The document discusses Walmart's operations and strategies for global expansion. It provides background on Walmart's founding and growth in the US. It then discusses Walmart's planning to expand from small towns to a global strategy through traditional stores, supercenters, and international clubs and stores. It also summarizes Walmart's organizational structure, leadership approaches, strengths, weaknesses, opportunities, and threats in expanding globally.
This ppt is about the Walmart company, it's leadership, it's founder and about it's operations. The details were taken from the internet. The ppt was prepared as part of the academics.
This is our Principle of practices and management presentation which we gave in our pgdm program at srms ibs, lucknow. i would like to thnk our professor ekta mam and my group members
This ppt is about the Walmart company, it's leadership, it's founder and about it's operations. The details were taken from the internet. The ppt was prepared as part of the academics.
This is our Principle of practices and management presentation which we gave in our pgdm program at srms ibs, lucknow. i would like to thnk our professor ekta mam and my group members
A brief study on the mini-case of Walmart presented in the book "Marketing Management" by Philip Kotler et al. This was done during the internship of "Marketing Management", offered by Prof. Sameer Mathur, IIM Lucknow.
Introduction to Wal-Mart
An American public corporation that runs a chain of large discount department stores & warehouse stores.
World's largest public corporation by revenue.
Largest private employer in the world.
Fourth largest utility or commercial employer.
Largest grocery retailer in the United States.
Largest toy seller in the United States.
World’s biggest retailer.
Walmart is embarking on an ambitious U.S. store remodel
program as part of its three-year strategic plan, dubbed“Project Impact”
Jim Marsh, timbarsales@aol.com,
336-210-3269
A mini case study on Walmart,including its Marketing strategies and SWOT Analysis,created by Siddharth Suman,ISM Dhanbad,under a Marketing Internship by Prof.Sameer Mathur,IIM Lucknow.
This presentation has some basic and some unknown facts about Walmart which are very informative. This will help you to know about the internal & external factors. Some important points related to the opportunities of Walmart.
Please Like and Comment.
Your suggestions are welcome.
If require Presentation on any topic can contact me at Email ID- aryahanshul@gmail.com
A brief study on the mini-case of Walmart presented in the book "Marketing Management" by Philip Kotler et al. This was done during the internship of "Marketing Management", offered by Prof. Sameer Mathur, IIM Lucknow.
Introduction to Wal-Mart
An American public corporation that runs a chain of large discount department stores & warehouse stores.
World's largest public corporation by revenue.
Largest private employer in the world.
Fourth largest utility or commercial employer.
Largest grocery retailer in the United States.
Largest toy seller in the United States.
World’s biggest retailer.
Walmart is embarking on an ambitious U.S. store remodel
program as part of its three-year strategic plan, dubbed“Project Impact”
Jim Marsh, timbarsales@aol.com,
336-210-3269
A mini case study on Walmart,including its Marketing strategies and SWOT Analysis,created by Siddharth Suman,ISM Dhanbad,under a Marketing Internship by Prof.Sameer Mathur,IIM Lucknow.
This presentation has some basic and some unknown facts about Walmart which are very informative. This will help you to know about the internal & external factors. Some important points related to the opportunities of Walmart.
Please Like and Comment.
Your suggestions are welcome.
If require Presentation on any topic can contact me at Email ID- aryahanshul@gmail.com
Running head: Strategic Analysis 1
Strategic Analysis 8
Wal-Mart Corporation: Strategic Analysis
Name: Michael Carlson
Instructor: Robert Waters
Course: Bus480
Institution: Argosy University Online
Date: Jan 6, 2016
Wal-Mart Corporation: Strategic Analysis
Overview
Wal-Mart Corporation is a leading chain of retail stores in the world. It serves various global markets in the world operating in the United States, Canada, Mexico and other countries in the world. It has its headquarters in Arkansas in the United States from where its global operations are managed. Sam Walton founded Wal-Mart Corporation in the year 1962. It became incorporated as a trading company in the year 1969 and began trading in the New York Stock Market in the year 1972. Wal-Mart has witnessed immense growth due to sound management. It had more than 3,000 stores and 750,000 employees. It had annual revenue of more than $ 100 billion as at the year 2012. Wal-Mart uses different names in the countries it operates. In Mexico it is called Walmex. It is goes by the name ASDA in the Great Britain and Seiyu in the Eastern Asian country of Japan. Wal-Mart also operates in Canada, Brazil, Argentina and Puerto Rico as a wholly owned company. Wal-Mart consumers can also shop Wal-Mart through their easy to access the website (Wal-Mart, 2014).
Mission, Vision and Values
Wal-Mart’s mission statement is “saving people money so they can live better lives”. Wal-Mart’s mission statement influences decision-making and service delivery at all Wal-Mart’s stores. Wal-Mart’s mission statement aligns to its slogan “Save money live better”. The firm executes its mission statement by offering goods to consumers at low prices. The company, however, fails in fulfilling the second component of its mission statement that is enabling people to live better lives. According to Ungar (2013), one of the major criticisms of the mission statement is the low wages it offers to its employees that make it impossible for its employees to make ends meet. People also criticise Wal-Mart due to the low quality imported products it sells to its customers. There have been numerous claims of Wal-Mart selling hazardous products to consumers in some of the stores.
Wal-Mart’s vision is “To be the best retailer in the heart and minds of consumers and employees”. It aspires to become a global leader in the retail sector. Wal-Mart has already succeeded in fulfilling the part of the vision statement that targets global leadership in the retailing industry. Its vision statement points to the hearts and minds of people. Wal-Mart provides an opportunity for its employees and consumers to benefit financially in a bid to win their hearts. Wal-Mart appeals to the hearts of its Employees by giving them an opportunity to earn wages and those of their customers by enabling them save money by selling them goods at low prices. (Wal-Mart, 2014)
According to Meeks & Che.
Walmart Quick Strategic Analysis / case study, past, present and futureArchana Bhui
Mini Case study analyzing the Walmart story of growth. Focus on Walmarts eye on competition, customer priority, the hub and spoke model, quicj technology adoptability, big data
3. INTRODUCTION
Walmart store inc. the largest retailer and
the largest company in terms of revenue.
Sam Walton ,the founder of Wal-Mart,
opened the first Wal-Mart store in Rogers,
Arkansas in 1962. The company is publicly
traded at the New York Stock
Exchange under the symbol WMT and has
its headquarters in Bentonville, Arkansas.
4. "The secret of successful
retailing is to give your
customers what they want.
And really, if you think about
it from your point of view as
a customer, you want
everything: a wide
assortment of good-quality
merchandise; the lowest
possible prices; guaranteed
10. PLANNING : SMALL TOWNS TO A GLOBAL
STRATEGY
Traditional stores and Supercentre
Supercentre stock everything
Many Wal Mart Supercentre also have a
Garden Centre, Pet Shop, Pharmacy, Tire
and Lubricants, Optical Centre, Photo
processing lab etc
By the early 1990s Wal Mart has Gone
international
11. PLANNING : SMALL TOWNS TO A GLOBAL
STRATEGY
Clubs and Stores are world wide
Wal Mart’s international operations currently
comprise 4263 stores and 660,000 workers
in 15 countries outside the U.S
Known for its Brand Strategy
Hub and Spoke Distribution System
12. ORGANIZATION STRUCTURE
Information system is centralized
Operation is decentralized
Meetings provides opportunity for
customer feedback
Origination is based on 3 basic values
Respect for the individual
Service to the customers
Striving for excellence
13. HUMAN RELATION MANAGEMENT
Employee advancement programs
Campus recruitment
Good retention rate
Training and Development
Sams suggestion system
16. GLOBAL CHALLENGES
Weakest overseas business in Germany
Cut throat competition in China
Failure in influencing the Chinese customers
17.
18. STRENGTH
Walmart is powerful retail plant
Walmart has grown substantially over
recently year, and has experience global
expansion
The company has a core competency
involving its user of IT to support its
international logistics system
A focus strategy in place for HRM and
development
19. WEAKNESS
The corporate is huge but still has presence
in 14 countries
Customers sometimes are curious about the
quality of products
The market share is low outside the US
market
Supplies profit margin is very low
20. OPPORTUNITY
Take over , merge with , or form alliances
with global retailers focusing on specific
market such as Europe or China
Due to recession in 2008-09 the purchasing
power of customers is reduce
Market development untapped market
specially.
21. THREATS
Being leader it faces a lot of competition
Poor human relation
Effect on local retailers.
22.
23. Can Walmart adopt same strategies in other
countries like U.S
NO
Difficulties of Walmart :-
• Hire a large no. of employees
• Demand of urban people
• Appropriate pricing
• Organization culture
24. Can organization be copied to other countries
from U.S
YES
Changes suggested :-
Change in organization culture
Pricing strategy
25. Could competitors copy the inventory system of
Walmart
Walmart uses SMART inventory system , it
keeps tracks of all the stock of Walmart and
can automatically order the product which is
out of stock.
NO other companies cannot copy their
system because Walmart had ordered that
software specially for them and they
patented them.
26. Would you like to be a manager of walmart
A bigger brand of world wide
Comprehensive training program for all types
of associates
Company use to offers generous financial
rewards for their associates
Offers good salary package to its managers.
27. What should walmart to be successful in other
countries
GLOCAL
Joint ventures
Improving their efforts
28. How can walmart control the global enterprise
Walmart operations are organised into three
divisions :-
Walmart stores US
SAM’s club
Walmart international