SlideShare a Scribd company logo
whatis
MARTECH?
1
2
3
4
martech definedmartechis,quiteliterally,theblendingofmarketingandtechnology. 
Thetermappliesmostlytomajorinitiativesthatrequiretechnological
resourcestomeetmarketingobjectives.
new age technology
effective reach
our vision
everypieceoftechnologythatisusedduringamarketingcampaign
isacomponentofmartech.aneasilyaccessibletool,martechisanideal
marketingtechniqueforallbusinesses.  
martechgivesadvertiserstheopportunitytoformone-on-one
relationshipswithacustomer.sharingaclosebondwithyour
clientensuresthattheirexperienceisseamless.
atimm,westrivetogiveourclientsthebestexperience  byimplementing
martechintooureverydaystrategizing. weworktoensurethatgrowing
organizationscanreachtheirfullestpotential,usingmartech. 
www.IMMthinktank.com
www.IMMthinktank.com

More Related Content

What's hot

Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value PlayAccenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
accenture
 
Netflix Digital Strategy
Netflix Digital StrategyNetflix Digital Strategy
Netflix Digital Strategy
VCCP
 
Strategic Playbook Template
Strategic Playbook TemplateStrategic Playbook Template
Strategic Playbook Template
rscalza2002
 
Digital Transformation in Retail
Digital Transformation in RetailDigital Transformation in Retail
Digital Transformation in Retail
HARMAN Services
 
Q4 2022 DBX Investor Presentation.pdf
Q4 2022 DBX Investor Presentation.pdfQ4 2022 DBX Investor Presentation.pdf
Q4 2022 DBX Investor Presentation.pdf
Dropbox
 
SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...
SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...
SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...
MassTLC
 
Marketing Strategy Playbook
Marketing Strategy PlaybookMarketing Strategy Playbook
Marketing Strategy Playbook
Demand Metric
 
Selling Solutions Using a Compelling Value Proposition
Selling Solutions Using a Compelling Value PropositionSelling Solutions Using a Compelling Value Proposition
Selling Solutions Using a Compelling Value Proposition
CompTIA
 
Go-To Market Plan
Go-To Market PlanGo-To Market Plan
Go-To Market Plan
Dennis Antolin
 
Brand Masterclass Week One
Brand Masterclass Week OneBrand Masterclass Week One
Brand Masterclass Week One
Idris Mootee
 
HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...
HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...
HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...
Rob Jensen
 
High Tech Digital Transformation
High Tech Digital TransformationHigh Tech Digital Transformation
High Tech Digital Transformation
accenture
 
Account Based Marketing Overview
Account Based Marketing OverviewAccount Based Marketing Overview
Account Based Marketing Overview
Ron Corbisier
 
Digitizing Business Services
Digitizing Business ServicesDigitizing Business Services
Digitizing Business Services
accenture
 
Digital transformation strategy
Digital transformation strategyDigital transformation strategy
Digital transformation strategy
tenali.digital
 
7 Strategies for Account-Based Marketing with Salesforce
7 Strategies for Account-Based Marketing with Salesforce7 Strategies for Account-Based Marketing with Salesforce
7 Strategies for Account-Based Marketing with Salesforce
Sangram Vajre
 
Powering B2B Sales with Digital
Powering B2B Sales with DigitalPowering B2B Sales with Digital
Powering B2B Sales with Digital
McKinsey on Marketing & Sales
 
Go-to-Market Strategies
Go-to-Market StrategiesGo-to-Market Strategies
Go-to-Market Strategies
Startup Secrets
 
Go To Market Strategy for Startups
Go To Market Strategy for StartupsGo To Market Strategy for Startups
Go To Market Strategy for Startups
PRT Systems
 
Digital Transformation From Strategy To Implementation
Digital Transformation From Strategy To ImplementationDigital Transformation From Strategy To Implementation
Digital Transformation From Strategy To Implementation
Scopernia
 

What's hot (20)

Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value PlayAccenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
 
Netflix Digital Strategy
Netflix Digital StrategyNetflix Digital Strategy
Netflix Digital Strategy
 
Strategic Playbook Template
Strategic Playbook TemplateStrategic Playbook Template
Strategic Playbook Template
 
Digital Transformation in Retail
Digital Transformation in RetailDigital Transformation in Retail
Digital Transformation in Retail
 
Q4 2022 DBX Investor Presentation.pdf
Q4 2022 DBX Investor Presentation.pdfQ4 2022 DBX Investor Presentation.pdf
Q4 2022 DBX Investor Presentation.pdf
 
SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...
SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...
SiriusDecisions -The Transformation of B2B Sales, Marketing and Product - at ...
 
Marketing Strategy Playbook
Marketing Strategy PlaybookMarketing Strategy Playbook
Marketing Strategy Playbook
 
Selling Solutions Using a Compelling Value Proposition
Selling Solutions Using a Compelling Value PropositionSelling Solutions Using a Compelling Value Proposition
Selling Solutions Using a Compelling Value Proposition
 
Go-To Market Plan
Go-To Market PlanGo-To Market Plan
Go-To Market Plan
 
Brand Masterclass Week One
Brand Masterclass Week OneBrand Masterclass Week One
Brand Masterclass Week One
 
HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...
HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...
HOW to Best Run a Customer Advisory Board: 10 Tips for Creating a World-Class...
 
High Tech Digital Transformation
High Tech Digital TransformationHigh Tech Digital Transformation
High Tech Digital Transformation
 
Account Based Marketing Overview
Account Based Marketing OverviewAccount Based Marketing Overview
Account Based Marketing Overview
 
Digitizing Business Services
Digitizing Business ServicesDigitizing Business Services
Digitizing Business Services
 
Digital transformation strategy
Digital transformation strategyDigital transformation strategy
Digital transformation strategy
 
7 Strategies for Account-Based Marketing with Salesforce
7 Strategies for Account-Based Marketing with Salesforce7 Strategies for Account-Based Marketing with Salesforce
7 Strategies for Account-Based Marketing with Salesforce
 
Powering B2B Sales with Digital
Powering B2B Sales with DigitalPowering B2B Sales with Digital
Powering B2B Sales with Digital
 
Go-to-Market Strategies
Go-to-Market StrategiesGo-to-Market Strategies
Go-to-Market Strategies
 
Go To Market Strategy for Startups
Go To Market Strategy for StartupsGo To Market Strategy for Startups
Go To Market Strategy for Startups
 
Digital Transformation From Strategy To Implementation
Digital Transformation From Strategy To ImplementationDigital Transformation From Strategy To Implementation
Digital Transformation From Strategy To Implementation
 

Recently uploaded

How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanGenerative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docxDMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
TravisMalana
 
AI Driven Emotional Recognition in Digital Ads - Tarun Gupta
AI Driven Emotional Recognition in Digital Ads - Tarun GuptaAI Driven Emotional Recognition in Digital Ads - Tarun Gupta
AI Driven Emotional Recognition in Digital Ads - Tarun Gupta
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdfLuxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
KiranRai75
 
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
Demandbase
 
How to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that RanksHow to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that Ranks
minatamang0021
 
Top digital marketing institutein noida
Top digital marketing institutein noidaTop digital marketing institutein noida
Top digital marketing institutein noida
aditisingh6607
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
Search Engine Journal
 
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdfOffissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
offisadizayn
 
Exploring the Top Digital Marketing Company in Canada
Exploring the Top Digital Marketing Company in CanadaExploring the Top Digital Marketing Company in Canada
Exploring the Top Digital Marketing Company in Canada
Solomo Media
 
Playlist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music UPlaylist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music U
SemajahParker
 
My Personal Brand Exploration by Mariano
My Personal Brand Exploration by MarianoMy Personal Brand Exploration by Mariano
My Personal Brand Exploration by Mariano
marianooscos
 
FullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil PallenFullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil Pallen
travisomalana
 
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...
Martal Group
 

Recently uploaded (20)

How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew Rupert
 
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
 
Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanGenerative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
 
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docxDMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
 
Influencer Marketing Master Class - Emily Beauregard
Influencer Marketing Master Class - Emily BeauregardInfluencer Marketing Master Class - Emily Beauregard
Influencer Marketing Master Class - Emily Beauregard
 
AI Driven Emotional Recognition in Digital Ads - Tarun Gupta
AI Driven Emotional Recognition in Digital Ads - Tarun GuptaAI Driven Emotional Recognition in Digital Ads - Tarun Gupta
AI Driven Emotional Recognition in Digital Ads - Tarun Gupta
 
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdfLuxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
 
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
 
How to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that RanksHow to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that Ranks
 
Top digital marketing institutein noida
Top digital marketing institutein noidaTop digital marketing institutein noida
Top digital marketing institutein noida
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
 
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
 
Mastering Email Campaign Automation Strategies and Best Practices - Michelle...
Mastering Email Campaign Automation Strategies and Best Practices  - Michelle...Mastering Email Campaign Automation Strategies and Best Practices  - Michelle...
Mastering Email Campaign Automation Strategies and Best Practices - Michelle...
 
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdfOffissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
 
Exploring the Top Digital Marketing Company in Canada
Exploring the Top Digital Marketing Company in CanadaExploring the Top Digital Marketing Company in Canada
Exploring the Top Digital Marketing Company in Canada
 
Playlist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music UPlaylist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music U
 
My Personal Brand Exploration by Mariano
My Personal Brand Exploration by MarianoMy Personal Brand Exploration by Mariano
My Personal Brand Exploration by Mariano
 
FullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil PallenFullSail: HOF - Presentation Phil Pallen
FullSail: HOF - Presentation Phil Pallen
 
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...
 

What is MarTech? - Infographic