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CarisTay Brian Chen Cindy Sylvia Tan Melvyck Leong SeahJiaHao Tutorial: DW4
Overview  A hand-held fitness-tracking device thatencourages exercising through a virtual pet   Aims Motivate teenage girls to exercise Encouraging opportunistic physical activities Providing awareness of activity level  Supporting social interactions
Problem statement: People Female youths between 13-18 years old    Characteristics Unmotivated to exercise Less active compared to males May use unhealthy techniques to lose weight Dieting
Problem statement: Activities  Goal: 60 minutes moderate-intensity  physical activity 5/more times a week   Issues:  Students engaged in non-sports CCAs have less opportunity to exercise Hassle for preparation of sports gear Lack of access to sports equipment and facilities
Problem statement: Context
Problem statement: Context
Technology Interface:
Technology
Technology
Technology    Additional features: -	There is a music player that users can turn on while exercising ,[object Object],[object Object]
Criticism Is there a limitation on the appeal of the device to the older segment of our target audience? Will this device become simply a short-lived trend when the novelty and excitement die off?
W45 dw4 slides

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W45 dw4 slides

  • 1. CarisTay Brian Chen Cindy Sylvia Tan Melvyck Leong SeahJiaHao Tutorial: DW4
  • 2. Overview A hand-held fitness-tracking device thatencourages exercising through a virtual pet Aims Motivate teenage girls to exercise Encouraging opportunistic physical activities Providing awareness of activity level Supporting social interactions
  • 3. Problem statement: People Female youths between 13-18 years old Characteristics Unmotivated to exercise Less active compared to males May use unhealthy techniques to lose weight Dieting
  • 4. Problem statement: Activities Goal: 60 minutes moderate-intensity physical activity 5/more times a week Issues: Students engaged in non-sports CCAs have less opportunity to exercise Hassle for preparation of sports gear Lack of access to sports equipment and facilities
  • 10.
  • 11. Criticism Is there a limitation on the appeal of the device to the older segment of our target audience? Will this device become simply a short-lived trend when the novelty and excitement die off?

Editor's Notes

  1. Virtual pet, like tamagotchi and digimonOpportunistic physical activities Incorporating exercises into everyday life
  2. Secondary and pre-university students Due to their academic commitments, they may not have enough exercise
  3. Moderate-intensity physical activity is 100 steps/min (which is the speed of brisk walking)
  4. Social circle: peer influence by friends who do/do not exerciseSocial pressure to not exercise -
  5. - A pictorial illustration of how device can be used in our daily life.
  6. Consists of:A main screen with avatar in the center, surrounded by progress meterProgress meter corresponds to the amount activity done for the day, the closer to your target, the closer you are to filling up the coloured barsThere are 4 icons at the base of the screen that corresponds to different items that you can interact with in the deviceAs this is not a touch screen, there are 2 yellow buttons at the bottom for you to interact with
  7. Ease of accessibility = Device is portable and easy to carry around in daily lifeIncreases self-efficacy by being able to monitor your own progress levels and therefore empowered to make changes in your own lives.
  8. Question 1: TALK ABOUT PUBERTY AND HOW THE DIFFERENT PORTIONS OF THE TARGET AUDIENCE WILL REACT DIFFERENTLY TO THE DEVICE DUE TO CHANGING PREFERENCES AND INTERESTS.Question 2: The novelty of every product, especially those aimed at the younger demographics, will inevitably die off. We are hoping that the novelty of the device will last long enough for behavioral change to occur.