4. WEB 2.0 VE SONRASI – WEB NEDİR? Darcy DiNucci "Fragmented Future” - 1999 “ The Web we know now, which loads into a browser window in essentially static screenfulls, is only an embryo of the Web to come. The first glimmerings of Web 2.0 are beginning to appear, and we are just starting to see how that embryo might develop.” Six Degrees Network – 1997 Friendster - 2002 Dogster - 2003 Facebook – 2004 (app. 2007)
5. WEB 2.0 VE SONRASI YIL: 2004 SOSYAL INTERAKSİYON
8. WEB 2.0 VE SONRASI “ The Web will be understood not as screenfulls of text and graphics but as a transport mechanism, the ether through which interactivity happens. It will [...] appear on your computer screen, [...] on your TV set [...] your car dashboard [...] your cell phone [...] hand-held game machines [...] maybe even your microwave oven.” Darcy DiNucci "Fragmented Future” - 1999
9. WEB 2.0 VE SONRASI UGC (USER GENERATED CONTENT)
11. WEB 2.0 VE SONRASI “ Müşterileriniz sizin için çalışıyor.” Tim O’reilly @ Web 2.0 Conferences
12. WEB 2.0 VE SONRASI zengin kullanıcı deneyimi dayanışma dinamik içerik şeffaflık özgürlük
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18. SOSYAL MEDYA "Social media isn't just about big networks like Facebook and MySpace, it's about brands having conversations.“ * Lloyd Salmons, first chairman of the Internet Advertising Bureau social media council
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20. SOSYAL MEDYA RAKAMLARI 140: Twitter karakter sayısı Twitter, 2009 Aralık: 1.000.000.000’dan fazla tweet hacmi Twitter, günlük ortalama 40.000.000 tweet Facebook: günde 5.000.000.000 dakika Twitter: günde açılan başlık sayısı 3.000.000 Flickr: 4.100.000.000 arşiv hacmi Youtube: 412.3 yıl video izleme süresi Youtube: 1 günde izlenen video sayısı