On October 1st, LinkedIn came to Jeddah for the first time. Our experts talked through the rise of the largest professional social media network in the world and how it can help your organisation recruit top talent in the region.
For any company hiring students and recent graduates, finding simple and efficient ways of engaging top students is a challenge.
In this presentation, you’ll learn:
- How to make the most of LinkedIn’s growing eco-system of college students
- 5 tips for finding and engaging students on LinkedIn
- A sneak peak at upcoming tools that will give you a competitive advantage over your peers
Hear about the latest LinkedIn research to understand the profile of the modern traveler, know where they are and how to engage them at the right time.
On October 1st, LinkedIn came to Jeddah for the first time. Our experts talked through the rise of the largest professional social media network in the world and how it can help your organisation recruit top talent in the region.
For any company hiring students and recent graduates, finding simple and efficient ways of engaging top students is a challenge.
In this presentation, you’ll learn:
- How to make the most of LinkedIn’s growing eco-system of college students
- 5 tips for finding and engaging students on LinkedIn
- A sneak peak at upcoming tools that will give you a competitive advantage over your peers
Hear about the latest LinkedIn research to understand the profile of the modern traveler, know where they are and how to engage them at the right time.
Influencing the mass affluent - The NetherlandsLinkedIn Europe
Europeans with significant investable assets expect to engage with finance brands through social media – both to improve their customer experience and to guide future decisions on products and investments.
The Mass Affluent, those with investable assets of between €75,000 and €750,000, are amongst the most active and engaged social media users – and see social platforms as an essential element in their relationships with financial institutions. In a groundbreaking study by LinkedIn and Cogent covering France, The Netherlands and the UK, more than 84% of the mass affluent audience in each country were active on social platforms; at least 40% engaged with financial companies, and at least 30% read content shared by those companies.
In each country, mass affluent audiences opted for LinkedIn as their most trusted social media source for financial information, and the platform they are most likely to turn to for the content that matters to them. Information on new products and services, market commentary, service updates and general company information figured prominently amongst the most sought-after content from banks, credit card companies, insurance brands and brokers. When asked what they hoped to gain from engaging with such companies through social media, Mass Affluents pointed to improved customer service, greater transparency and timely, relevant content.
Across all three countries, and all types of financial sectors, the information discovered and considered through social media is a key driver of immediate action amongst the mass affluent audience. Of those using social media for both discovery and consideration, 63% were driven to take action such as purchasing a product or opening an account. And the comments that Mass Affluents share have a vital role to play in amplifying awareness and engagement amongst their peers. Almost a quarter of those in the UK and over a third of those in France and The Netherlands read others comments on the content shared by financial companies.
4 Million+ LinkedIn Members - The NetherlandsLinkedIn Europe
LinkedIn connects one in four Dutch adults
The world’s largest professional network now connects more than a quarter of all Dutch adults, after LinkedIn passed the 4 million member mark in the Netherlands.
We’ve established ourselves as the social media platform where Dutch professionals come to talk business, with particularly strong engagement amongst senior business decision makers. One in ten LinkedIn members in the country is a business owner, representing 413,852 business owners in all. A further 205,543 hold director-level positions, whilst 442,456 are in manager roles.
LinkedIn offers powerful representation across key sectors such as Finance, Government, Medical, ICT, Manufacturing and FMCG, with Philips, ING and ABN AMRO amongst the best-represented companies. But our network isn’t restricted to major corporates: 6,613 chefs, 5,408 chauffeurs, 5,150 artists and 947 pilots can also be found on LinkedIn in the Netherlands.
With the country engaging enthusiastically with LinkedIn channels, brands have a powerful range of options available for building dialogue, sharing content and promoting thought leadership. The Netherlands has so far contributed more than 70,000 LinkedIn Groups, with the six largest boasting more than 360,000 members between them.
Scroll down for our Infographic showing more detail of LinkedIn’s membership in the Netherlands.
Slides and content from LinkedIn's TechConnect London event which was held on November 6th 2014 at Ham Yard Hotel, London.
Speakers included:
Bryan Glick, Editor-in-Chief, ComputerWeekly
Sumeet Vermani, Head of Paid and Earned Media, EMEA, Symantec
Nicholas Spyer, Seniore Director and GM EMEA, Social.com
Simon Morris, Director of Demand Marketing, Adobe
Advertising opportunities on iPad increase your exposure to the most influential, senior, affluent decision makers in an environment proven to maximise engagement and response levels.
LinkedIn’s iPad audience represents the greatest concentration of senior decision-makers on our network, more than half of which (53%) are managers, and with over a third (34%) in director-level roles. This audience engages with LinkedIn on their iPads throughout the day, with usage peaking in the evening when members are less likely to access LinkedIn on desktop PCs.
Reaching a time-poor audience outside of the conventional working day maximises the potential for engagement with valued content and translates into powerful engagement levels. LinkedIn iPad users are 65% more likely to follow companies on LinkedIn and four times more likely to engage with the display ads that they encounter on their iPad. And since these users have twice as many connections as the average LinkedIn member, their potential to amplify, share and recommend your messages is significantly increased.
Display ad formats for iPad maximise this opportunity through standard 300×250 display ad units and the additional option for full-page ads generating maximum impact. Both ad formats support the full range of LinkedIn targeting technologies.
LinkedIn: home to the global business elite
The latest round of the Global Business Elite survey shows over a third of the world’s most influential and affluent people using LinkedIn at least once a month.
The study, which includes the leadership and senior employees of large corporations worldwide, confirmed that 36% are LinkedIn members who use the platform on a monthly basis. Within Europe, each of these members controls budgets of €9.2 million on average.
The research shows the same level of penetration for LinkedIn amongst the highest-level C-Suite executives, 118,000 of whom use the network daily. And the platform also reaches 58% of international business travellers.
Top business users are amongst LinkedIn’s most engaged and digitally savvy members, with 83% accessing content via a smartphone. And with personal net worth averaging €719,000 each amongst European users, they represent the most valuable consumers on the planet.
In today’s digital age, business practices are shifting from batch to real-time, retrospective to predictive, desktop to mobile, and corporate-driven to people-centric. HR leaders recognize that traditional approaches need to be recalibrated to drive higher levels of employee engagement and better alignment of talent practices with the growth strategy of the organization. Talent acquisition, performance management, and employee engagement are key areas that must be addressed as companies modernize their HR systems and revise their overall approach to managing people.
Join guest speaker Paul Hamerman, Vice President and Principal Analyst at Forrester Research to learn how HR is adapting to the digital age. In this webinar, you will learn how organizations are:
Driving business results with continuous employee performance as an alternative to the annual performance review
Driving higher levels of employee engagement by focusing on six key engagement levers
Transforming talent acquisition by focusing on the candidate experience
Modernizing traditional HR systems to leverage the benefits of cloud and digital experiences.
This presentation is from a recent webinar which Lauren Fogarty held on how to recruit students using LinkedIn and the new features available to ensure you are attracting the right candidates.
If you want to find out more about recruiting students on LinkedIn, check out our new Student Recruiting eBook - http://business.linkedin.com/talent-solutions/c/14/9/student-recruiting-2-0-guide.html
Build Engage Recruit - How to Build your Talent BrandLinkedIn Europe
Your marketers and sales people think and work entirely differently than they did 10 years ago. Has your approach to hiring also changed?
Your competitors are no longer content to rely on active job seekers. Companies are now able to build their brand online, engage top talent and recruit the most talented people.
In this presentation, we discuss:
- How to build your brand online
- How to engage your audience
- How to recruit top talent
Öğrencileri İşe Alma: Yeni Jenerasyon Türk Yeteneklerini Kendinize Çekme (Tur...LinkedIn Europe
Günümüzde, en iyi öğrencileri ve yeni mezun olmuş kişileri işe alabilmek her zamankinden daha önemli hale gelmiştir. Buna rağmen, pek çok şirket modası geçmiş stratejiler ve taktikler kullanmaktadır. Siz de bunlardan biri olmayın. Stratejinizi bugünden değiştirin ve en iyi mezunlarla iletişime geçin.
Bu canlı web yayınında, Emir Ergun ve Genco Orkun Genc öğrencileri işe almayla ilgili size bir tanıtım sunacaklar. Emir ve Genco, Türkiye’de öğrencilerle bağlantı kurma stratejisine öncülük ediyor. Bu ikili, farklı üniversitelerden öğrencilerle bir araya gelip öğrencilerin profil oluşturmasına ve kariyerlerini geliştirmelerine yardımcı olmaktadır.
Bu ücretsiz web yayınında şu başlıklar yer alacaktır:
• LinkedIn stratejisinde öğrenciler nerede duruyor?
• Öğrencileri çekme ve onlarla bağlantı kurma stratejileri
• Emir ve Genco ile Soru-Cevap bölümü
Öğrencileri İşe Almaya giriş yayınına bugün kaydolun!
Members who list skills on their LinkedIn profiles receive an average of 13 times more profile views than those who don’t. In today's era of technology, it's easy to assume assume that technical skills would be the the fastest growing area of expertise. Our analysis of the top skills, however, revealed a surprising trend: non-IT skills are on the rise on LinkedIn. The data shows that skills related to health care, administration, hospitality, retail, and education are seeing the most significant growth. In fact, eight of the 10 skills that have grown the most in popularity ranking over the past year are non-technical and nearly half of these are healthcare related.
Currently, only 20% of a candidate’s decision on whether to apply to a company is based on the channels directed by the company itself. How do recruiters influence the 80% of messages outside of their control?
This presentation was from a joint event LinkedIn held with CEB where CEB's Practice Leader, Thomas Handcock, discussed the topic of 'Branding for Influence' from CEB’s research followed by one of LinkedIn's media solutions consultant's, Aoife Morehead, who went into this in further detail using real life examples.
Click through excerpts of LinkedIn's report on recruiting trends across Denmark, Finland, Norway and Sweden.
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn Talent Solutions page: http://linkd.in/1cNvIFT
Tweet with us: http://bit.ly/HireOnLinkedIn
This is a presentation put togeher from a recent Talent Branding Workshop we held for our retail clients which include insights on the retail market and how to attract talent.
The recruiting industry is changing rapidly. To stay competitive and craft a proactive recruiting strategy you need to know how and why. In this free seminar, you will learn the latest Nordic trends and “must know” facts that will keep you ahead of the curve and make you invaluable to your organization.
Sony world photography awards 2014 - Entries.wilsonweb1977
Sony World Photography Awards 2014 - Open Competition
Enter the Open Competition for your chance to win $5,000 and a trip to London to pick up your prize at the Sony World Photography Awards 2014
Sony World Photography Awards 2014 - Professional Competition
Chance to become a Sony World Photography Awards, Professional Photographer of the Year and win chances to win the prize money of $25,000.
Sony World Photography Awards 2014 - Youth Award
Chances to become the Sony World Photography Awards, Youth Award Winner.
Further details, check here: http://worldphoto.org/competitions
If you'd like to become a pro in photography by learning photography tricks, check : http://trickphotographyhow.com
De studenten van vandaag zijn de professionals van de toekomst. Tijdens de webcast op 4 februari brengt LinkedIn’s Solutions Consultant Eelco van der Vorm u op de hoogte van:
• Feiten en cijfers rondom studenten & graduates
• TNS onderzoek
• Studenten & LinkedIn: universiteitspagina’s, content gedreven generatie en mobiele bewegingen
Influencing the mass affluent - The NetherlandsLinkedIn Europe
Europeans with significant investable assets expect to engage with finance brands through social media – both to improve their customer experience and to guide future decisions on products and investments.
The Mass Affluent, those with investable assets of between €75,000 and €750,000, are amongst the most active and engaged social media users – and see social platforms as an essential element in their relationships with financial institutions. In a groundbreaking study by LinkedIn and Cogent covering France, The Netherlands and the UK, more than 84% of the mass affluent audience in each country were active on social platforms; at least 40% engaged with financial companies, and at least 30% read content shared by those companies.
In each country, mass affluent audiences opted for LinkedIn as their most trusted social media source for financial information, and the platform they are most likely to turn to for the content that matters to them. Information on new products and services, market commentary, service updates and general company information figured prominently amongst the most sought-after content from banks, credit card companies, insurance brands and brokers. When asked what they hoped to gain from engaging with such companies through social media, Mass Affluents pointed to improved customer service, greater transparency and timely, relevant content.
Across all three countries, and all types of financial sectors, the information discovered and considered through social media is a key driver of immediate action amongst the mass affluent audience. Of those using social media for both discovery and consideration, 63% were driven to take action such as purchasing a product or opening an account. And the comments that Mass Affluents share have a vital role to play in amplifying awareness and engagement amongst their peers. Almost a quarter of those in the UK and over a third of those in France and The Netherlands read others comments on the content shared by financial companies.
4 Million+ LinkedIn Members - The NetherlandsLinkedIn Europe
LinkedIn connects one in four Dutch adults
The world’s largest professional network now connects more than a quarter of all Dutch adults, after LinkedIn passed the 4 million member mark in the Netherlands.
We’ve established ourselves as the social media platform where Dutch professionals come to talk business, with particularly strong engagement amongst senior business decision makers. One in ten LinkedIn members in the country is a business owner, representing 413,852 business owners in all. A further 205,543 hold director-level positions, whilst 442,456 are in manager roles.
LinkedIn offers powerful representation across key sectors such as Finance, Government, Medical, ICT, Manufacturing and FMCG, with Philips, ING and ABN AMRO amongst the best-represented companies. But our network isn’t restricted to major corporates: 6,613 chefs, 5,408 chauffeurs, 5,150 artists and 947 pilots can also be found on LinkedIn in the Netherlands.
With the country engaging enthusiastically with LinkedIn channels, brands have a powerful range of options available for building dialogue, sharing content and promoting thought leadership. The Netherlands has so far contributed more than 70,000 LinkedIn Groups, with the six largest boasting more than 360,000 members between them.
Scroll down for our Infographic showing more detail of LinkedIn’s membership in the Netherlands.
Slides and content from LinkedIn's TechConnect London event which was held on November 6th 2014 at Ham Yard Hotel, London.
Speakers included:
Bryan Glick, Editor-in-Chief, ComputerWeekly
Sumeet Vermani, Head of Paid and Earned Media, EMEA, Symantec
Nicholas Spyer, Seniore Director and GM EMEA, Social.com
Simon Morris, Director of Demand Marketing, Adobe
Advertising opportunities on iPad increase your exposure to the most influential, senior, affluent decision makers in an environment proven to maximise engagement and response levels.
LinkedIn’s iPad audience represents the greatest concentration of senior decision-makers on our network, more than half of which (53%) are managers, and with over a third (34%) in director-level roles. This audience engages with LinkedIn on their iPads throughout the day, with usage peaking in the evening when members are less likely to access LinkedIn on desktop PCs.
Reaching a time-poor audience outside of the conventional working day maximises the potential for engagement with valued content and translates into powerful engagement levels. LinkedIn iPad users are 65% more likely to follow companies on LinkedIn and four times more likely to engage with the display ads that they encounter on their iPad. And since these users have twice as many connections as the average LinkedIn member, their potential to amplify, share and recommend your messages is significantly increased.
Display ad formats for iPad maximise this opportunity through standard 300×250 display ad units and the additional option for full-page ads generating maximum impact. Both ad formats support the full range of LinkedIn targeting technologies.
LinkedIn: home to the global business elite
The latest round of the Global Business Elite survey shows over a third of the world’s most influential and affluent people using LinkedIn at least once a month.
The study, which includes the leadership and senior employees of large corporations worldwide, confirmed that 36% are LinkedIn members who use the platform on a monthly basis. Within Europe, each of these members controls budgets of €9.2 million on average.
The research shows the same level of penetration for LinkedIn amongst the highest-level C-Suite executives, 118,000 of whom use the network daily. And the platform also reaches 58% of international business travellers.
Top business users are amongst LinkedIn’s most engaged and digitally savvy members, with 83% accessing content via a smartphone. And with personal net worth averaging €719,000 each amongst European users, they represent the most valuable consumers on the planet.
In today’s digital age, business practices are shifting from batch to real-time, retrospective to predictive, desktop to mobile, and corporate-driven to people-centric. HR leaders recognize that traditional approaches need to be recalibrated to drive higher levels of employee engagement and better alignment of talent practices with the growth strategy of the organization. Talent acquisition, performance management, and employee engagement are key areas that must be addressed as companies modernize their HR systems and revise their overall approach to managing people.
Join guest speaker Paul Hamerman, Vice President and Principal Analyst at Forrester Research to learn how HR is adapting to the digital age. In this webinar, you will learn how organizations are:
Driving business results with continuous employee performance as an alternative to the annual performance review
Driving higher levels of employee engagement by focusing on six key engagement levers
Transforming talent acquisition by focusing on the candidate experience
Modernizing traditional HR systems to leverage the benefits of cloud and digital experiences.
This presentation is from a recent webinar which Lauren Fogarty held on how to recruit students using LinkedIn and the new features available to ensure you are attracting the right candidates.
If you want to find out more about recruiting students on LinkedIn, check out our new Student Recruiting eBook - http://business.linkedin.com/talent-solutions/c/14/9/student-recruiting-2-0-guide.html
Build Engage Recruit - How to Build your Talent BrandLinkedIn Europe
Your marketers and sales people think and work entirely differently than they did 10 years ago. Has your approach to hiring also changed?
Your competitors are no longer content to rely on active job seekers. Companies are now able to build their brand online, engage top talent and recruit the most talented people.
In this presentation, we discuss:
- How to build your brand online
- How to engage your audience
- How to recruit top talent
Öğrencileri İşe Alma: Yeni Jenerasyon Türk Yeteneklerini Kendinize Çekme (Tur...LinkedIn Europe
Günümüzde, en iyi öğrencileri ve yeni mezun olmuş kişileri işe alabilmek her zamankinden daha önemli hale gelmiştir. Buna rağmen, pek çok şirket modası geçmiş stratejiler ve taktikler kullanmaktadır. Siz de bunlardan biri olmayın. Stratejinizi bugünden değiştirin ve en iyi mezunlarla iletişime geçin.
Bu canlı web yayınında, Emir Ergun ve Genco Orkun Genc öğrencileri işe almayla ilgili size bir tanıtım sunacaklar. Emir ve Genco, Türkiye’de öğrencilerle bağlantı kurma stratejisine öncülük ediyor. Bu ikili, farklı üniversitelerden öğrencilerle bir araya gelip öğrencilerin profil oluşturmasına ve kariyerlerini geliştirmelerine yardımcı olmaktadır.
Bu ücretsiz web yayınında şu başlıklar yer alacaktır:
• LinkedIn stratejisinde öğrenciler nerede duruyor?
• Öğrencileri çekme ve onlarla bağlantı kurma stratejileri
• Emir ve Genco ile Soru-Cevap bölümü
Öğrencileri İşe Almaya giriş yayınına bugün kaydolun!
Members who list skills on their LinkedIn profiles receive an average of 13 times more profile views than those who don’t. In today's era of technology, it's easy to assume assume that technical skills would be the the fastest growing area of expertise. Our analysis of the top skills, however, revealed a surprising trend: non-IT skills are on the rise on LinkedIn. The data shows that skills related to health care, administration, hospitality, retail, and education are seeing the most significant growth. In fact, eight of the 10 skills that have grown the most in popularity ranking over the past year are non-technical and nearly half of these are healthcare related.
Currently, only 20% of a candidate’s decision on whether to apply to a company is based on the channels directed by the company itself. How do recruiters influence the 80% of messages outside of their control?
This presentation was from a joint event LinkedIn held with CEB where CEB's Practice Leader, Thomas Handcock, discussed the topic of 'Branding for Influence' from CEB’s research followed by one of LinkedIn's media solutions consultant's, Aoife Morehead, who went into this in further detail using real life examples.
Click through excerpts of LinkedIn's report on recruiting trends across Denmark, Finland, Norway and Sweden.
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn Talent Solutions page: http://linkd.in/1cNvIFT
Tweet with us: http://bit.ly/HireOnLinkedIn
This is a presentation put togeher from a recent Talent Branding Workshop we held for our retail clients which include insights on the retail market and how to attract talent.
The recruiting industry is changing rapidly. To stay competitive and craft a proactive recruiting strategy you need to know how and why. In this free seminar, you will learn the latest Nordic trends and “must know” facts that will keep you ahead of the curve and make you invaluable to your organization.
Sony world photography awards 2014 - Entries.wilsonweb1977
Sony World Photography Awards 2014 - Open Competition
Enter the Open Competition for your chance to win $5,000 and a trip to London to pick up your prize at the Sony World Photography Awards 2014
Sony World Photography Awards 2014 - Professional Competition
Chance to become a Sony World Photography Awards, Professional Photographer of the Year and win chances to win the prize money of $25,000.
Sony World Photography Awards 2014 - Youth Award
Chances to become the Sony World Photography Awards, Youth Award Winner.
Further details, check here: http://worldphoto.org/competitions
If you'd like to become a pro in photography by learning photography tricks, check : http://trickphotographyhow.com
De studenten van vandaag zijn de professionals van de toekomst. Tijdens de webcast op 4 februari brengt LinkedIn’s Solutions Consultant Eelco van der Vorm u op de hoogte van:
• Feiten en cijfers rondom studenten & graduates
• TNS onderzoek
• Studenten & LinkedIn: universiteitspagina’s, content gedreven generatie en mobiele bewegingen
Deck about optimizing your LinkedIn Career Page. How can you edit your Career Page and make it more relevant to your audiences. How to engage best with your audiences.
Webinar global recruiting trends (Benelux) November 2015Eelco van der Vorm
Maak even tijd om uit te zoomen en bekijk de internationale trends op het gebied van recruitment. Het nieuwe rapport Recruiting Trends 2016 staat voor je klaar.
De belangrijkste onderwerpen van dit jaar:
Quality of hire
Employer branding
Employee retention
Het trendrapport geeft je een goed overzicht en een scherpe kijk
op de dagelijkse praktijk.
Better understand the supply and demand for professionals from different industries across Europe. These Talent Pool Reports are based on data from LinkedIn's network of 259 million professionals and the results from a survey of over 100,000 LinkedIn members.
MeasureMatch: The Transformational On-Demand Future of Tech & Data TalentMeasureMatch
Purposefully hybrid, fixed + variable talent workforces are, by default, more diverse in character and contribution. Ultimately, this model is the future of exceptional enterprise health and productivity.
Employer Branding in the Era of Talent IntelligenceRebecca Feldman
The era of talent intelligence is here - it's using data and insights to make people your competitive advantage. Letting data guide you to the right audience, and even the right messaging, can enable you to win the best talent.
This presentation, originally developed for a customer workshop, shows you how to use an insights-driven approach to employer branding. You will learn how data can help answer key questions, pinpoint your target audience, measure your culture, and more.
The Era of Talent Intelligence: Bullhorn Engage SlidesLinkedIn Europe
Event: Bullhorn Engage London 2018
Speakers: Phil Edwards & Darren Connolly
Over the last few years, the recruitment industry has been adapting to increasingly complex challenges when it comes to attracting and placing talent. As the market becomes more and more competitive, LinkedIn believes the next wave of recruiting innovation lies in the use of data-driven insights to power talent and strategic business decisions. This is the era of talent intelligence.
Hear about the changes in the recruitment industry, trends in the new era of work, and how recruiters can make data and insights actionable.
'A new frontier', the first edition of a quarterly exclusive issue with curated and original content about Information technology and resourcing trends.
2. Even voorstellen
Eelco van der Vorm
Strategic Talent Brand Consultant
Bo de Koning
Insights Analyst
Cliona Moulton
Marketing Manager
Live from Dublin…
3. Agenda
LinkedIn Talent Solutions LinkedIn Industry Update
2
The Benelux at a glance:
Industry Overview
Motivating candidates
Talent triggers
Connecting with professionals
Engagement opportunities
3
1
4. LinkedIn Talent Solutions LinkedIn Industry Update
The Benelux at a glance
Industry Overview1
We will be discussing 2 industries
today…
The IT industry The Hospital & Healthcare
industry
5. The Benelux at a glance
Industry Overview1
+
0.6%
Industry growth
Employment of both IT & healthcare professionals
in the Netherlands grew last year.
LinkedIn Talent Solutions LinkedIn Industry Update
+
1.2%
IT Healthcare
6. Employment in IT across the Netherlands & Belgium:
LinkedIn Talent Solutions LinkedIn Industry Update
Geographic breakdown
1
The Benelux at a glance
Industry Overview
Amsterdam 40K+
Brussel 29K+
Utrecht 26K+
Rotterdam 23K+
Antwerp 22K+
Den Haag 17K+
Eindhoven 13K+
Nijmegen 11K+
Almere 9K+
Gent 9K+
7. Employment in the Healthcare & Hospital sector across
the Netherlands & Belgium:
LinkedIn Talent Solutions LinkedIn Industry Update
Geographic breakdown
1
The Benelux at a glance
Industry Overview
Amsterdam 56K+
Rotterdam 42K+
Utrecht 37K+
Nijmegen 35K+
Groningen 33K+
The Hague 33K+
Eindhoven 26K+
Antwerp 23K+
Apeldoorn 21K+
Brussels 16K+
8. Job titles
The top job titles of professionals in the IT sector:
LinkedIn Talent Solutions LinkedIn Industry Update
1
The Benelux at a glance
Industry Overview
Did you know..
• IT professionals often
intentionally make spelling
mistakes in their jobtitles?
• For example, there are dozens
of Software Enginers &
Software Engineeers in the
Benelux & Belgium alone.
• Make sure you take this into
account when looking for them
on the platform
9. Job titles
The top job titles of professionals in the Hospital & Healthcare sector:
LinkedIn Talent Solutions LinkedIn Industry Update
1
The Benelux at a glance
Industry Overview
10. IT Skills
The top skills sought by
companies last year are:
LinkedIn Talent Solutions LinkedIn Industry Update
Scrum
SQL
XML
ITIL
JavaScript
1
Motivating candidates
Talent triggers
1
2
3
4
5
The top skills IT professionals
list on their profiles:
11. Healthcare & Hospital Skills
The top skills sought by
companies last year are:
LinkedIn Talent Solutions LinkedIn Industry Update
Healthcare
Change management
Coaching
Dutch
Management
1
Motivating candidates
Talent triggers
1
2
3
4
5
The top skills Healthcare
professionals list on their profiles:
14. Motivating candidates
Talent triggers
The average rate of job switching in The Netherlands last year was 13%.
15%
Both IT & Healthcare professionals in The Netherlands change jobs regularly. This figure
shows how many moved to a new position last year.
Job switchers
LinkedIn Talent Solutions LinkedIn Industry Update
2
12%
IT Healthcare
15. What candidates want in a job
Here is what IT professionals in the Benelux say drives them:
LinkedIn Talent Solutions LinkedIn Industry Update
2
Motivating candidates
Talent triggers
Culture that fits my personality
Challenging work
Excellent compensation & benefits
A company with a long-term strategic vision
Good work / life balance
67% 64% 53% 36% 36%
Did you know..
• Belgian professionals are more focused on flexible
work arrangements than Dutch professionals are
16. What candidates want in a job
Here is what Healthcare & Hospital professionals in
the Benelux say drives them:
LinkedIn Talent Solutions LinkedIn Industry Update
2
Motivating candidates
Talent triggers
Challenging work
Culture that fits my personality
Excellent compensation & benefits
Having a good relationship with colleagues
A place I would be proud to work
72% 68% 45% 43% 33%
17. LinkedIn Talent Solutions LinkedIn Industry Report 17
72%
Research
people &
companies
62%
Connect &
Communicate
74%
Professional
insights
26%
Look for jobs
What are these people doing on
LinkedIn?
3
Motivating candidates
Talent triggers
18. LinkedIn Talent Solutions LinkedIn Industry Report 18
49%
Research
people &
companies
38%
Connect &
Communicate
49%
Professional
insights
16%
Look for jobs
What are healthcare professionals
doing on LinkedIn?
3
Motivating candidates
Talent triggers
19. 2
Motivating candidates
Talent triggers
Start the conversation
Proactively bring those hard-to-reach
candidates into your funnel
Build relationships
Win them over with content that matters
to them in a voice they can relate to
Convert
From followers to candidates through
outreach for the right opportunities
Hire
The right people, efficiently
Aware
Engaged
Considering
Hire
Target Members
Brand Ambassadors
How Talent Brand
works for Talent
Acquisition
20. • “Hundreds of reasons why every organization needs a data strategy”
• “Increase the success of your big data projects”
• “Bridging the gap between marketing and IT”
LinkedIn Talent Solutions LinkedIn Industry Update
Connecting with professionals
Engagement opportunities
Popular topics IT
What gets the most clicks, likes,
comments and shares:
Cloud Computing
Business Intelligence
SAP
Employee Engagement
Saas
Big Data
3
21. • “10 innovation with impact on your health in 2016”
• “Study confirms what we knew all along: nurses are key to hospital success”
• “What Augmented Physical Activity and Empowerment Can Bring to Patients”
LinkedIn Talent Solutions LinkedIn Industry Update
Connecting with professionals
Engagement opportunities
Popular topics Healthcare
What gets the most clicks, likes,
comments and shares:
Employee engagement
Healthcare
Marketing
EHR
Pharmaceutical industry
Management
3
22. Popular groups IT
LinkedIn Talent Solutions LinkedIn Industry Update
The most popular IT groups
in the Benelux are:
3
Connecting with professionals
Engagement opportunities
Dutch IT Professionals
ICT Professionals & Clients
Sales & Marketing Professionals Benelux
MPN Nederland
Freelance jobs
1
2
3
4
5
23. Popular groups Healthcare
LinkedIn Talent Solutions LinkedIn Industry Update
The most popular Healthcare groups
in the Benelux & Belgium are:
3
Connecting with professionals
Engagement opportunities
Dutch Health Network, het platform voor zorg & welzijn
Ondernemen in de zorg
Innovatie in de ouderenzorg
V&VN – Verpleegkundigen & Verzorgenden in Nederland
Belgian Health Care Network
1
2
3
4
5
24. The beauty of employer brand is
you don’t need everybody to know
your name. Only the right people..
#EmployerBrand
25. Understand are the characteristics of the talent your organization needs
Demographics Psychographics
Behaviors Geography
Target
Candidates
Who are they? What are their values
and attitudes?
How do they interact
with companies? Where do they live?
Years of experience
Seniority
Industry
Skills
Function
Degree type
Work/life balance
Competitive pay
Challenging Work
Good benefits
Inspirational Leaders
LinkedIn
Facebook
Job Boards
Career Fairs
Employee connections
Passive vs. Active
Actual geographic location
Cultural nuances
Currently employed
Undergrad
Grad school
Audience Segmentation
26. Demographics Psychographics
Behaviors
Geography
Software
Developer
Understand the characteristics of the talent your organization needs
Who are they?
What are their values
and attitudes?
How do they interact
with companies?
Where do they live?
Medior level
Dutch and English
JAVA, C++ and HTML
Bachelor
Culture
Challenging Work
Good Compensation
(Social) Networking
LinkedIn
Twitter
Job Boards
In major cities across
the Benelux and
Belgium
Audience Segmentation
27. Example: Who is Igor?
Igor is a Developer with Booking.com, he’s been working with Booking.com for the
past 5 years, based in Amsterdam.
Igor has an international background. He comes from Romania and has a bachelor in
Software Development. He has a Dutch family, so he speaks Dutch and English as
well.
He loves a good challenge and hard to solve programming projects. If he’s
concentrated he programs like the best.
On his days off , Igor is spending time with his family and friends, plays videogames
and loves running in Amsterdam.
What is a persona?
A fictional character created to represent a different candidate type
that might be a fit for your jobs.
What does he do for work?
What is his background and
education?
What motivates him?
What does he do in her spare
time?
Audience Segmentation
Create actual “people” with backstories and photos
28. Any questions?
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