The document discusses factors to consider before expanding a business internationally. It notes that some companies have greatly profited from going global, while others have failed overseas. Potential benefits of going global include better profit opportunities, reduced dependence on one market, ability to beat global competitors, providing support for global customers, and accessing a larger customer base. However, companies must also weigh potential challenges such as differing customer preferences, business cultures, unexpected costs, lack of international experience, and currency/political risks. The document emphasizes reviewing these possibilities before deciding to expand globally.

1. FACTORS TO CONSIDER
BEFORE GOING TO
INTERNATIONAL MARKETS

2. Some Companies after going
global…..
Have profited a lot…..

3. Some Companies after going
global…..
…failed..
© http://www.internationalbusinessguide.org/10-successful-american-businesses-that-have-failed-overseas/

4. HOW DO WE DECIDE
TO GO
GLOBAL ???

5. WHAT DO WE
REVIEW ???

6. POSSIBLE…

7. Better Profit
Opportunities….
1

8. Reduces Dependence on
One market
2

9. Helps Beat Global
Competitors in home
market….
3

10. A global customer
requires Global Support
4

11. Larger Customer Base
5

12. POSSIBLE…

13. Different Preferences..
1

14. Different Business Culture
2

15. Unexpected costs
3

16. Lack of international
Experience
4

17. Currency Devaluation,
Expropriation of Foreign Goods
5

18. Weigh….
VS

19. Thank You
Chandra Has
Dondapati