1. Daddy's is a proposed family restaurant located near the University of Aizu that aims to offer low-priced meals appealing to students. 2. The owner plans to first collect $1 million in funding, then recruit staff, purchase land and equipment, and build the restaurant to open for business. 3. By focusing on local ingredients and creating an easy-to-use space for students to socialize, the owner believes the restaurant can be successful despite competition from other campus and local dining options.

1. I Cover Page
1.
Name of the business : Daddy's
2.
Address :In front of University of Aizu
3.
Telephone number:0242-xxxxxxxxxxxxxxxxxxxxxxxxxxxx
4.
Name of Owner(s):Ogata
6.
Submitted to (for financing only) :My daddy
II Executive Summary
1.
Company name and type : Restaurant
2.
Goals or objectives of the plan : World advance
3.
How the plan will be implemented :I gather employees
4.
Effect of the plan on the business : The meal balance of the user becomes perfect
If you're obtaining a loan or equity your Executive Summary should also include:
1.
Name of the business and the legal for of operation, e.g., sole proprietorship. :Daddy's
corporation
2.

2. Amount of money needed :$1,000,000
3.
How the money will be used :$1,000,000
4.
Effect of the money on the business : It is possible to establish it.
IV The Business
A. Description of the Business
1.What your business is, or will be if it is start-up situation?
If location, money, and the staff who can start the business enter, it is possible to do.
2.How you plan to run it?
I decide an owner in the last when I collect money and buy land next and recruit the staff next and
build a shop next and start business first.
3.Why you think it will be successful?
Because the family restaurant where there is a meal easily is popular regardless of age
B. Industry Analysis
・Is it a fad?
It is not fad now.
・Is it seasonal?
It corresponds to any season.
・Is it increasing or decreasing?
It doesn't increase so much.
・Does it simply grow with the population?
No, it doesn't.
・It is the factors affecting the growth of the market, and of market share?
It hardly changes.
・What are the factors affecting the growth of the market, and of market share?
Economic conditions
・Where are they located?
Near the Aizu University.
・Who are the customers for the business' product or service?
The visitor is the student center.
C. Vision Statement
Is based on a university student, and offer a product for low price; the family restaurant led by the
student.

3. D. Vision Trigger
Family restaurant where student is easy-to-use.
E. Mission Statement
The commodity that uses the thing of local is offered.
F. Business Objectives
It makes it to the place where communications can be taken.
V Business Operations
A. Marketing
Product:
The Japanese food and Chinese, etc.
Also collect in another of the hamburger steak, the steak, and the lunch, etc.
And it gets off. Moreover, the dessert and the drink, etc. are preparatory.
Price:
The price is being offered for all 500 yen aiming at the student.
Place:
The student is made a target as well as the above-mentioned.
And it is located ahead of the university.
Promotion:
The advertisement is distributed on the passage etc. of the university.
B. Competitive Analysis
Rivals of our enterprise are a dining rooms at the school, and various family restaurants along the
road. It is easy for the student it is to use it. It is a merit. Therefore, it is necessary to call in by the
opening campaign etc. , and to acquire the customer of the other party enterprise.
C .Legal Structure
Ogata owns the assets of the company.
Chef Shibuya
Waiter Ogata
Master Suzuki
Manager Kimura
D . Management Expertise
I practice medicine this year.
The salary is byte self-support 800 yen,employee 300,000 a month.
E. Support Personnel
Just after commencement of practice, I am going to employ a part timer approximately 10.
VI Financial Information
A It distributes it with a book.
B The cost of materials, vessel, and salary, etc.
C Software of Excel of the computer is used.
D Yes we are going to be using a car and computer.
Yes we are going to be using a diary, log or other system to document the business use so you
can gain a tax deduction.

4. VII Summary
Is based on a university student, and offer a product for low price; the family restaurant led by the
student. Rivals of our enterprise are a dining rooms at the school, and various family restaurants
along the road. It is easy for the student it is to use it. It is a merit. Therefore, it is necessary to call
in by the opening campaign etc. , and to acquire the customer of the other party enterprise.