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The document discusses typography and tagline preferences for a trailer, poster, and magazine masthead based on feedback from the target audience. It was found that the audience preferred a certain typography for the trailer and tagline typography. They also liked one tagline for the trailer and another for the poster. Finally, a certain typography was preferred for the magazine masthead.
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Media evaluation q1
The document discusses the conventions of real media products like film trailers, posters, and magazine covers and how the student's media products both followed and challenged these conventions.
For the horror film teaser trailer, the student followed conventions like short length (1 minute) and incorporating a mix of slow shots and faster, more intense shots that build tension. However, the student challenged conventions by only using music from a Christmas carol rather than additional diegetic sounds.
For the film poster, conventions like placement of title, cast, and tagline were followed, but using a graphic bloody image of a household figure challenged expectations for posters aimed at general audiences.
The magazine cover feature followed conventions of featuring the main character
Rough cut feedback response
The document summarizes feedback received from test audiences on a teaser trailer. The feedback was generally positive but provided constructive criticism. Based on this, certain shots were removed that didn't clearly convey narrative or symbolism. Titles were also added to follow genre conventions. The revised trailer without the removed shots is easier to understand and improved.
In what ways does your product use
The document discusses how the media product develops and challenges conventions of real media forms. It summarizes how the trailer, poster, and magazine for the film "Freeze" were created:
1) The trailer develops conventions of film noir by using a female lead and black and white footage with increased contrast.
2) The poster combines classic noir icons with modern technologies and social media references to portray the film as neo-noir.
3) The magazine advertises in a women's fashion magazine to reach a wider audience, relating content subtly to the main character's profession.
Question 1 for evaluation xxxxxxxx
The document discusses a student group's creation of a horror film trailer, poster, and magazine for a coursework project. They researched conventions in real horror media products to influence their own work. For the trailer, they studied trailers like Chucky and House of Wax to incorporate conventional aspects like camera work, editing, and music. They added age ratings and close-up shots of dolls, the main character, following conventions. The poster features the antagonist looking at the audience as is typical, along with credits and tagline. The magazine cover mimics real publications with masthead, cover lines, and film title in large font.
Evaluation - Question One
The document discusses how the media product uses and challenges conventions of real horror media. It analyzed existing horror trailers, films, and marketing materials to identify common conventions. While incorporating conventions like masked killers and preview screens, it aimed to add originality. It developed conventions like ending the trailer without a dramatic reveal and including a blurred killer silhouette on the poster rather than a clear shot. The document concludes the project challenged conventions in ways that improved the message and intrigue of the media products.
Evaluation question 1
The document discusses how the media product uses and develops conventions of real media forms. It describes researching the thriller film Split to help develop the plot and learn how to effectively edit a trailer with music, camera angles, and lighting. It also discusses researching other film posters like Get Out for inspiration and creating 3 poster concepts before choosing one. Finally, it discusses researching magazine covers and choosing to emulate the Scream magazine for its suitability to thrillers, and including standard elements like masthead and images in the mock magazine cover created.
Poster analysis
This poster for the short film "Done in" uses contrasting colors and a bleed image to convey meaning and draw the audience in. The protagonist is depicted in black and white against a warm golden background, implying he has been "hard done by" and hurt by past events represented by the golden glow. Reviews and a brief synopsis are featured to promote the film, especially important for small independent films. The font and colors of the title give the film an identity, as iconic fonts like Star Wars are instantly recognizable.
In what ways does your media product use, develop or challenge forms and conv...
This document discusses how the media product challenges and uses conventions of real romantic drama films and film reviews. It summarizes the genres, techniques, and conventions used in the short film and promotional materials like the poster and online review. Some conventions that were used include white title fonts, voiceovers, repetition of shots, and film stills on review pages. Some conventions that were challenged include using tilt shots and putting the camera in a drawer. The target audience of younger women is also a niche approach compared to older romantic drama audiences.
Recommended
Media evaluation q1
The document discusses the conventions of real media products like film trailers, posters, and magazine covers and how the student's media products both followed and challenged these conventions.
For the horror film teaser trailer, the student followed conventions like short length (1 minute) and incorporating a mix of slow shots and faster, more intense shots that build tension. However, the student challenged conventions by only using music from a Christmas carol rather than additional diegetic sounds.
For the film poster, conventions like placement of title, cast, and tagline were followed, but using a graphic bloody image of a household figure challenged expectations for posters aimed at general audiences.
The magazine cover feature followed conventions of featuring the main character
Rough cut feedback response
The document summarizes feedback received from test audiences on a teaser trailer. The feedback was generally positive but provided constructive criticism. Based on this, certain shots were removed that didn't clearly convey narrative or symbolism. Titles were also added to follow genre conventions. The revised trailer without the removed shots is easier to understand and improved.
In what ways does your product use
The document discusses how the media product develops and challenges conventions of real media forms. It summarizes how the trailer, poster, and magazine for the film "Freeze" were created:
1) The trailer develops conventions of film noir by using a female lead and black and white footage with increased contrast.
2) The poster combines classic noir icons with modern technologies and social media references to portray the film as neo-noir.
3) The magazine advertises in a women's fashion magazine to reach a wider audience, relating content subtly to the main character's profession.
Question 1 for evaluation xxxxxxxx
The document discusses a student group's creation of a horror film trailer, poster, and magazine for a coursework project. They researched conventions in real horror media products to influence their own work. For the trailer, they studied trailers like Chucky and House of Wax to incorporate conventional aspects like camera work, editing, and music. They added age ratings and close-up shots of dolls, the main character, following conventions. The poster features the antagonist looking at the audience as is typical, along with credits and tagline. The magazine cover mimics real publications with masthead, cover lines, and film title in large font.
Evaluation - Question One
The document discusses how the media product uses and challenges conventions of real horror media. It analyzed existing horror trailers, films, and marketing materials to identify common conventions. While incorporating conventions like masked killers and preview screens, it aimed to add originality. It developed conventions like ending the trailer without a dramatic reveal and including a blurred killer silhouette on the poster rather than a clear shot. The document concludes the project challenged conventions in ways that improved the message and intrigue of the media products.
Evaluation question 1
The document discusses how the media product uses and develops conventions of real media forms. It describes researching the thriller film Split to help develop the plot and learn how to effectively edit a trailer with music, camera angles, and lighting. It also discusses researching other film posters like Get Out for inspiration and creating 3 poster concepts before choosing one. Finally, it discusses researching magazine covers and choosing to emulate the Scream magazine for its suitability to thrillers, and including standard elements like masthead and images in the mock magazine cover created.
Poster analysis
This poster for the short film "Done in" uses contrasting colors and a bleed image to convey meaning and draw the audience in. The protagonist is depicted in black and white against a warm golden background, implying he has been "hard done by" and hurt by past events represented by the golden glow. Reviews and a brief synopsis are featured to promote the film, especially important for small independent films. The font and colors of the title give the film an identity, as iconic fonts like Star Wars are instantly recognizable.
In what ways does your media product use, develop or challenge forms and conv...
This document discusses how the media product challenges and uses conventions of real romantic drama films and film reviews. It summarizes the genres, techniques, and conventions used in the short film and promotional materials like the poster and online review. Some conventions that were used include white title fonts, voiceovers, repetition of shots, and film stills on review pages. Some conventions that were challenged include using tilt shots and putting the camera in a drawer. The target audience of younger women is also a niche approach compared to older romantic drama audiences.
In what ways does your media products use, develop or challenge forms and con...
In what ways does your media products use, develop or challenge forms and conventions of real media products?
First question
The document discusses how the media products created by Ella Duncan for her evaluation use and develop conventions of real media.
For her movie poster, she followed conventions used in the 2009 film "The Box" by using lighting to depict the victim and antagonist. Her magazine cover mimicked the font, color scheme, and mid-shot style of an existing fashion magazine.
Her movie trailer incorporated elements commonly found in action thriller trailers like title cards, a green band for ratings, and quick cuts between scenes to build confusion and excitement. She referenced the 2008 film "Taken" as an example for the fast-paced style of her trailer.
How effective is the combination of your main
The combination of the film and ancillary texts is effective overall. The poster, radio trailer, and viral marketing campaign all utilize similar themes of mystery and tension seen in the film to promote synergy across the materials. Research was conducted into effective promotional strategies, and tests with audiences found the poster and radio trailer successfully conveyed the intended thrilling and mysterious tones of the film. Minor tweaks to the radio trailer were suggested, but overall the combination of materials cohesively promoted the film's key themes and narrative elements.
Part 2 print work
The document discusses conventions used in magazine covers and film posters. It analyzes examples like World War Z's magazine cover to understand conventions like centering the main image, placing the masthead at the top, and positioning the title and cover lines. Following these conventions, the author created a magazine cover for their film "Tardigrade" featuring the main character with a serious expression, the masthead overlapped by the image, and other design elements in standard locations. The purpose was to communicate the film's genre of zombie apocalypse through a dark color scheme and rough design reflecting danger and violence.
How effective is the combination of your main
The document discusses the effectiveness of combining a film product with ancillary marketing texts. It describes the film's narrative involving a camera that makes objects disappear. It also discusses the influences for the film's style. The project aim was to create mystery and tension through a mysterious narrative structure and camera device. Ancillary texts like a poster, radio spot, and viral website were created to synergize with the film's themes of entrapment, cameras, and mystery. Research was done on effective marketing techniques. Overall feedback found the combination of the film and ancillary texts effectively captured the intended mysterious and thrilling tones.
How effective is the combination of your main
The combination of the film and ancillary texts is effective overall. The poster, radio trailer, and viral marketing website all utilize similar themes of mystery, tension, and the camera's narrative device to synergize with the film and each other. Research was conducted on film poster and radio trailer influences to guide the design. Testing found the poster and radio trailer successfully conveyed the intended thrilling and mysterious tones. The ancillary texts reference elements from the film to promote it while maintaining a consistent style and identity.
Empire magazine film analysis
This magazine cover uses an unconventional layout focused on the main actor, Leonardo DiCaprio, to draw attention. It uses a limited color palette of black, red, and white to suggest providing news and information about the film Inception. While breaking conventions of typical magazine designs, the cover aims to show this film will be a unique experience. The image of DiCaprio's stern expression gives insight into the thriller genre of the film. Text on the cover compares Inception to hugely successful films like The Dark Knight and The Matrix to entice the target audience to see it.
Question two
The combination of the short film, radio trailer, and film poster are effective at conveying the dark and mysterious tone of the film. The film poster features a shadowy image of the antagonist that looks threatening and creates a sense of fear, along with red lettering that implies danger. It gives a thrilling feel without revealing too much of the plot. The film review features an exciting still shot from the film of the protagonist running up a staircase to increase excitement, while also including facts about the plot, cast, and crew. Both the poster and review take a formal tone to appeal to their target audience of film enthusiasts. They would be effective promotional materials in the real world.
Empire magazine film analysis
This magazine cover uses an unconventional layout focused on the main actor, Leonardo DiCaprio, to draw attention. It uses a limited color palette of black, red, and white, with red titles to emphasize key information. While breaking conventions by omitting side columns, this design aims to signal to audiences that the film, Inception, will be unique and engaging. The image features DiCaprio's stern expression to indicate the thriller genre. Text references to previous blockbusters like The Dark Knight and comparisons to The Matrix and 007 aim to generate interest by linking Inception to very popular and successful films.
Presentation1
The document discusses three locations that will be used for photos to support different parts of a story: 1) A section of a football pitch will show where part of the story took place and securing this location strengthened the story. 2) A picture of a nightclub is needed to show where a fight happened in the story. 3) A photo taken in a driveway will be the main image to convey the message of the overall story without revealing that it is a driveway.
Question 4,5,6,7
This document discusses the target audience and appeal of a student-created film noir media product. The target audience is described as people interested in mystery films and classic film noirs, with influences taken from films like Sin City. Feedback on the rough cut praised the improved music, continuity, and effective use of black and white film to denote flashbacks. Through the process, the students learned about using different camera and audio equipment and how to apply classic film noir conventions like setting and style to their modern adaptation.
Question 2
The document discusses a film poster and magazine review created to promote a short film called "The Screen". The poster and review were designed to pique audience interest in the film's dark and mysterious tone. Both include images from the film without spoiling the plot. Their similar fonts, use of black, and photos of the actor aim to feel familiar to viewers and effectively advertise the film in complementary yet distinct ways.
Improving my teaser poster final
The student created an original movie poster that they were unsatisfied with. There were several errors with the poster, including that it did not include any star names or producers, it was too basic with minimal writing and a boring font, and it was in portrait orientation instead of landscape like a proper billboard poster. The student made improvements to the poster by adding star names and producers, using a more visually interesting photo they took themselves, changing to a more fitting thriller font, and altering the orientation to landscape to make it more like an actual billboard poster.
Evaluation - Question 1
in what ways does your media product develop or challenge form and conventions of real media products?
Part 1 evaluation
The document discusses the media products created for the film "The Elusive" and how they used and challenged conventions of real horror media. The horror trailer followed conventions like using frightening music and imagery to invoke fear in the audience. The trailer structure was based on Freytag's pyramid. The poster design included common horror elements like a mysterious image, red font for the title, and tagline but challenged conventions by not revealing much of the plot. Music and magazine cover design also drew from horror conventions to attract the target audience of late teens to early twenties.
First question
The document discusses Ella Duncan's media products and how they use conventions of real media. For her movie poster, she followed conventions of real action thriller posters such as using red and lighting to distinguish the victim and antagonist. Her magazine cover was inspired by a 2009 issue of Fashion magazine and used similar colors, fonts, and actor pose. Her movie trailer included elements like a green band and jump cuts between scenes that are conventional for action thriller trailers. She researched examples like the movie The Box and Taken to inform the design of her media products.
Question 1
The media product uses and develops conventions of real media products without significantly challenging them. The trailer uses a voiceover for character introductions rather than just visuals. It also uses split screens, which are found in some films but not many trailers, to create a sense of chaos. The poster and magazine follow standard layouts and include typical elements like the film title, credits, and character images. The goal was to create authentic-looking promotional materials rather than reinvent conventions. This allows the media product to benefit from established forms without changing them.
Media Evaluation q2
The film aimed to scare audiences and provoke emotion through the death of characters, while also conforming to and subverting horror conventions to create something original. The poster and radio trailer had similar goals, using familiar techniques like a villain's collage on the poster to intrigue audiences without revealing too much, and incorporating tense music and sound effects in the trailer to set the horror tone. Both ancillary pieces were effective in persuading potential viewers to watch the film by piquing their interest without fully explaining the plot.
Conventions of poster
This document discusses key elements that are commonly included in movie posters such as a focal image, genre icons, title, release date, and age rating. It emphasizes that taglines should spark audience interest without revealing too much of the plot, and that including awards won or critic quotes can help convince audiences to see the film. It also notes that a director's name is often featured to highlight their role in the movie's creation and attract audiences if the director is well known.
Evaluation part 1
Our media product uses conventions of real movie magazines, posters, and trailers by emulating the designs of "Empire" magazine, "Burlesque" movie poster, and the "Mean Girls" movie trailer. We developed these conventions by featuring a main character on the magazine cover and poster to attract attention, and by including snippets of footage and multiple characters in the teaser trailer. The media product challenges some conventions by presenting the main character and her values in stereotypical but unconventional ways, and using different styling and special effects to appeal to younger audiences.
Actor Contracts
This actor agreement outlines the terms between various actors (Lauren Cowey, Emma Bedford, James Adams, Rachel Lloyd, Rachel Hall) and New Line Cinema for their performances in the motion picture "Oak Manor". The actors grant all rights to their performances in perpetuity. They will receive 50% of net profits from distribution. The agreement constitutes the entire understanding between the parties.
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What's hot
In what ways does your media products use, develop or challenge forms and con...
In what ways does your media products use, develop or challenge forms and conventions of real media products?
First question
The document discusses how the media products created by Ella Duncan for her evaluation use and develop conventions of real media.
For her movie poster, she followed conventions used in the 2009 film "The Box" by using lighting to depict the victim and antagonist. Her magazine cover mimicked the font, color scheme, and mid-shot style of an existing fashion magazine.
Her movie trailer incorporated elements commonly found in action thriller trailers like title cards, a green band for ratings, and quick cuts between scenes to build confusion and excitement. She referenced the 2008 film "Taken" as an example for the fast-paced style of her trailer.
How effective is the combination of your main
The combination of the film and ancillary texts is effective overall. The poster, radio trailer, and viral marketing campaign all utilize similar themes of mystery and tension seen in the film to promote synergy across the materials. Research was conducted into effective promotional strategies, and tests with audiences found the poster and radio trailer successfully conveyed the intended thrilling and mysterious tones of the film. Minor tweaks to the radio trailer were suggested, but overall the combination of materials cohesively promoted the film's key themes and narrative elements.
Part 2 print work
The document discusses conventions used in magazine covers and film posters. It analyzes examples like World War Z's magazine cover to understand conventions like centering the main image, placing the masthead at the top, and positioning the title and cover lines. Following these conventions, the author created a magazine cover for their film "Tardigrade" featuring the main character with a serious expression, the masthead overlapped by the image, and other design elements in standard locations. The purpose was to communicate the film's genre of zombie apocalypse through a dark color scheme and rough design reflecting danger and violence.
How effective is the combination of your main
The document discusses the effectiveness of combining a film product with ancillary marketing texts. It describes the film's narrative involving a camera that makes objects disappear. It also discusses the influences for the film's style. The project aim was to create mystery and tension through a mysterious narrative structure and camera device. Ancillary texts like a poster, radio spot, and viral website were created to synergize with the film's themes of entrapment, cameras, and mystery. Research was done on effective marketing techniques. Overall feedback found the combination of the film and ancillary texts effectively captured the intended mysterious and thrilling tones.
How effective is the combination of your main
The combination of the film and ancillary texts is effective overall. The poster, radio trailer, and viral marketing website all utilize similar themes of mystery, tension, and the camera's narrative device to synergize with the film and each other. Research was conducted on film poster and radio trailer influences to guide the design. Testing found the poster and radio trailer successfully conveyed the intended thrilling and mysterious tones. The ancillary texts reference elements from the film to promote it while maintaining a consistent style and identity.
Empire magazine film analysis
This magazine cover uses an unconventional layout focused on the main actor, Leonardo DiCaprio, to draw attention. It uses a limited color palette of black, red, and white to suggest providing news and information about the film Inception. While breaking conventions of typical magazine designs, the cover aims to show this film will be a unique experience. The image of DiCaprio's stern expression gives insight into the thriller genre of the film. Text on the cover compares Inception to hugely successful films like The Dark Knight and The Matrix to entice the target audience to see it.
Question two
The combination of the short film, radio trailer, and film poster are effective at conveying the dark and mysterious tone of the film. The film poster features a shadowy image of the antagonist that looks threatening and creates a sense of fear, along with red lettering that implies danger. It gives a thrilling feel without revealing too much of the plot. The film review features an exciting still shot from the film of the protagonist running up a staircase to increase excitement, while also including facts about the plot, cast, and crew. Both the poster and review take a formal tone to appeal to their target audience of film enthusiasts. They would be effective promotional materials in the real world.
Empire magazine film analysis
This magazine cover uses an unconventional layout focused on the main actor, Leonardo DiCaprio, to draw attention. It uses a limited color palette of black, red, and white, with red titles to emphasize key information. While breaking conventions by omitting side columns, this design aims to signal to audiences that the film, Inception, will be unique and engaging. The image features DiCaprio's stern expression to indicate the thriller genre. Text references to previous blockbusters like The Dark Knight and comparisons to The Matrix and 007 aim to generate interest by linking Inception to very popular and successful films.
Presentation1
The document discusses three locations that will be used for photos to support different parts of a story: 1) A section of a football pitch will show where part of the story took place and securing this location strengthened the story. 2) A picture of a nightclub is needed to show where a fight happened in the story. 3) A photo taken in a driveway will be the main image to convey the message of the overall story without revealing that it is a driveway.
Question 4,5,6,7
This document discusses the target audience and appeal of a student-created film noir media product. The target audience is described as people interested in mystery films and classic film noirs, with influences taken from films like Sin City. Feedback on the rough cut praised the improved music, continuity, and effective use of black and white film to denote flashbacks. Through the process, the students learned about using different camera and audio equipment and how to apply classic film noir conventions like setting and style to their modern adaptation.
Question 2
The document discusses a film poster and magazine review created to promote a short film called "The Screen". The poster and review were designed to pique audience interest in the film's dark and mysterious tone. Both include images from the film without spoiling the plot. Their similar fonts, use of black, and photos of the actor aim to feel familiar to viewers and effectively advertise the film in complementary yet distinct ways.
Improving my teaser poster final
The student created an original movie poster that they were unsatisfied with. There were several errors with the poster, including that it did not include any star names or producers, it was too basic with minimal writing and a boring font, and it was in portrait orientation instead of landscape like a proper billboard poster. The student made improvements to the poster by adding star names and producers, using a more visually interesting photo they took themselves, changing to a more fitting thriller font, and altering the orientation to landscape to make it more like an actual billboard poster.
Evaluation - Question 1
in what ways does your media product develop or challenge form and conventions of real media products?
Part 1 evaluation
The document discusses the media products created for the film "The Elusive" and how they used and challenged conventions of real horror media. The horror trailer followed conventions like using frightening music and imagery to invoke fear in the audience. The trailer structure was based on Freytag's pyramid. The poster design included common horror elements like a mysterious image, red font for the title, and tagline but challenged conventions by not revealing much of the plot. Music and magazine cover design also drew from horror conventions to attract the target audience of late teens to early twenties.
First question
The document discusses Ella Duncan's media products and how they use conventions of real media. For her movie poster, she followed conventions of real action thriller posters such as using red and lighting to distinguish the victim and antagonist. Her magazine cover was inspired by a 2009 issue of Fashion magazine and used similar colors, fonts, and actor pose. Her movie trailer included elements like a green band and jump cuts between scenes that are conventional for action thriller trailers. She researched examples like the movie The Box and Taken to inform the design of her media products.
Question 1
The media product uses and develops conventions of real media products without significantly challenging them. The trailer uses a voiceover for character introductions rather than just visuals. It also uses split screens, which are found in some films but not many trailers, to create a sense of chaos. The poster and magazine follow standard layouts and include typical elements like the film title, credits, and character images. The goal was to create authentic-looking promotional materials rather than reinvent conventions. This allows the media product to benefit from established forms without changing them.
Media Evaluation q2
The film aimed to scare audiences and provoke emotion through the death of characters, while also conforming to and subverting horror conventions to create something original. The poster and radio trailer had similar goals, using familiar techniques like a villain's collage on the poster to intrigue audiences without revealing too much, and incorporating tense music and sound effects in the trailer to set the horror tone. Both ancillary pieces were effective in persuading potential viewers to watch the film by piquing their interest without fully explaining the plot.
Conventions of poster
This document discusses key elements that are commonly included in movie posters such as a focal image, genre icons, title, release date, and age rating. It emphasizes that taglines should spark audience interest without revealing too much of the plot, and that including awards won or critic quotes can help convince audiences to see the film. It also notes that a director's name is often featured to highlight their role in the movie's creation and attract audiences if the director is well known.
Evaluation part 1
Our media product uses conventions of real movie magazines, posters, and trailers by emulating the designs of "Empire" magazine, "Burlesque" movie poster, and the "Mean Girls" movie trailer. We developed these conventions by featuring a main character on the magazine cover and poster to attract attention, and by including snippets of footage and multiple characters in the teaser trailer. The media product challenges some conventions by presenting the main character and her values in stereotypical but unconventional ways, and using different styling and special effects to appeal to younger audiences.
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More from charjoyce95
Actor Contracts
This actor agreement outlines the terms between various actors (Lauren Cowey, Emma Bedford, James Adams, Rachel Lloyd, Rachel Hall) and New Line Cinema for their performances in the motion picture "Oak Manor". The actors grant all rights to their performances in perpetuity. They will receive 50% of net profits from distribution. The agreement constitutes the entire understanding between the parties.
Horror trailer pitch
The document discusses the target demographic for horror media which is females and males aged 15-30 from socio-economic groups E to B with low spending power. It enjoys horror films, social networking, theme parks, and ghost stories. It also discusses popular horror film franchises such as A Nightmare on Elm Street and Friday the 13th. Finally, it proposes a plot for a horror film trailer involving a group of friends discovering disturbing articles and possessions at a house they are staying at.
Newspapers for our Trailer
A young woman was murdered in her home at Oak Manor in 1931. Teenagers were seen leaving the scene and were suspects. Six months later, the police abandoned the investigation due to lack of evidence. In 1940, Oak Manor was sold to a couple and their two children. In 1947, the two teenage daughters living there claimed to be tormented by an evil spirit. In 1954, the two teenage girls living in Oak Manor disappeared without a trace, with strange occurrences found in their rooms.
History of Horror Films
This document provides a history of horror films decade by decade from the 1890s to the 2000s. Some of the key developments include the first horror films in the late 19th century from France and Germany. In the 1930s, Universal Studios had great success with monster movies like Dracula and Frankenstein. The 1960s saw influential films that reflected social issues of the time and changed genres, like Night of the Living Dead for zombies. Slashers rose to popularity in the 1980s with films like Friday the 13th while the 1990s brought critical acclaim for films like The Silence of the Lambs. In the 2000s, remakes were common but international horror brought new innovations.
Film poster analysis
The film poster summarizes the plot of the comedy film "The Hangover" in 3 sentences:
The main image shows three disheveled men - one with a missing tooth, another with a cut lip, and a baby strapped to the third man's chest - implying they had a wild night in Vegas and are now suffering from hangovers. The tagline "Some guys just can't handle Vegas" provides context that the men got into trouble in Vegas. Elements like the bright colors, gold, and dazzling lights in the background reflect the glamorous Vegas setting and highlight the humor in the men's ragged appearances.
Media Language Investigation
The document provides a detailed analysis of the trailers for the films A Nightmare on Elm Street and Insidious. It summarizes the key elements of each trailer in terms of cinematography, lighting, sound design, editing and how they work to establish atmosphere, build tension and suspense, and introduce the films' antagonists. Specific shots, scenes and techniques are described to show how the trailers effectively utilize visual and audio elements to immerse the audience and pique their interest in the horror movies being advertised.
Analysis of Horror Film Trailers
The trailer opens with shots establishing the main protagonists and setting up the romantic comedy genre. It then shows the protagonists going on a disastrous first date through captions. Their lives are disrupted when they are made guardians of a baby against their will. The trailer uses montages to show their struggles with parenthood turning to love through restoring equilibrium, making the audience want to see the romance play out. It leaves the audience with shots of the famous actors and reminding them of the film title.
Real Media Texts Investigation
The document discusses conventions that are commonly used in horror movie trailers. It notes that horror trailers typically use dark lighting and run-down settings to create an atmosphere of fear. They also often show subtitles written in a blood-like font and portray antagonists as inhuman monsters. Additionally, victims are usually first shown as normal people who then become haunted or hurt by evil forces. Trailers may include reviews from magazines to make the film appear more appealing.
Creativity Investigation
Creativity is using imagination to create innovative work. Creativity in horror films includes using unsettling sounds to scare audiences, designing dark and isolated settings to frighten viewers, employing special effects through editing, and crafting disturbing costumes, props, and makeup to realistically threaten audiences and make them uncomfortable.
Post Production Investigation
Post-production refers to all production stages that occur after filming ends, including editing the finished film, adding or removing sound, editing lighting, and adding special effects. It is the process of assembling all of the visual and audio components of a film, including editing, sound design, color correction, and visual effects.
Digital Technology Investigation
Digital technology refers to the use of digital applications to create media online, including graphic design, video production and editing, games, sound editing, and web design. Creating a horror film requires digital technology for filming, video production software to edit the footage, and Photoshop to design packaging like DVD sleeves. YouTube is also a digital technology that allows global access to trailers uploaded online.
Research and Planning Investigation
Research and planning is crucial for developing, producing, and marketing products successfully. It involves determining target audiences, genres, release times, and other factors. For horror films specifically, the key planning stages include defining the target demographic, creating an appealing plot, establishing budgets, selecting locations, actors, props, and developing production schedules, special effects, storyboards, and shot lists.
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Vox-Pop Feedback
- 1. Charlotte Joyce, Hannah Fixter and Rachel Lloyd
- 3. The majority of our target audience prefered this typography, so therefore this is the typography that we will be using in our trailer.
- 4. The majority of our target audience liked this tagline, therefore we will use it for our Trailer. However our audience also liked ‘once you go in, there’s no coming out’ therefore we will also use this but for our film poster.
- 5. The majority of ourtarget audience really liked this typography, therfore this is the tagline typography we will be using.
- 6. This is the film magazine masthead typography that the majority of our target audience liked the most, therefore this is the typography that we will be using.