentation eng_june14JWT presentation eng_june14
JWT presentation eng_june14
 
Jwt Presentation
Jwt PresentationJwt Presentation
Jwt Presentation
 
Present status of advertising industry in india
Present status of advertising industry in indiaPresent status of advertising industry in india
Present status of advertising industry in india
 
Presentation On Indian Advertising agencies.
Presentation On Indian Advertising agencies.Presentation On Indian Advertising agencies.
Presentation On Indian Advertising agencies.
 
Control Shift – Executive Summary
Control Shift – Executive SummaryControl Shift – Executive Summary
Control Shift – Executive Summary
 
Advertising ppt
Advertising pptAdvertising ppt
Advertising ppt
 
Advertisement ppt
Advertisement pptAdvertisement ppt
Advertisement ppt
 
Advertising Ppt
Advertising PptAdvertising Ppt
Advertising Ppt
 
Advertisement
AdvertisementAdvertisement
Advertisement
 
Frontier(less) Retail – Executive Summary
Frontier(less) Retail – Executive SummaryFrontier(less) Retail – Executive Summary
Frontier(less) Retail – Executive Summary
 
Advertising ppt
Advertising pptAdvertising ppt
Advertising ppt
 

Who was Leo Burnett

  • 1.
  • 2.
  • 3. Who?   Advertising Executive!   Born in St. Johns Michigan (October 21, 1891)!   Died in Lake Zurich ( June 7, 1971)!   Lived in:!   Peoria!   Indianapolis!   Detroit!   Chicago!
  • 4. Facts     One of the most ‘creative’ men in advertising!   One of the 100 most influential people of the 20th century!   Vice President + Creative head of Erwin, Wasey & Company!   Founder Leo Burnett Company (10th largest in the world)!
  • 6.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. The End! Dries De Schepper! Leo Burnett! Dries De Schepper! Leo Burnett! Dries De Schepper! Leo Burnett! Dries De Schepper! Leo Burnett!