SlideShare a Scribd company logo
1. A.
   BulldogMall.com:
   It will be successful. This business plan has documented that the establishment of
   BulldogMall.com is feasible.
   All of the critical factors such as industry trends, marketing analysis, business operations,
   competitive analysis, management expertise,
   and financial analysis support this conclusion. We invite you to “surf” our site when it goes
   online.
   We will provide CSU Fresno students and alumni with the first web community tailored to
   meet their needs, “BulldogMall.com--for work, play, and shopping”!

     B.
     1. A full-page back cover ad in The Collegian.
     2. Posters and flyers on the CSU Fresno campus and dormitory bulletin boards.
     3. Mailers to apartment complexes that have high student populations.
     4. Participation in all campus events that allow business booth promotions.
     5. Direct marketing to student and alumni clubs, fraternities, sororities, and associations.

     C.
     BulldogMall.com will feature the following free products to generate online traffic:
     ・Personal Email Accounts
     ・Classified Advertising (Personal & Product)
     ・A CSU Fresno Event Calendar

     D.
     The financial and other data may or may not represent industry practice and are provided to
     illustrate formats, not actual business operations.
     Therefore, we should not rely on the figures, but should do our research and find current
     information that fits our business idea.

2.
     A
     To write down detailed idea,and to collect it.

     B
     Business plan is so important and it must be collected compact, clear and adequately.

     C
     Vision statement is essential, if it's not existence, Business plan don't have meaning.
     Mission Statement is also important, we must know it.
     Marketing is necessary, because we sell our goods.
     Trouble must be existence, so we must need Support Personnel.
     Financial Information is involve Marketing.

     D
     I think these information are so important which is relation with management, mainly
     marketing.
week6

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week6

  • 1. 1. A. BulldogMall.com: It will be successful. This business plan has documented that the establishment of BulldogMall.com is feasible. All of the critical factors such as industry trends, marketing analysis, business operations, competitive analysis, management expertise, and financial analysis support this conclusion. We invite you to “surf” our site when it goes online. We will provide CSU Fresno students and alumni with the first web community tailored to meet their needs, “BulldogMall.com--for work, play, and shopping”! B. 1. A full-page back cover ad in The Collegian. 2. Posters and flyers on the CSU Fresno campus and dormitory bulletin boards. 3. Mailers to apartment complexes that have high student populations. 4. Participation in all campus events that allow business booth promotions. 5. Direct marketing to student and alumni clubs, fraternities, sororities, and associations. C. BulldogMall.com will feature the following free products to generate online traffic: ・Personal Email Accounts ・Classified Advertising (Personal & Product) ・A CSU Fresno Event Calendar D. The financial and other data may or may not represent industry practice and are provided to illustrate formats, not actual business operations. Therefore, we should not rely on the figures, but should do our research and find current information that fits our business idea. 2. A To write down detailed idea,and to collect it. B Business plan is so important and it must be collected compact, clear and adequately. C Vision statement is essential, if it's not existence, Business plan don't have meaning. Mission Statement is also important, we must know it. Marketing is necessary, because we sell our goods. Trouble must be existence, so we must need Support Personnel. Financial Information is involve Marketing. D I think these information are so important which is relation with management, mainly marketing.