SlideShare a Scribd company logo
Date:
The Results-Driven Tech PR Agency
19 November 2018
Conventional PR
doesn’t work for clients
Paying for hours on a monthly retainer
without commitment to activity and output
A Better Way…
Set fees for set
deliverables
Absolute clarity
from the outset in terms
of investment, activity
and outputs
Agreed
performance targets
Commitment to results-
driven, transparent
campaigns ensures we
truly deliver for clients
Formal service level
agreement with
pro-rata fee rebate if
targets missed
Unique approach
guaranteeing true ROI
Whiteoaks
PR agency servicing B2B
organisations globally
Established in 1993
Team of 35+ specialists
Expertise in delivering
PR, content and digital
services
Headquartered
in Hook, Hampshire –
with international network
£3M-£4M
fees annually
Specialism in technology:
FinTech
RegTech
Cloud
Big Data
Retail
Broadcast
Media & Entertainment
Manufacturing &
Engineering
Marketing Technology
Mobile & Telecoms
Security
Committed to delivering
PR ROI
…deliberately different
Our Service Offerings
PR
We develop strategic yet
creative PR campaigns which,
through highly targeted and
persona-driven tactics and
approaches, are guaranteed to
deliver tangible and impactful
results.
Our PR services include:
Corporate, Solutions and
Services, Endorsement,
Thought-leadership, Strategy
and Support services.
Defining and implementing a
digital strategy which
enhances your corporate
communications activity and
aligns to business goals is
essential and achievable.
Powered by Sprout Social, our
digital services incorporate:
strategy, engagement, content
creation, optimisation,
monitoring and evaluation.
Content
High-quality content is central
to the Whiteoaks proposition.
The tailored, relevant and
compelling content we are
proud to create, focuses on
what pre-defined audiences
want to hear, rather than simply
what a company wants to say.
We provide content services for:
PR, Sales and Marketing, Social
and Digital purposes.
…deliberately different
Digital
International Performance Management
Flexible International PR Services
Global reach,
resources and
standards driven by
local knowledge,
expertise and
commitment
Likeminded PR
agency partners,
providing services
in more than
70 countries
Delivers one
resource and one
solution, achieving
consistency of
results in specific
international
territories
Ad hoc projects
or comprehensive
in-country PR
campaigns
Case Studies
Being Deliberately Different…
…achieves real results
Relevant Industry Experience
Trade Media
Experience
Being Deliberately Different…
…achieves real results
Increased visibility in key target media
+
National Media
Experience
Trade Media
Experience
Being Deliberately Different…
…achieves real results
Increased visibility in key target media
+
+
=
Impactful PR campaigns for clients!
Creative
Campaigns
National Media
Experience
Trade Media
Experience
Exploiting the Social Opportunity
Content & Community
Management
Creating and advising content
strategy, social profile/group
set-up, management,
monitoring, engagement,
increasing quality following -
reporting against pre-agreed
KPIs
Lead Generation
Data mining, keyword search
monitoring, private lists,
group discussions, link-
bedding to gated content,
EDMs, Telesales, PPC/SEO,
website build - all linked to
pre-defined sales-linked
targets for reporting
Consultancy & Training
Delivering social strategic
planning, audits, research,
crisis management, guidelines
and bespoke training courses
including Social Selling,
upskilling sales teams to use
digital channels to nurture
and convert sales leads
Get in
touch Email
simonm@whiteoaks.co.uk
Simon Moss, Associate
Director & Head of Business
Development
Whiteoaks International,
Form 1, Bartley Wood Business Park, Bartley
Way, Hook, RG27 9XA
Call
+44 (0)1252 727313

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Whiteoaks International - Fintech Creds

  • 1. Date: The Results-Driven Tech PR Agency 19 November 2018
  • 2. Conventional PR doesn’t work for clients Paying for hours on a monthly retainer without commitment to activity and output
  • 3. A Better Way… Set fees for set deliverables Absolute clarity from the outset in terms of investment, activity and outputs Agreed performance targets Commitment to results- driven, transparent campaigns ensures we truly deliver for clients Formal service level agreement with pro-rata fee rebate if targets missed Unique approach guaranteeing true ROI
  • 4. Whiteoaks PR agency servicing B2B organisations globally Established in 1993 Team of 35+ specialists Expertise in delivering PR, content and digital services Headquartered in Hook, Hampshire – with international network £3M-£4M fees annually Specialism in technology: FinTech RegTech Cloud Big Data Retail Broadcast Media & Entertainment Manufacturing & Engineering Marketing Technology Mobile & Telecoms Security Committed to delivering PR ROI …deliberately different
  • 5. Our Service Offerings PR We develop strategic yet creative PR campaigns which, through highly targeted and persona-driven tactics and approaches, are guaranteed to deliver tangible and impactful results. Our PR services include: Corporate, Solutions and Services, Endorsement, Thought-leadership, Strategy and Support services. Defining and implementing a digital strategy which enhances your corporate communications activity and aligns to business goals is essential and achievable. Powered by Sprout Social, our digital services incorporate: strategy, engagement, content creation, optimisation, monitoring and evaluation. Content High-quality content is central to the Whiteoaks proposition. The tailored, relevant and compelling content we are proud to create, focuses on what pre-defined audiences want to hear, rather than simply what a company wants to say. We provide content services for: PR, Sales and Marketing, Social and Digital purposes. …deliberately different Digital
  • 7. Flexible International PR Services Global reach, resources and standards driven by local knowledge, expertise and commitment Likeminded PR agency partners, providing services in more than 70 countries Delivers one resource and one solution, achieving consistency of results in specific international territories Ad hoc projects or comprehensive in-country PR campaigns
  • 9. Being Deliberately Different… …achieves real results Relevant Industry Experience Trade Media Experience
  • 10. Being Deliberately Different… …achieves real results Increased visibility in key target media + National Media Experience Trade Media Experience
  • 11. Being Deliberately Different… …achieves real results Increased visibility in key target media + + = Impactful PR campaigns for clients! Creative Campaigns National Media Experience Trade Media Experience
  • 12. Exploiting the Social Opportunity Content & Community Management Creating and advising content strategy, social profile/group set-up, management, monitoring, engagement, increasing quality following - reporting against pre-agreed KPIs Lead Generation Data mining, keyword search monitoring, private lists, group discussions, link- bedding to gated content, EDMs, Telesales, PPC/SEO, website build - all linked to pre-defined sales-linked targets for reporting Consultancy & Training Delivering social strategic planning, audits, research, crisis management, guidelines and bespoke training courses including Social Selling, upskilling sales teams to use digital channels to nurture and convert sales leads
  • 13. Get in touch Email simonm@whiteoaks.co.uk Simon Moss, Associate Director & Head of Business Development Whiteoaks International, Form 1, Bartley Wood Business Park, Bartley Way, Hook, RG27 9XA Call +44 (0)1252 727313