People analytics, also known as talent analytics or HR analytics, refers to the method of using data and analytics to help managers make decisions about employees. It can help organizations find better applicants, make smarter hiring decisions, and increase employee performance and retention. People analytics provides objective data to inform recruitment, succession planning, retention, and other talent decisions. However, people analytics is not foolproof and has limitations since it is difficult to predict individual human behavior with data and analytics alone. It also risks being dehumanizing if it reduces people to numbers.