Business success is fueled by smart, data-driven decisions. It’s not just about having the right data, it’s what you do with it that makes all the difference. Bridging the chasm between data and people in a secure, visually engaging way ensures your team is prepared to avert potential crises, better understand your customers, and engage everyone across the business with your data. Join Michael Brackpool, Brandwatch VP of Product for Vizia, and featured speaker from Forrester as they explain the best approach for disseminating real-time insights throughout the enterprise so your team can take immediate action.
Denver Startup Week 2019: Choosing a Direction Learning How to Test Ideas and...BrittanyRubinstein
As part of Denver's 2019 Startup Week, Crownpeak's Director of UX, Ari Weissman and Lys Maitland, Experience Research Manager at a national healthcare organization, presented a joint session on "Choosing a direction: Learning how to test ideas and designs."
Join Margaret Wise, CRO at Arke and Ian Lowe, VP of Marketing at Crownpeak as they explore five ways that manufacturing leadership can refocus their efforts and grow their digital engagement strategy.
Measuring Share of Voice - Centerline Digital - March 2016Centerline Digital
Share of Voice measures how often a brand is potentially noticed across public-facing channels and can be simplistically calculated by impressions (owned / total competitive brand).
When measuring Share of Voice, it’s important to consider how heavily each data point may be measured based on brand or campaign objectives. Our goal is to determine which KPIs/metrics are not only most important, but have the highest correlation to performance and ROI. This weighting system is contingent on brand objectives.
Learn more at: http://www.centerline.net
Maximizing Value and Consistency of Experiences with Design Systems - Centerl...Centerline Digital
A convergence of design and marketing has become a necessary means for managing a brand and its offering to consumers. It takes a combined effort to continually provide quality output while also delivering responsiveness at scale at a time when channels, screens, and constant interaction demand more from us as teams. By looking at the convergence through a systematic lens you can expose potential in your efforts, both creatively and organizationally. This presentation explores how a design system can benefit you, and where to get started in building your own design system.
Learn more at http://www.centerline.net
360 Degree Customer Experience: A Practical Approach to Holistic CXsuitecx
What is a 360 degree customer experience? One that takes into account the whole customer and not just bits and pieces. Surveys, clickstream data, NPS, etc., are only pieces of the overall CX puzzle. This deck explores the pros and cons of each, and suggests methods to achieve that 360 degree view of the customer.
Denver Startup Week 2019: Choosing a Direction Learning How to Test Ideas and...BrittanyRubinstein
As part of Denver's 2019 Startup Week, Crownpeak's Director of UX, Ari Weissman and Lys Maitland, Experience Research Manager at a national healthcare organization, presented a joint session on "Choosing a direction: Learning how to test ideas and designs."
Join Margaret Wise, CRO at Arke and Ian Lowe, VP of Marketing at Crownpeak as they explore five ways that manufacturing leadership can refocus their efforts and grow their digital engagement strategy.
Measuring Share of Voice - Centerline Digital - March 2016Centerline Digital
Share of Voice measures how often a brand is potentially noticed across public-facing channels and can be simplistically calculated by impressions (owned / total competitive brand).
When measuring Share of Voice, it’s important to consider how heavily each data point may be measured based on brand or campaign objectives. Our goal is to determine which KPIs/metrics are not only most important, but have the highest correlation to performance and ROI. This weighting system is contingent on brand objectives.
Learn more at: http://www.centerline.net
Maximizing Value and Consistency of Experiences with Design Systems - Centerl...Centerline Digital
A convergence of design and marketing has become a necessary means for managing a brand and its offering to consumers. It takes a combined effort to continually provide quality output while also delivering responsiveness at scale at a time when channels, screens, and constant interaction demand more from us as teams. By looking at the convergence through a systematic lens you can expose potential in your efforts, both creatively and organizationally. This presentation explores how a design system can benefit you, and where to get started in building your own design system.
Learn more at http://www.centerline.net
360 Degree Customer Experience: A Practical Approach to Holistic CXsuitecx
What is a 360 degree customer experience? One that takes into account the whole customer and not just bits and pieces. Surveys, clickstream data, NPS, etc., are only pieces of the overall CX puzzle. This deck explores the pros and cons of each, and suggests methods to achieve that 360 degree view of the customer.
How to Modernize Your Data Strategy to Fuel Digital TransformationBrainSell Technologies
Learn how setting up a solid data foundation will position your company for predictable growth and scale by leveraging all the insights at your disposal.
Get Salesfierce: Transforming Accidental Admins into Bold Leaders!Spanning Cloud Apps
Are you an “Accidental Admin” constantly receiving duplicate or redundant requests, yet haven’t implemented many of your own ideas or best practices? As Admins of companies run on Salesforce, YOU see the big picture and hold vast amounts of cross-departmental knowledge. In this session held at Connections 2018 in Chicago, Nicole Smith, Spanning's Senior Salesforce Administrator, shared how to become a thought leader and change agent at your company by creating a seat at the executive table. Become the driver of innovation at your company while creating yourself as a bold leader. Check out her deck here.
With thousands of vendors in the marketplace, organizations are overwhelmed with choices around building their marketing technology stack. By evaluating tool choices according to a customer experience maturity model and aligning the results of that evaluation with the customer journey, organizations can make more intelligent choices around process gaps and acquire appropriate technologies to fill those gaps by relying on thoughtful analysis and fitness to purpose rather than being hijacked by slick vendor demonstrations. Using hands-on exercises, Seth Earley and Steve Walker will guide participants through the steps to understanding customer lifecycles and aligning stages with classes of technology in order to improve engagement. Attendees will leave with an approach for developing their own marketing technology blueprint.
A Whirlygig Tour of Emerging Marketing Technology CategoriesMarTech Conference
From the MarTech Conference in San Francisco, California, March 31-April 1, 2015. SESSION: A Whirlygig Tour Of Emerging Marketing Technology Categories. PRESENTATION: A Whirlygig Tour of Emerging Marketing Technology Categories - Given by Jay Famico, @jayfamico - Sirius Decisions, Practice Director, Technology
Data Driven Transformation for Sales - SMART Territory ManagementBarry Magee
Design, lead and implement framework to harness enterprise, organisational and external data to create a data driven territory management programme for IBM Digital Sales Europe.
The aim is to embed an end-to-end data driven approach to cleint engagement across all sales lines based on a prototype methodology that has undergone 4 iterations with significant user-led enhancements over 2 years in a pilot business unit.
The framework aggregates and collates data across a wide range of sources, integrates and delivers sales focussed insight back to end users. It uses both standard analytics models as well as innovateive sales expertise codification to rank clients for 'next best customer' selection.
Results consistently show that the data-driven approach delivers 4x the average lead conversion rate for traditional approaches within a sales environment and that 80% of new business opportunities come from clients and offerinsg that lie outside traditional 'hunting' approaches.
In doing so, the sales team reduce the risk within business forecasting by identifying and winning leads outside the traditional 'top' customers where sales tend to continually farm for revenue.
CCA Design MBA Talk - Jascha Kaykas-Wolff - @kaykas - @mindjetJascha Kaykas-Wolff
Guest lecture at the CCA Design MBA program. visual thinking and agile process = innovation. How can we bring in social engagement to fuel enterprise innovation? It's about harnessing emotion productively.
Resources: http://bit.ly/visualthinker
Data Strategy for Digital Sales : Case Study & Best PracticeBarry Magee
Citrix Peer Exchange : Indeed.com - Oct 2020 - Barry Magee
I'm an experienced senior business leader focused on how data-driven transformation creates organisational value with deep experience in sales, marketing, strategy, operations, and change management. I’m a recognized industry-leading specialist and academic on effective and systemic innovation using data and analytics to build competitive advantage and tangible results.
https://www.linkedin.com/in/barrymagee/
Speech by Charlene Li "Winning in a World Transformed by Social Media" at the Simmons Leadership Conference, April 2, 2013 in Boston, MA
Full report is available at http://www.altimetergroup.com/research/reports/evolution-social-business
The enterprise marketer's playbook: Building an integrated data strategy.
An integrated data strategy can help any business see customer journeys more clearly ― and then give customers more relevant ads and experiences that get results. So why doesn't everyone have such a strategy? We look at what sets the marketing leaders apart.
Let marketing data be your guide
If you've ever felt too swamped by data to find the customer insights you need, you're not alone. But there's a new and better approach to gaining deeper audience insights: building an integrated data strategy.
Read this report to learn how:
86% of senior executives agree that eliminating organizational silos is critical to expanding the use of data and analytics in decision-making.
75% of marketers agree that lack of education and training on data and analytics is the biggest barrier to more business decisions being made based on data insights.
Leading marketers are 59% more likely to use digital analytics to optimize the user experience in real time.
Modernize Core Technology to Accelerate Digital TransformationPerficient, Inc.
Digital transformation efforts often focus solely on customer experiences. However, CX is just one piece of a successful digital transformation strategy. While external experiences must change to deliver new channels and personalized service, internal operations and systems must also be transformed to increase efficiency, enable innovation, and transcend touchpoints to deliver a truly seamless customer experience.
View this SlideShare and learn how:
Digital predators are approaching platform modernization
APIs, IoT, cloud, data and analytics, DevOps and microservices drive innovation and support digital transformation
To evaluate your current platform and identify ways to align IT changes with your digital transformation goals
To create a roadmap for implementing core process and technology changes
m-ize Measure Customer Experience WebinarMize Inc.
Join m-ize, leader in Smarter Customer Engagement, and guest speaker Maxie Schmidt-Subramanian, PhD Forrester Research Senior Analyst, for a complimentary webinar, Measure Customer Experience (CX).
Maxie is an expert in CX measurement, voice of the customer programs, making the business case for CX efforts, and the relationship between pricing and customer experience.
Download the compleat webinar recording at http://info.m-ize.com/webinar-with-forrester-on-measure-customer-experience-on-demand
Webinar Agenda:
Measure business impact of improving CX
Make business case to get executive buy-in for CX initiatives
Understand Forrester's Customer Experience Index to benchmark CX
Realize tangible and faster ROI from CX improvements
Enhance CX with Analytics
Who should attend?
All Customer Experience (CX) executives from marketing, sales, and customer service
IT executives, CIOs, responsible for CX enablement
Download the compleat webinar recording at http://info.m-ize.com/webinar-with-forrester-on-measure-customer-experience-on-demand
How To Unify Data with Bespoke Dashboards for True InsightsTinuiti
Today’s landscape requires Marketing leaders to stay informed on a daily basis and act with purposeful agility. With an adaptive, frequently updated look across all channels and budget performance, marketers can expose inefficiencies and seize opportunities faster than their competitors to drive real business results. Join our insights experts to see how they empower clients with a fully customized and automated dashboard so they can spend more time acting on data opposed to pulling it.
How to Create a More Customer-Focused Commerce ModelPerficient, Inc.
As technology seeps into every corner of our daily lives, both consumers and B2B buyers readily turn to digital commerce to find exactly what they need. And, their expectations for companies to deliver top-notch experiences grow higher by the day. While some businesses have upped their game, others are struggling to respond and digitally transform to meet these expectations.
Guest speaker, Anjali Yakkundi, an analyst with Forrester, and Steve Gatto, Perficient Digital’s Commerce & DX specialist, delivered an informative session in which they explored three ways customer experiences are changing within commerce business models. They covered:
-The key factors to help transform your customer experience
-The importance of customer identity across all go-to-market strategies and channels
How to Modernize Your Data Strategy to Fuel Digital TransformationBrainSell Technologies
Learn how setting up a solid data foundation will position your company for predictable growth and scale by leveraging all the insights at your disposal.
Get Salesfierce: Transforming Accidental Admins into Bold Leaders!Spanning Cloud Apps
Are you an “Accidental Admin” constantly receiving duplicate or redundant requests, yet haven’t implemented many of your own ideas or best practices? As Admins of companies run on Salesforce, YOU see the big picture and hold vast amounts of cross-departmental knowledge. In this session held at Connections 2018 in Chicago, Nicole Smith, Spanning's Senior Salesforce Administrator, shared how to become a thought leader and change agent at your company by creating a seat at the executive table. Become the driver of innovation at your company while creating yourself as a bold leader. Check out her deck here.
With thousands of vendors in the marketplace, organizations are overwhelmed with choices around building their marketing technology stack. By evaluating tool choices according to a customer experience maturity model and aligning the results of that evaluation with the customer journey, organizations can make more intelligent choices around process gaps and acquire appropriate technologies to fill those gaps by relying on thoughtful analysis and fitness to purpose rather than being hijacked by slick vendor demonstrations. Using hands-on exercises, Seth Earley and Steve Walker will guide participants through the steps to understanding customer lifecycles and aligning stages with classes of technology in order to improve engagement. Attendees will leave with an approach for developing their own marketing technology blueprint.
A Whirlygig Tour of Emerging Marketing Technology CategoriesMarTech Conference
From the MarTech Conference in San Francisco, California, March 31-April 1, 2015. SESSION: A Whirlygig Tour Of Emerging Marketing Technology Categories. PRESENTATION: A Whirlygig Tour of Emerging Marketing Technology Categories - Given by Jay Famico, @jayfamico - Sirius Decisions, Practice Director, Technology
Data Driven Transformation for Sales - SMART Territory ManagementBarry Magee
Design, lead and implement framework to harness enterprise, organisational and external data to create a data driven territory management programme for IBM Digital Sales Europe.
The aim is to embed an end-to-end data driven approach to cleint engagement across all sales lines based on a prototype methodology that has undergone 4 iterations with significant user-led enhancements over 2 years in a pilot business unit.
The framework aggregates and collates data across a wide range of sources, integrates and delivers sales focussed insight back to end users. It uses both standard analytics models as well as innovateive sales expertise codification to rank clients for 'next best customer' selection.
Results consistently show that the data-driven approach delivers 4x the average lead conversion rate for traditional approaches within a sales environment and that 80% of new business opportunities come from clients and offerinsg that lie outside traditional 'hunting' approaches.
In doing so, the sales team reduce the risk within business forecasting by identifying and winning leads outside the traditional 'top' customers where sales tend to continually farm for revenue.
CCA Design MBA Talk - Jascha Kaykas-Wolff - @kaykas - @mindjetJascha Kaykas-Wolff
Guest lecture at the CCA Design MBA program. visual thinking and agile process = innovation. How can we bring in social engagement to fuel enterprise innovation? It's about harnessing emotion productively.
Resources: http://bit.ly/visualthinker
Data Strategy for Digital Sales : Case Study & Best PracticeBarry Magee
Citrix Peer Exchange : Indeed.com - Oct 2020 - Barry Magee
I'm an experienced senior business leader focused on how data-driven transformation creates organisational value with deep experience in sales, marketing, strategy, operations, and change management. I’m a recognized industry-leading specialist and academic on effective and systemic innovation using data and analytics to build competitive advantage and tangible results.
https://www.linkedin.com/in/barrymagee/
Speech by Charlene Li "Winning in a World Transformed by Social Media" at the Simmons Leadership Conference, April 2, 2013 in Boston, MA
Full report is available at http://www.altimetergroup.com/research/reports/evolution-social-business
The enterprise marketer's playbook: Building an integrated data strategy.
An integrated data strategy can help any business see customer journeys more clearly ― and then give customers more relevant ads and experiences that get results. So why doesn't everyone have such a strategy? We look at what sets the marketing leaders apart.
Let marketing data be your guide
If you've ever felt too swamped by data to find the customer insights you need, you're not alone. But there's a new and better approach to gaining deeper audience insights: building an integrated data strategy.
Read this report to learn how:
86% of senior executives agree that eliminating organizational silos is critical to expanding the use of data and analytics in decision-making.
75% of marketers agree that lack of education and training on data and analytics is the biggest barrier to more business decisions being made based on data insights.
Leading marketers are 59% more likely to use digital analytics to optimize the user experience in real time.
Modernize Core Technology to Accelerate Digital TransformationPerficient, Inc.
Digital transformation efforts often focus solely on customer experiences. However, CX is just one piece of a successful digital transformation strategy. While external experiences must change to deliver new channels and personalized service, internal operations and systems must also be transformed to increase efficiency, enable innovation, and transcend touchpoints to deliver a truly seamless customer experience.
View this SlideShare and learn how:
Digital predators are approaching platform modernization
APIs, IoT, cloud, data and analytics, DevOps and microservices drive innovation and support digital transformation
To evaluate your current platform and identify ways to align IT changes with your digital transformation goals
To create a roadmap for implementing core process and technology changes
m-ize Measure Customer Experience WebinarMize Inc.
Join m-ize, leader in Smarter Customer Engagement, and guest speaker Maxie Schmidt-Subramanian, PhD Forrester Research Senior Analyst, for a complimentary webinar, Measure Customer Experience (CX).
Maxie is an expert in CX measurement, voice of the customer programs, making the business case for CX efforts, and the relationship between pricing and customer experience.
Download the compleat webinar recording at http://info.m-ize.com/webinar-with-forrester-on-measure-customer-experience-on-demand
Webinar Agenda:
Measure business impact of improving CX
Make business case to get executive buy-in for CX initiatives
Understand Forrester's Customer Experience Index to benchmark CX
Realize tangible and faster ROI from CX improvements
Enhance CX with Analytics
Who should attend?
All Customer Experience (CX) executives from marketing, sales, and customer service
IT executives, CIOs, responsible for CX enablement
Download the compleat webinar recording at http://info.m-ize.com/webinar-with-forrester-on-measure-customer-experience-on-demand
How To Unify Data with Bespoke Dashboards for True InsightsTinuiti
Today’s landscape requires Marketing leaders to stay informed on a daily basis and act with purposeful agility. With an adaptive, frequently updated look across all channels and budget performance, marketers can expose inefficiencies and seize opportunities faster than their competitors to drive real business results. Join our insights experts to see how they empower clients with a fully customized and automated dashboard so they can spend more time acting on data opposed to pulling it.
How to Create a More Customer-Focused Commerce ModelPerficient, Inc.
As technology seeps into every corner of our daily lives, both consumers and B2B buyers readily turn to digital commerce to find exactly what they need. And, their expectations for companies to deliver top-notch experiences grow higher by the day. While some businesses have upped their game, others are struggling to respond and digitally transform to meet these expectations.
Guest speaker, Anjali Yakkundi, an analyst with Forrester, and Steve Gatto, Perficient Digital’s Commerce & DX specialist, delivered an informative session in which they explored three ways customer experiences are changing within commerce business models. They covered:
-The key factors to help transform your customer experience
-The importance of customer identity across all go-to-market strategies and channels
The drive towards digital transformation begins with the customer and extends far into the company, impacting every area of the organization from vision and strategy to architecture, technology, operations, and culture. While not insurmountable, these changes can be challenging.
Guest speaker Nigel Fenwick, an analyst with Forrester, and Michael Porter, Perficient’s principal strategic advisor, discussed the top 5 barriers to a successful digital transformation, and how some real-world companies have overcome them.
We covered five barriers to digital mastery and how to:
-Overcome functional silos and resource scarcity
-Deal with segregated customer data
-Address technical budgets that are in a downward spiral
-Move from a product-centered to a customer-centered approach to business
-Break down the IT and business barrier
[Handout from webinar collaboration with Nimble] Marketers are increasingly being held responsible for growth and revenue. Today, data analytics provide the foundation for finding, keeping, and growing the value of customers - your growth engine. Join this webinar to learn about the skills and analysis needed to intelligently understand your customers, allowing you to reach them with the right content, at the right time, and in the right channel.
Business as we know it has changed dramatically in the Engagement Economy. Marketers are now seen as customer-obsessed revenue drivers, laser focused on customer experience throughout the buyer journey. Join speakers Shar VanBoskirk of Forrester and Marketo's Casey Carey to explore how this shift has made an impact on the role of the Chief Marketing Officer (CMO), and how this role will continue to evolve in the future.
On this webinar you'll learn:
- How Digital Transformation has changed marketing and the role of the CMO
- What makes a successful CMO: personal habits that make them a good leader and core competencies they need to develop
- Typical roles and responsibilities that CMOs have and own
Eliminate the use of inaccurate ‘last click’ attribution with OptimaHub MediaAttribution. Advertisers can use this tool to get an accurate marketing ROI across all channels and to optimise media spend accordingly.
Accelerate Revenue with a Customer Data PlatformLattice Engines
This webinar covers two things:
1. Steve Casey of Forrester Research walks through what a CDP is and key use-cases
2. Steve Scotkin, Senior Director of Marketing Technology at Thomson Reuters gives an inside look at how a Customer Data Platform is enabling Thomson Reuters transform into a customer-centric company.
Ist Big Data wirklich in der Praxis des Marketings angekommen? Was heißt das eigentlich Big Data im Marketing? Was bewirkt der Einsatz von Marketing Data Science? Und welchen Einfluss hat das auf den Return on Marketing Investment?
Vortrag auf dem Big Data Summit von Bitkom und IHK Berlin, Oktober 2016
The Softer Skills Analysts need to make an impactPaul Laughlin
25 min presentation given at London Business School, to the OR Society's Analytics Network. Summarising Laughlin Consultancy's 9 step model of Softer Skills for Analysts.
The power to predict can give sales teams an “unfair advantage”. Predictive analytics can help your business-to-business (B2B) sales team leapfrog the competition and reduce the time from initial contact to sales closure. Tracking sales velocity is a good way to pinpoint where your sales and marketing execution fails to engage customers. Deals that drag on waste valuable sales resources and make it challenging for sales leadership to prepare accurate revenue forecasts. High-performing sales teams improve sales velocity and achieve competitive advantage using turn-key predictive analytics applications. Predictive models can be very powerful and profitable, even if they just give you a small edge in determining which option to choose or path to take. In this DxContinuum webinar with guest Forrester Research, learn best practices for how your organization can improve sales velocity with predictive analytics.
25 things we learned analyzing billions of tweets Brandwatch
6,000 Tweets are posted every second. That’s 6,000 viewpoints, opinions, ideas, complaints, stories. So what can we learn from that data? Plenty, it turns out.
From the list of 'things millennials are killing' to the real difference between dog and cat people, we teamed up with Twitter to round up the questions we've answered by analyzing billions of tweets.
"This special report demonstrates the power of Twitter data coupled with the sophistication of the Brandwatch social listening platform. The breadth of analysis and resulting insights show just how adaptable Twitter is as a measure of public opinion on any subject in real time." - Elliott Gluck, Product Marketing, Twitter Data
PSB + Aga Khan Foundation: United We BrandBrandwatch
From Starbucks to Amazon to Walmart, there is enormous momentum to align business strategies with the realities of climate change, human rights and global economic development. Whether an organization is in the corporate, not-for-profit or civil society space, stakeholders want to know how they are working to improve lives and have a positive impact on the world. So in a world where corporate bottom lines are increasingly entangled with global bottom lines, how do organizations become better global stewards while still minding their financial cupboards?
Changing public attitudes and consumer appetites is a critical part of any public engagement strategy. Global Good is a strategy, and social listening is a powerful new tactic – the only way companies can engage with the world is to first listen to it. That’s where Brandwatch has become the go-to tool for so many to come together and realize the power of conversation – the act of speaking together. And so in this session, Aaron and Jason will discuss how the simple act of listening can have a profound impact on a company’s or organization’s brand salience. The art of intersecting your message with their values is realized by uniting one with the other, creating a partnership rooted in research and knowledge.
Ditch the Label and Brandwatch: Mental Health Study, 2017Brandwatch
In this session, Ditch the Label and Brandwatch will discuss their newly released, groundbreaking study on the online discourse of mental health to better understand the needs and challenges faced by those experiencing mental health issues in addition to helping shed a light on public attitudes toward mental health and providing constructive advice on how they may be improved.
Learn how Ditch the Label and Brandwatch captured social data and paired it with data from existing research to answer core questions, and unveil new insights into public attitudes about mental health.
Telling a story with your social insightsBrandwatch
Data storytelling is now one of the key skills that companies are looking for in data analysts. How can we tell a compelling story with our rich and sometimes very large social datasets?
1. How to best design and visualise social research
2. How do we best present the findings (face to face or webinar) to help our audience easily identify the key takeaways
3. Theory, practice and sharing of learnings
Combining Brandwatch and non Brandwatch data using Vizia 2Brandwatch
This session will teach you how you can combine traditional data sets with social data from Brandwatch. We will explore how to make the most of the Google sheets integration as well as how to make your Vizia displays stand out and grab the attention of passers by.
How can social listening help to determine ROI?Brandwatch
In this session, you'll learn about a matrix to measure success, developed by the BVDW together with Brandwatch.
The matrix is the new standard for the German market.
We will teach you how to classify your goals and how to translate social ROI and KPI measurements.
One step ahead: How Co-op uses Brandwatch to inform their businessBrandwatch
Highlighting the work of their Food Policy teams, learn how Co-op is using Brandwatch to help inform business decisions, spot opportunities and stay one step ahead of the competition.
Today’s Reality: Managing & Monitoring Campus Crises through Social MediaBrandwatch
When a crisis occurs on a campus with more than 50,000 students, having the right social listening tools and alerts in place is essential. Shawna will take you through the biggest crisis she has experienced and how she and her colleagues managed real-time posts and messaging around an on-campus attack which threatened the safety of students, faculty, staff and visitors.
Social Truth: Revealing what Truly Matters to CustomersBrandwatch
Working in an era where customers are creating data all around us, it is becoming increasingly critical to understand how to use unstructured data to ensure a 360 degree view of audiences. Do you understand the key attributes that drive the customer experience? Can you afford to let the potential of its value go untapped?
To discover ‘social truth’, marketing professionals require a system that gets beneath what customers say to what they really mean. Find out how linguistic and visual data is changing the future of research to deliver deeper engagement and lifetime customer value.
What do we mean when we say “social media intelligence”? In this session, we’ll introduce the social media maturity model and define what characteristics make a business’s social media intelligence program more successful at uncovering, delivering, understanding and acting upon insights derived from online data. You’ll learn how to evaluate your maturity and develop a basic growth plan to further empower your social programs.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Multilingual SEO Services | Multilingual Keyword Research | Filose
Webinar: Revolutionize your Business with an Insights Center of Excellence
1. BRANDWATCH.COM
Webinar/Revolutionizing
your business with an
insights center of excellence
Dinah Alobeid
Host
Brandwatch
DIRECTOR OF COMMUNICATIONS
Cinny Little
Guest Speaker
Forrester
SENIOR ANALYST
Mike Brackpool
Speaker
Brandwatch
VP PRODUCT, VIZIA
2. BRANDWATCH.COM
Don’t be shy/
We’d love your participation
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3. BRANDWATCH.COM
1. Cinny on how to become data-driven with an
insights center of excellence
1. Mike Brackpool shares real examples of how
the Vizia 2 platform is helping businesses turn
data->insight->action
1. Q&A
Coming up/
32. BRANDWATCH.COM
Four key principles & 2 Client examples
1. Drive action for the non Analyst
2. Customer data
3. Narratives not just numbers
4. Wide distribution with central control
37. BRANDWATCH.COM
“The biggest lesson for us is that war rooms
aren’t just for special occasions they can
really help drive business results,”
• Elizabeth Juárez, Creative Director at Vector B.
38. BRANDWATCH.COM
“My problem is not data or
even insight… it's company
wide cut through.”
- Mark Clarke, Senior Director CMI, Unilever
39. BRANDWATCH.COM
Source: “Balance Global And Local Needs With A Social Intelligence Center Of Excellence” Forrester report, February 17, 2017
The VIZIA 2 Platform
Using technology to solve the organisational challenge.
43. BRANDWATCH.COM
“The screens are in all of our global offices and
those of our senior executives so they can
see consumer trends in real time.
The Hub means we can control the
messaging all over the company.
The improved visualisations are startling
and get internal cut through.”
- Mark Clarke, Senior Director CMI, Unilever