Yahsat’s third satellite, Al Yah 3, is scheduled for service launch in early 2017, extending the company’s commercial Ka-band coverage to an additional 19 countries and 600 million users across Brazil and Africa. Al Yah 3 will cover more than 95% of Brazil’s population. Yahsat is committed in expanding its footprint in growing markets, strengthening Yahsat’s position as the world’s eighth largest operator in terms of revenue.

1. www.Yahsat.ae
Satellite broadband in emerging markets
VSAT Conference
London, 16-18 September 2015
Antonio Bove, Director Product and Marketing
Yahsat

2. www.Yahsat.ae
Yahsat history

3. www.Yahsat.ae
Managed Solutions | Government Capacity
Home Solutions | Business Solutions | Transportable
Solutions
IP Trunking Solutions | Corporate Networking Capacity | Backhauling
capacity
Yahsat provides multipurpose satellite solutions for government
enterprise, broadcast customers use across Europe, Middle East, Africa,
Central and South West Asia
3

4. www.Yahsat.ae
Mubadala manages a multi-billion dollar portfolio of projects across a
variety of industry sectors.
The presence of Mubadala’s investment reaches the following sectors:
 Energy
 Aerospace
 Healthcare
 Real Estate
 Technology
 Infrastructure
 Services
4

5. www.Yahsat.ae
Who we are?
Number 1
provider of satellite broadband
services in Africa
World’s 8th largest
satellite operator
>30,000
Subscribers
23% Net Income annual growth
Will be covering 600
million people globally
Present in 140 countries
Over USD 300 Mn
in revenue
5

6. www.Yahsat.ae
Yahsat History and Key Milestones
20082007 2010 20112009 2012 20142013 20162015 2017
Satellite
Manufacturers
Selected
First
Commercial
Agreement
Signed
UAE Armed
Forces
Signed as
Anchor
Customer
YahLive
Launched
YahClick
Commercial
Broadband
Service
Launched
Awarded
Satellite
Operator Of
the Year, at
SATCOM
AFRICA
Formed JV
with SES to
Launch DTH
Broadcasting
Y1A Launched
Y1B Launched
>35 Service
Partners
Established
Al Yah 3
Commissioned
Expands Portfolio
with New “Pick &
Click” packages
Al Yah 3
Launch Target
Won Brazilian
landing rights
for Al Yah 3
6

7. www.Yahsat.ae
COMMERCIAL ENTITIES GOVERNMENT AUTHORITIES COMMUNITIES
Central Bank of Afghanistan UAE Armed Forces
Kenya E-health mini clinics
(36 commissioned to date)
National Identity Program of
Nigeria
Emirates Nuclear Energy Corp.
BBC broadcast hostage situation in
Kenya
Revenue Authority of
Uganda
Abu Dhabi Autonomous Systems
Investments
E-learning system and education on
the wheel e.g. Pakistan
Universal Service & Access Agency,
S. Africa
Ministry of Health, UAE
United Nations Children Fund, World
Food Program, UNOCHA, OHCHR
e.g. Yemen, Pakistan, Afghanistan
National Drilling Company, UAE MoD, Kingdom of Bahrain
Abu Dhabi Ship Building Lockheed Martin
Co-op & Agricultural
Credit Bank, Yemen
Atlas Elektronik
US Department of
Defense
Yahsat provides critical infrastructure to a variety
of organizations and connects communities
7

8. www.Yahsat.ae
How HTS will change our life

9. www.Yahsat.ae
HTS, capacity in excess?
Region
Supply
(’17, Gbps)
Demand
(’17, Gbps)
Demand CAGR
(’13-’17)
North America 635 164 23%
Latin America 3132
57 26%
Western Europe 92 32 43%
Central Europe 46 6 52%
Russia & C. Asia 61 11 123%
MENA 93 32 31%
S.S. Africa 67 25 141%
South Asia 40 10 45%
North East Asia 26 3 1%
China area 5 9 0%
South East Asia 43 13 22%
Oceania & Pacific 123 15 39%
0
200
400
600
800
1,000
1,200
1,400
1,600
2009 2011 2013 2015 2017 2019 2021 2023
CONTRIBUTION
TRUNKING/
BACKHAUL
BROADBAND
ACCESS
COMMITTED HTS
LEASES-UNUSED
ENTERPRISE
NETWORKS
Who will win the race
x11

10. www.Yahsat.ae
Contractor: Airbus &
Thales Alenia
Orbital Location: 52.5°E
Lifetime: 15 Years
Launcher: Ariane 5
Capacity/Payload:
C-band: 8 x 36MHz + 6 x
54MHz Transponders
Ku-band BSS: 25 x
33MHz Transponders
Ka-band Secured
Government
Contractor: Airbus &
Thales Alenia
Orbital Location: 47.5°E
Lifetime: 15 Years
Launcher: ILS-Proton
Capacity/Payload:
Ka-band Commercial:
25 x 110 MHz
Transponders (56 Spot
beams)
Ka-band Secured
Government
Contractor: Orbital ATK
Orbital Location: 20°W
Lifetime: 15 Years
Launcher: Arianespace
Capacity/Payload:
Ka-band Commercial:
58 Spot beams
Y1A Y1B AL YAH 3
Yahsat constellation
10
Launch 2016

11. www.Yahsat.ae
Decline in CAPEX per Gbps, space & ground segment, plus
economies of scale provide a price advantage for HTS
SPACE SEGMENT GROUND SEGMENT
 Frequency re-use technology
multiplies Gbps capacity per
satellite
 Reducing cost for HTS spacecraft
platforms from innovations
 Steady overall decline in CAPEX
per Gbps (e.g.~$1 Mn/Gbps for
Viasat-2)
 High density baseband architecture
lowers investment per Gbps
 “Managed” solutions where
multiple customers utilize a single
gateway
 Service platform synergies that
serve multiple customer segments/
applications simultaneously
 Reducing CPE prices make HTS
accessible for larger audience
11
The bigger the better, but …
it will not be only a price game!

12. www.Yahsat.ae
From legacy to new business paradigms
 Which VAS to select?
 Which product bundle makes most
sense?
 Make or Buy?
 How the end to end provisioning shall be
orchestrated?
 Which IT infrastructure is required to
address all segments?
 How the OSS/BSS shall be integrated
with ground segment to address vertical
markets?
12
MHz
Msps
Mbps
CIR
Best effort
VAS
From wholesale models
to wholebuy models
Market Segments
Complexity
How to maximize yield with the optimal product mix?

13. www.Yahsat.ae
Are we ready for that?
 So we want to do it?
 Do we have the means to do it?
 Do we have the skills to do it?
 Are we ready to fail?
 Are we ready to make experiments?
13
From simplicity to increased level of complexity
Reseller
Master
Distributor
DistributorDealer
PoS
New
competencies
Traffic
analytics
Open service
platforms (APIs)
New business
rule
Integrated
marketing
Customer
analytics

14. www.Yahsat.ae
Yahsat Current and Future HTS Ka-band Coverage
Y1B (47.5E)AY3 (20W)
Al Yah 3 extends Ka- band to 17 new markets plus tops-up key African
markets
~40 Gbps,
Planned
Launch
2016AY3 will cover
>95% of Brazil’s
population
AY3 Coverage Y1B Coverage Combined AY3 & Y1B Coverage
Yahsat covers
60% of Africa’s
population
~15 Gbps,
Currently in
Orbit
14

15. www.Yahsat.ae
Brazil Ka-band coverage on Al Yah 3
Al Yah 3 Coverage over Brazil
AY3 Ka-band coverage area
Large coverage reaching over 95%
of population
High availability and throughput,
even with small consumer terminals
In-country gateway with site
diversity
27 beams with contiguous coverage
(e.g. supports domestic air routes,
COTM)
Good elevation angles across all
beams
Targeted capacity per beam
(Max: 500MHz, Min 125 MHz)
Yahsat Advantages
15

16. www.Yahsat.ae
HTS Ka-band: Achieving solid results
 Highly attractive prices resulting from declining CAPEX
costs & greater economies of scale on ground segment
SERVICE PRICE
 Excellent resilience and link performance, even in
adverse weather conditions
AVAILABILITY &
PERFORMANCE
 High throughput and efficiency even on consumer
grade terminals (72cm – 120cm)
THROUGHPUT &
EFFICIENCY
 Advancements in technology & design providing
flexibility to serve wide variety of customer segments
simultaneously
SEGMENT
COMPATIBILITY
1
2
3
4
16

17. www.Yahsat.ae
Some more food for thoughts

18. www.Yahsat.ae
Compared to Europe, Africa’s traffic pattern shows a
delay in maturity of broadband in Africa
Source: Sandvine, Delta Partners analysis
38%
19%
16%
5%
9%
13%
Average
Fixed Internet Traffic Europe
(% of total traffic)
35%
29%
8%
6%
6%
16%
Average
Mobile Internet Traffic Africa
(% of total traffic)
Real-time
entertainment
Web Browsing
File Sharing
Market places
Web Browsing
Communications
File Sharing
Social Networking
Market places
Other
Social Networking
Other

19. www.Yahsat.ae
Mobile data prices in Africa vary widely per country, …but the
average PPGB is below most regions in the world
LTE
WiMax
Fixed
xDSL,
Fibre
VSAT
3G
Level of competition
• 61% population coverage of Safaricom (Sep’14)
• Aggressive price policies with liberalisation of
mobile market and introduction of new players
• Launch in Nairobi and Mombasa by Safaricom
• Safaricom required to share at least 30% of 4G
network capacity with competitors on a
commercial basis
• Strong competition from Avanti (very similar
pricing without FAP rule)
• Increasing number of ISPs offering VSAT
solutions
• New fibre roll-out by Safaricom (1,650km by
March’15)
• 70% of fixed BB customers subscribed to FTTx
• Government considering to reallocate
frequency in 2.6GHz band for wireless BB
services
• Main towns and cities covered by AccessKenya
Pricing benchmarks
(USD / GB)
Home
(1-4Mbps, 20GB)
4.37
Business
(3+ Mbps, 80GB)
0.48 NA4.44
Cheapest Average Cheapest Average
6.28 5.03 NANA
4.37 7.50 NA6.92
2.732 0.68 4.8214.37
7.10 3.34 6.8621.26

20. www.Yahsat.ae
Market Segmentation
Enterprise and
G&I
Government projects enabling USO initiatives —
health, school networks, community development,
local government administrations
 Oil and Gas Sector
 Construction Companies
 Governments and Institutions (G&I)
 Local and International NGOs
Consumers /
SoHo / SMEs
 Individual users in sub-urban and rural areas
(underserved or un-served)
 High income consumers (holiday houses)
 VIP customers with connectivity back-up needs
 SoHo and SMEs
 Cybercafés
20

21. www.Yahsat.ae

22. www.Yahsat.ae
Customer Demographics
NUMBER OF HOUSEHOLD
USERS
NUMBER OF BUSINESS
USERS
11
14
19
48
6
HOUSEHOLD OCCUPATION
Others Lower/ Middle Management
Top Management Self employed
Declined
68 32BUSINESS HOME
29
35
10
13
33 6
One or two users Three to five users 6 to 10 users
11-15 users 16 to 20 users 21 to 30 users
15
53
18
15
One user only Two or three users
Four to five users More than 5 users
22 6
38
52
HOUSEHOLD LSM
LSM 6 LSM 7 LSM 8 LSM 9 LSM 10
Mean = 8 Mean = 3
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23. www.Yahsat.ae
Customer Demographics
17
54
28
1
LOCATION
Herat Kabul Kandahar Nangarhar
17
25
25
8
25
OCCUPATION
Lower Management Middle Management
Top Management Small business owner
93 7BUSINESS HOME
29
40
19
5 422
One or two users Three to five users 6 to 10 users
11-15 users 16 to 20 users 21 to 30 users
50
25
17
8
One user only Two or three users
Four to five users More than 5 users
NO. OF HOUSEHOLD USERSNO. OF BUSINESS USERS
Mean = 6 Mean = 3
23

24. www.Yahsat.ae
No pressure no diamonds!