New Data Battlegrounds Shaping Performance - Dawn Quigg & Kevin Edwards, Affi...PerformanceIN
Performance Marketing’s success is built on sales volume but what other factors should we be considering when assessing the wider contribution to advertisers by the channel?
For too long many affiliate campaign decisions have been made with little, partial or no knowledge of the bigger picture: device switching, varying click paths by affiliate and sector and the impact of affiliates on customer quality. Many advertisers now challenge their networks to deliver both value and volume as well as unlocking previously untapped data sources that can inform future strategy.
Using Affiliate Window campaign data you’ll hear how different brands are making that transition. Highlighting key insights that will look to challenge perceptions and beliefs and showcasing how brands are building campaigns for the future, hear brand new network insights and concepts for 2015.
Presenting: DATA, CREATIVITY & INSIGHT
The webinar will help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
Not really a presentation but wanted to share anyway. Will find time to upload a presentation format soon. This is part 1 of a 6 parts series on how Digital disruption is impacting business and how Nigerian companies can disrupt-proof their businesses
New Data Battlegrounds Shaping Performance - Dawn Quigg & Kevin Edwards, Affi...PerformanceIN
Performance Marketing’s success is built on sales volume but what other factors should we be considering when assessing the wider contribution to advertisers by the channel?
For too long many affiliate campaign decisions have been made with little, partial or no knowledge of the bigger picture: device switching, varying click paths by affiliate and sector and the impact of affiliates on customer quality. Many advertisers now challenge their networks to deliver both value and volume as well as unlocking previously untapped data sources that can inform future strategy.
Using Affiliate Window campaign data you’ll hear how different brands are making that transition. Highlighting key insights that will look to challenge perceptions and beliefs and showcasing how brands are building campaigns for the future, hear brand new network insights and concepts for 2015.
Presenting: DATA, CREATIVITY & INSIGHT
The webinar will help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
Not really a presentation but wanted to share anyway. Will find time to upload a presentation format soon. This is part 1 of a 6 parts series on how Digital disruption is impacting business and how Nigerian companies can disrupt-proof their businesses
Big news for retailers! Shoppers are now...Commify
We have some big news for retailers... shoppers are now mobile! Checkout some of these amazing stats showing the power of the mighty mobile in the business marketing world
There’s No Such Thing As Digital Marketing, Brad Jakeman, EVP, Chief Marketin...Ad:tech
With new media being invented seemingly every day, the fragmentation of audiences and eyeballs; and new devices on which to experience brands the irony is that it’s never been harder to connect with consumers. Is there a marketing secret sauce reserved only for those in the digital world, or do the same principles of marketing apply? Brad gives us a point of view on his experiences in launching the world’s biggest digital entertainment experience, Call of Duty:Black Ops.
Revisiting the top 20% - Jim Agger - WineDirectVin65
I will be sharing the results of a study we have been conducting at WineDirect over the past three years. This study looks at anonymous transaction data for DTC ecommerce orders processed on Vin65, the wine industry’s leading DTC technology platform.
Marketing Challenges in the Era of Fragmented Audiences
In "Stepping Stones", I discuss the challenges marketers have in reaching audiences that are more fragmented than ever. I show how to connect people across traditional and social media and use examples from the toy industry, the horse racing industry and other markets.
Playboy VIP Deals for Men - Manly Daily DealsSteve Gilberg
2011 pre-launch presentation for Playboy's first foray into the daily deals market. Their angle was to target men, something the other daily deals sites weren't doing. Playboy's offers would include upscale dining, nightlife, liquor, gadgets, shaving, sports, and all things men. Competitors in the men's daily deal market include Urban Daddy and Thrillist.
Media is increasingly becoming shoppable, offering consumers multiple touch-points and opportunities to purchase products and services. Brands need to rethink their ecommerce strategy and move from relying on a destination for ecomm to designing an ecosystem of points of sales that offer consumers to purchase on occasions, not locations.
Planet 9 take at look at 15 of the trends you should look out for in the year, 2014. From the drinks industry to space, there's likely to be a lot going on this year.
Why not be one step ahead?
Presentation to the annual Idea day for the Finnish marketing community at Strat Mark 2012. The presentation focused on the consumer trends in Estonia and generally, with a short introduction of what Estonia is.
Retail News |Retail News Index | Top UK Retailers | UK & Europe Pragma Consulting
There were two retail administrations in September: Pineapple and Collectables
One retailer is new to SnapShop: Family Shopper.
SnapShop members can be notified when retailers go into administration or new retailers
are added to SnapShop.
Marketing exists solely for the purpose of influencing and changing human behavior – that’s what we all hope to achieve! In this presentation, Alex Hunt will focus on the application of Behavioral Economics to the marketing model, articulating a path to behavioral change that helps create famous brands and communications campaigns with greater commercial success. With particular focus on System 1/System 2 thinking and drawing on examples from the corporate advertising world, he will demonstrate that customers are not the rational agent the classical model of marketing has presumed them to be and, instead, are most heavily influenced by personal emotion and social copying in their decision-making. These are the factors we must tap into and experiences to offer if we are to be successful marketers in the twenty-first century.
Alex has over a decade of marketing experience and a track record helping clients develop famous brands and communications. He is currently responsible for leading BrainJuicer – a global research and innovation consultancy – in the US, overseeing offices in Chicago, Los Angeles and New York, and was one of the pioneers of BrainJuicer’s FeelMore50™ – a ranking of the most effective, emotional US advertising.
Before joining BrainJuicer in January ’09, Alex began his career at Millward Brown, working across a range of large CPG, media, financial and retail clients in both the UK and New York. His areas of expertize lie in early stage insight and idea generation and articulation, concept and communications testing, and brand equity assessment. Alex is a regular speaker at marketing and market research industry events including the ARF, Jay Chiat Planning Festival, TMRE and IIEX.
Key business drivers in cross border ecommerce 2014Payvision
International Expansion Into Emerging Markets 2014
Our 2014 research is the result of a collaborative survey with CardNotPresent.com. Merchants, PSPs, acquirers and consultants were polled on their cross-border ecommerce strategies, drivers and challenges. This year, industry experts from HSBC, Realex and EBANX, as well as executives from a major card brand and a successful mobile payment app were also interviewed, giving their candid opinions on international business and key trends such as mobile commerce.
Download your FREE copy of the report: http://www.payvision.com/cross-border-ecommerce-report-survey-2014
Big news for retailers! Shoppers are now...Commify
We have some big news for retailers... shoppers are now mobile! Checkout some of these amazing stats showing the power of the mighty mobile in the business marketing world
There’s No Such Thing As Digital Marketing, Brad Jakeman, EVP, Chief Marketin...Ad:tech
With new media being invented seemingly every day, the fragmentation of audiences and eyeballs; and new devices on which to experience brands the irony is that it’s never been harder to connect with consumers. Is there a marketing secret sauce reserved only for those in the digital world, or do the same principles of marketing apply? Brad gives us a point of view on his experiences in launching the world’s biggest digital entertainment experience, Call of Duty:Black Ops.
Revisiting the top 20% - Jim Agger - WineDirectVin65
I will be sharing the results of a study we have been conducting at WineDirect over the past three years. This study looks at anonymous transaction data for DTC ecommerce orders processed on Vin65, the wine industry’s leading DTC technology platform.
Marketing Challenges in the Era of Fragmented Audiences
In "Stepping Stones", I discuss the challenges marketers have in reaching audiences that are more fragmented than ever. I show how to connect people across traditional and social media and use examples from the toy industry, the horse racing industry and other markets.
Playboy VIP Deals for Men - Manly Daily DealsSteve Gilberg
2011 pre-launch presentation for Playboy's first foray into the daily deals market. Their angle was to target men, something the other daily deals sites weren't doing. Playboy's offers would include upscale dining, nightlife, liquor, gadgets, shaving, sports, and all things men. Competitors in the men's daily deal market include Urban Daddy and Thrillist.
Media is increasingly becoming shoppable, offering consumers multiple touch-points and opportunities to purchase products and services. Brands need to rethink their ecommerce strategy and move from relying on a destination for ecomm to designing an ecosystem of points of sales that offer consumers to purchase on occasions, not locations.
Planet 9 take at look at 15 of the trends you should look out for in the year, 2014. From the drinks industry to space, there's likely to be a lot going on this year.
Why not be one step ahead?
Presentation to the annual Idea day for the Finnish marketing community at Strat Mark 2012. The presentation focused on the consumer trends in Estonia and generally, with a short introduction of what Estonia is.
Retail News |Retail News Index | Top UK Retailers | UK & Europe Pragma Consulting
There were two retail administrations in September: Pineapple and Collectables
One retailer is new to SnapShop: Family Shopper.
SnapShop members can be notified when retailers go into administration or new retailers
are added to SnapShop.
Marketing exists solely for the purpose of influencing and changing human behavior – that’s what we all hope to achieve! In this presentation, Alex Hunt will focus on the application of Behavioral Economics to the marketing model, articulating a path to behavioral change that helps create famous brands and communications campaigns with greater commercial success. With particular focus on System 1/System 2 thinking and drawing on examples from the corporate advertising world, he will demonstrate that customers are not the rational agent the classical model of marketing has presumed them to be and, instead, are most heavily influenced by personal emotion and social copying in their decision-making. These are the factors we must tap into and experiences to offer if we are to be successful marketers in the twenty-first century.
Alex has over a decade of marketing experience and a track record helping clients develop famous brands and communications. He is currently responsible for leading BrainJuicer – a global research and innovation consultancy – in the US, overseeing offices in Chicago, Los Angeles and New York, and was one of the pioneers of BrainJuicer’s FeelMore50™ – a ranking of the most effective, emotional US advertising.
Before joining BrainJuicer in January ’09, Alex began his career at Millward Brown, working across a range of large CPG, media, financial and retail clients in both the UK and New York. His areas of expertize lie in early stage insight and idea generation and articulation, concept and communications testing, and brand equity assessment. Alex is a regular speaker at marketing and market research industry events including the ARF, Jay Chiat Planning Festival, TMRE and IIEX.
Key business drivers in cross border ecommerce 2014Payvision
International Expansion Into Emerging Markets 2014
Our 2014 research is the result of a collaborative survey with CardNotPresent.com. Merchants, PSPs, acquirers and consultants were polled on their cross-border ecommerce strategies, drivers and challenges. This year, industry experts from HSBC, Realex and EBANX, as well as executives from a major card brand and a successful mobile payment app were also interviewed, giving their candid opinions on international business and key trends such as mobile commerce.
Download your FREE copy of the report: http://www.payvision.com/cross-border-ecommerce-report-survey-2014
Posterscope: Supermarket Peep: A Glimpse at UK Shopping Behaviours in the NowPosterscope
Analysis of major GB data sources for grocery retail illustrates the significant changes we have seen in shopping behaviour over the last 6 weeks. It demonstrates when these changes were most profound, where they were happening and indicates that in the most recent weeks that overall retail spend is starting to stabilise. This edition of Posterscope’ Now, Near, Next series looks at Shop in the Now, focussing on the retail winners and losers, the UK as a nation of baking and beer, the change to shopping locally and the need for advertising to be more aware of itself than ever.
Leading Trends in Retail Innovation by Brian SolisBrian Solis
Leading digital analyst, anthropologist and keynote speaker Brian Solis shares insights from his research into the most progressive retailers changing the innovation game.
Work with Brian on research, advisory/strategy or have him speak at your event or with your executives. brian@briansolis.com - www.briansolis.com
To understand the state of retail innovation, Brian interviewed 12 top retail executives at some of the industry’s most-recognized brands. He set out to learn how leading retailers are responding to digital disruptions — and staying ahead of them. We also aimed to uncover the challenges they face and the strategies that are making an impact.
His interviews and third-party research showed that retailers engage in these five strategies:
Constantly map the customer journey to create smooth cross-channel customer experiences.
Engage in deep consumer research.
Prioritize innovations that target the connected consumer.
Invest in formal innovation programs.
Cultivate the necessary digital skills across the organization.
The insights from some of the most successful retailers can offer guidance on how to stave off disruption and keep pace with an evolving retail landscape.
To understand the state of retail innovation, we interviewed 12 top retail executives at some of the industry’s most-recognized brands. We set out to learn how leading retailers are responding to digital disruptions — and staying ahead of them. We also aimed to uncover the challenges they face and the strategies that are making an impact.
Our interviews and third-party research showed that retailers engage in these five strategies:
Constantly map the customer journey to create smooth cross-channel customer experiences.
Engage in deep consumer research.
Prioritize innovations that target the connected consumer.
Invest in formal innovation programs.
Cultivate the necessary digital skills across the organization.
The insights from some of the most successful retailers can offer guidance on how to stave off disruption and keep pace with an evolving retail landscape.
The Store recently held a webinar with FITCH London covering “A Very British Black Friday”. Black Friday is perceived as a frantic one-day sale, when shoppers lose control in the fight for bargains and retailers move mountains of stock to get a good chunk of holiday sales in the bag.
This session was based on FITCH’s report that the Black Friday shopping phenomenon in Britain, shows the reality is somewhat different. EMEA ECD Alasdair Lennox and EMEA Strategy Director Aaron Shields showed the real losers in this game are retailers.
Black Friday discounts have driven shoppers to open their wallets earlier, but not necessarily deeper, so the idea that they are just a major boost to UK holiday spending is flawed. While a small proportion of shoppers will always be willing to fight for a bargain, the majority are sensible shoppers happily buying online, at home.
Lennox and Shields demonstrated that the long-term winners will be brands that shift their mind set from the hard sell to helping consumers to buy, offering a continuous experience online and in-store.
The Store recently held a webinar with FITCH London covering “A Very British Black Friday”. Black Friday is perceived as a frantic one-day sale, when shoppers lose control in the fight for bargains and retailers move mountains of stock to get a good chunk of holiday sales in the bag.
This session was based on FITCH’s report that the Black Friday shopping phenomenon in Britain, shows the reality is somewhat different. EMEA ECD Alasdair Lennox and EMEA Strategy Director Aaron Shields showed the real losers in this game are retailers.
Black Friday discounts have driven shoppers to open their wallets earlier, but not necessarily deeper, so the idea that they are just a major boost to UK holiday spending is flawed. While a small proportion of shoppers will always be willing to fight for a bargain, the majority are sensible shoppers happily buying online, at home.
Lennox and Shields demonstrated that the long-term winners will be brands that shift their mind set from the hard sell to helping consumers to buy, offering a continuous experience online and in-store.
Une étude récente sur le comportement d’achat des consommateurs allemands, anglais et français montre que la confiance et la réputation jouent un rôle déterminant dans la décision d’achat des consommateurs sur les sites e-Commerce. Elle démontre l'importance des solutions de règlement des
En avril 2014, Youstice a interviewé 3000 adultes âgés entre 18 et 65 environ sur leur comportement d'achat en ligne. Cette étude exclusive couvre trois principaux pays européens : le Royaume-Uni, la France et l’Allemagne. Dans chaque pays, 1 000 répondants ont été interrogés longuement à propos de leurs habitudes d'achat.
White paper Three Trends Changing the FMCG EcosystemSteve Arens
CMA White Paper - Three Trends that are Permanently Changing the FMCG Ecosystem
This paper addresses at a high level three important trends that are permanently changing the FMCG competitive ecosystem. These changes affect all the industry participants: retailers, manufacturers and the diverse community of solution providers. The three trends and their implications are:
• The Growing Power of the Retailer. The traditional weapons of FMCG mass marketing (TV and magazines) have lost effectiveness and especially efficiency thereby debilitating brand equity building. At the same time retailers have consolidated and now dominate the moment of truth at the shelf aided by new tools such as loyalty cards. The balance of power has permanently shifted towards the retailer.
• The Digitally Empowered Shopper. Today’s shopper can rapidly compare price and quality. This creates new shopping behaviors especially the cherry picking of formats to satisfy specific shopper need states.
• The Big Data Big Bang. Digitally driven shopping behavior creates billions of variegated data points. This tsunami of data comprises ‘big data’. Applying new predictive analytics to this expanding data universe enables marketers to better understand
June 2013
Defining the role of packaging as part of the online shopping experience
For more white papers and webinars, go to http://www.sldesignlounge.com
Or visit us at http://www.sld.com
Integrating Traditional and Digital Media in a Digital World with Ron Hill of...amacolumbia
Ron Hill is the Market President for iHeartMedia's six Columbia-based radio stations, including 97.5 WCOS-FM, 104.7 WNOK-FM, 96.7 Steve FM, 100.1 The Beat, 560 WVOC and 1400 Fox Sports Radio. Ron leads a group of highly motivated marketing professionals who specialize in offering marketing solutions through the combination of the company's on-air, on-line and on-site resources. He's highly skilled in how to use digital, social, mobile and broadcast media to create strategic plans to achieve client's business objectives. Ron discussed current business trends in media at the AMA Columbia's June event.
See the presentation here.
Máxima audiencia para la venta directa. El último modelo de negocio social. Networkempresas.com
Por qué ahora es el momento de la máxima audiencia para la venta directa. El último modelo de negocio social -
Un suplemento especial de Wall Street journal de Noticias de la venta directa
Best Retails Brands 2014 by Interbrand
http://interbrand.com/assets/uploads/Interbrand-Best-Retail-Brands-2014-3.pdf?_ga=1.101985793.1041352849.1412858098
A Very British Black Friday: The Real Winners and LosersFITCH
Black Friday is perceived as a frantic one-day sale, when shoppers lose control in the fight for bargains and retailers move mountains of stock to get a good chunk of Christmas sales in the bag.
This study on Black Friday in Britain shows that the reality is somewhat different. While there will always be a small proportion of shoppers willing to fight for a bargain, the majority are sensible human beings happily buying online, at home.
The losers are the retailers. Black Friday discounts drive shoppers to open their wallets earlier, but not necessarily deeper, so the idea that they are a major boost to UK Christmas spending is flawed.
Find out about our predictions for the future of Black Friday in Britain, and our recommendations for what retailers should really be focusing on.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
4. NEVER BEFORE IN HISTORY
HAVE PEOPLE BEEN
CONNECTED
BY SO MANY
NETWORKS
5. 85% of people see mobile devices
to be central to their everyday life
41% of people
use their tablet
and smartphone simultaneously at
least once a day
91% of consumers
who subscribe to
brand text
messages and agree that
they’re useful
68% of consumers say it is important that
companies they interact with are seen as a
technology leader
THE WORLD IS CHANGING
HOW WE INTERACT…
6. THE WORLD IS CHANGING
HOW WE SHOP…
In 2013, more than £91 billion was spent online
95 % of British people
are now buying goods
via internet retailers
Books make
up 64 % of
online buys
7. THE WORLD IS CHANGING
BLACK FRIDAY
John Lewis on Black Friday had its biggest trading
week on record, sales up 22% on last year.
Their internet traffic was up by 300%, online sales
increasing by 42%.
John Lewis boss Andy Street has however
warned other retailers to rein in
Black Friday deals next year,
concerned with the pressure
and concentration of sales.
8. THE WORLD IS CHANGING
BLACK FRIDAY
Argos, part of the Home Retail Group have also
spoken out against Black Friday.
In the 18 weeks to 3rd January 2015 the company
had an 0.1% increase in sales, they had expected
this to be 2%.
John Walden, chief executive has said that
Black Friday “significantly impacted
the shape of Argos’ sales
over its peak
trading period”.