With the popularity of videos, photos and virtual reality, the Visual Communications through Social Media workshop will host a panel with successful examples taken from Instagram, YouTube, Pinterest, Facebook and Twitter.
Originally delivered at WistiaFest 2016, Phil runs through the different numbers used in video measurement, looking at the common mistakes we make and how we can better use this numbers to quantify success
Easy marketing tips any business can use. Get the video version at: www.davidfrosdick.com/gomarketing and watch the video intro at: https://www.youtube.com/watch?v=aHtcJNy-3sg
Where to Put Your Videos: Your Website vs. Social MediaKevin Oxendine
Strategy for where to put a video - on your website or on social media - including YouTube, Facebook, and Twitter. Ties to the goal of your video to the location strategy. Presented at WistiaFest 2016.
10 Tips On How To Grow Your Facebook Fan PageMichael Adeleye
To grow your Facebook fan page is no longer an easy task unlike before when all you need to do is to invite your friends and run few account growth ads.
There are lots of tips on how to grow Facebook fan page, but most of them ignore the most important factor which is “CONSISTENCY“.
Is Your Content Resonating? How to Build Connections With ContentUberflip
You've been creating content for a while now, but is it really resonating with your audience?
Great marketing is all about building connections. All your marketing efforts – from content to programs – will only be effective if they manage to capture and leverage your audience's interest. This starts with a deep understanding of your audience, and must be reflected in the content you create and the environment in which your content lives.
In this presentation, Uberflip's Hana Abaza and SnapApp's Lena Prickett provide actionable tips for how to deliver a powerful experience full of content that resonates with your audience.
You’ll learn:
- How to get to know your audience and identify what will resonate with them
- How to find the data you need to continue creating and delivering resonant content
- How to organize your content and provide an engaging content experience
If you are looking for ways and perhaps a guide to building your company’s presence on Facebook, then this presentation is for you. You will learn key strategies to acquire, grow and maintain your fan base effectively from ground zero. Engage and excite your fans (both old and new) without becoming irritating at the same time!"
How to Livestream to Engage with Your Customers & Increase Business
Facebook, the #1 social media platform on the planet, has now made it even easier and more fun to authentically connect with your customers. Facebook LIVE is all about interacting with your audience in REAL TIME. It breaks down the barriers and creates a connection that transcends traditional marketing limitations.
Just think: what would you remember more? Reading an interesting article or watching a video that leds you become a part of the action!
In this cannot miss session, Vanessa will introduce you to the world of Facebook LIVE and the different ways your business can benefit from using this exciting new platform.
In this LIVE training you'll learn:
How to go live on Facebook
What do do BEFORE you go Live (most people miss this part)
What do to DURING your livestreams to make them as engaging and as effective as possible
What do to AFTER your livestreams. Follow up is EVERYTHING! I'll show you how to do it well!
The different types of broadcasts you can do. We're going to get creative here!
How to repurpose your livestreams
The differences/benefits of going live via your Personal Profile vs your Business Page. This is important!
Originally delivered at WistiaFest 2016, Phil runs through the different numbers used in video measurement, looking at the common mistakes we make and how we can better use this numbers to quantify success
Easy marketing tips any business can use. Get the video version at: www.davidfrosdick.com/gomarketing and watch the video intro at: https://www.youtube.com/watch?v=aHtcJNy-3sg
Where to Put Your Videos: Your Website vs. Social MediaKevin Oxendine
Strategy for where to put a video - on your website or on social media - including YouTube, Facebook, and Twitter. Ties to the goal of your video to the location strategy. Presented at WistiaFest 2016.
10 Tips On How To Grow Your Facebook Fan PageMichael Adeleye
To grow your Facebook fan page is no longer an easy task unlike before when all you need to do is to invite your friends and run few account growth ads.
There are lots of tips on how to grow Facebook fan page, but most of them ignore the most important factor which is “CONSISTENCY“.
Is Your Content Resonating? How to Build Connections With ContentUberflip
You've been creating content for a while now, but is it really resonating with your audience?
Great marketing is all about building connections. All your marketing efforts – from content to programs – will only be effective if they manage to capture and leverage your audience's interest. This starts with a deep understanding of your audience, and must be reflected in the content you create and the environment in which your content lives.
In this presentation, Uberflip's Hana Abaza and SnapApp's Lena Prickett provide actionable tips for how to deliver a powerful experience full of content that resonates with your audience.
You’ll learn:
- How to get to know your audience and identify what will resonate with them
- How to find the data you need to continue creating and delivering resonant content
- How to organize your content and provide an engaging content experience
If you are looking for ways and perhaps a guide to building your company’s presence on Facebook, then this presentation is for you. You will learn key strategies to acquire, grow and maintain your fan base effectively from ground zero. Engage and excite your fans (both old and new) without becoming irritating at the same time!"
How to Livestream to Engage with Your Customers & Increase Business
Facebook, the #1 social media platform on the planet, has now made it even easier and more fun to authentically connect with your customers. Facebook LIVE is all about interacting with your audience in REAL TIME. It breaks down the barriers and creates a connection that transcends traditional marketing limitations.
Just think: what would you remember more? Reading an interesting article or watching a video that leds you become a part of the action!
In this cannot miss session, Vanessa will introduce you to the world of Facebook LIVE and the different ways your business can benefit from using this exciting new platform.
In this LIVE training you'll learn:
How to go live on Facebook
What do do BEFORE you go Live (most people miss this part)
What do to DURING your livestreams to make them as engaging and as effective as possible
What do to AFTER your livestreams. Follow up is EVERYTHING! I'll show you how to do it well!
The different types of broadcasts you can do. We're going to get creative here!
How to repurpose your livestreams
The differences/benefits of going live via your Personal Profile vs your Business Page. This is important!
Staying on top of trends is as important to staying relevant and successful in the ever-changing hospitality industry. And nothing changes more often than social media.
Webinar: 6 Instagram Experiments Worth Trying in 2021Falcon.io
In 2021, Instagram is set to become an even bigger focus for social media marketers, with an increasing number of brands and businesses looking to tap into the rapid growth of the image-focused social platform. And that is an important note - visual data is processed up to 60K times faster by the brain than text, and with more than a billion people now active on Instagram every month, that's a lot of visual communication being conducted within the app. But in the same vein, there are many different ways to approach Instagram as a business, personal brand or organization. To help you get started on the right foot, we shared first-hand trends you should consider trying to help you jump to the front of the queue in 2021.
In this webinar we spoke about:
- Six Instagram experiments to help boost performance
- Instagram post ideas to spice up your account
- How to increase your engagement by more than 200%
Watch on-demand: https://www.falcon.io/webinars/instagram-experiments/
An overview of these two visual channels given at the Empowering Women in Business conference at Nichols College. #EWIB2014. The link to the video recording is on the last slide.
Millennials...does the very word make you cringe? Marketers everywhere are scrambling to understand what drives and inspires this younger generation's habits. In fact, you've probably been to a session or two about how to reach millennials or work with millennials - but have you ever heard a millennial's side of the story? Join us as we present an interesting twist on how to market to this extremely lucrative audience. Leave with the millennial mystery finally solved!
Video Marketing: Harnessing the power of multimedia.Anubha Rastogi
People remember 20 percent of what they hear, 30% of what they see and an amazing 70% of what they see & hear, and probably that's the reason why videos are absolute favourites of both the marketers and consumers. The presentation gives key insights on video marketing and how can that be harnessed in the best way to drive results.
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Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
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Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
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Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
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Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
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.
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3. STATS YOU NEED TO KNOW
▪ 81 percent of people only skim the content they read online.
▪ People form a first impression in a mere 50 milliseconds.
▪ An estimated 84 percent of communications will be visual by 2018.
▪ An estimated 79 percent of internet traffic will be video content by 2018.
▪ Posts that include images produce 650 percent higher engagement than text-only
posts.
▪ Posts with videos attract 3X more links than text-only posts.
▪ Instagram's active user base has grown by 64 percent.
Source: www.inc.com
4. STATS YOU NEED TO KNOW
▪ The number of videos appearing in Facebook's news feed has increased 3.6X,
Facebook reported.
▪ Facebook posts from brands that included images earned 87 percent of all
engagements, eMarketer reported.
▪ Tweets with images earned up to 18 percent more clicks, 89 percent more favorites,
and 150 percent more retweets, Buffer reported.
▪ Millennials watch 11.3 hours of free online video per week. They also report
watching 10.8 hours of weekly subscription digital video.
Source: www.inc.com
www.thevideoink.com
5. BOTTOM LINE
Visuals are memorable and effective, because they help people process, understand,
and retain more information more quickly.
6. PANEL INTRODUCTION
▪ Morgan Allain
▪ The Inkling Girl
▪ Highlighting the process of figuring out what kind
of visual content resonates best with your
audience.
▪ Doug Miller
▪ Grosse Savanne Lodge/Eco Tours
▪ Producing and posting photos that define your
brand.
Jeff Scarborough
Scarborough's Salon & Day Spa
Integration of 360 Virtual Walk-Through of business
Katie Davis
Waitr App
Leveraging the popularity video and animated gifs into
your content marketing plan.
7. THE INKLING GIRL
▪ Use images and/or video to
show progression of a
piece/product.
▪ Step by Step
▪ Timelapse Videos
▪ Comparison
▪ Gives audience reference
▪ Shows your abilities
8. THE INKLING GIRL
▪ Post a silly idea. It might
strike gold!
▪ Be true to your product.
▪ You never know which
posts will be
successful, but as
along as you SPEAK to
the interest of your
audience, you can’t go
wrong!
9. GROSSE SAVANNE LODGE & ECO TOURS
▪ Keep audience engaged
▪ Always include collaborative
marketing partners when possible
10. GROSSE SAVANNE LODGE & ECO TOURS
▪ Think outside of box when taking
pictures.
▪ Don’t be afraid to edit photos.
Enhance color, Use filters, Crop.
▪ Snapseed is our favorite
11. SCARBOROUGH’S SALON & DAY SPA
▪ Choosing the right campaigns
for your business
▪ Website Traffic
▪ 3.15 minutes on the page
12. SCARBOROUGH’S SALON & DAY SPA
▪ Social Media – Its not failures, Its
experimenting
▪ Tying together all social media
campaigns
▪ Future Ideas for social media
▪ Snapchat
▪ Reaching a new demographic
13. WAITR APP
▪ Target your audience
▪ Stick out from the crowd
▪ Watch metrics & adjust
▪ Restaurant Videos
▪ Promote your partners
▪ Use their audience
14. WAITR APP
▪ Mini Campaigns
▪ Use short videos or gifs
▪ Low commitment for viewer
▪ Relays the purpose quickly
▪ Be relatable and relevant
▪ Helps create content, without loosing
interest
15. BEST PRACTICES
▪ Images are the ultimate visual
content.
▪ Easy to get, highly shared, reinforce the
message you want to transmit.
▪ ALWAYS name your photos
▪ SEO-friendly
▪ Can help position your brand
▪ Upload the BEST images DAILY
▪ Take your audience on a journey or tell
a story.
▪ This is how you retain & engage
followers.
Source: www.postcron.com
16. BEST PRACTICES
▪ Video are shared 3 times more than
posts with only text.
▪ Choose a video that focuses on your
audiences likes and needs.
▪ Can be generated by YOU
▪ Smartphone, computer, digital camera.
▪ Be authentic.
▪ No more than 2 minutes.
▪ No one watches super long videos
▪ Captioning
Source: www.postcron.com
17. BEST PRACTICES
▪ GIFs are fun and effective!
▪ Classic animations are a great tool for
boosting your brand’s position being
as they increase engagement.
▪ They are easy to create. Takes a
matter of minutes.
▪ Search for them online with apps such
as Giphy, Tumblr Creatrs or Imgur.
Source: www.postcron.com
18. BEST PRACTICES
▪ Memes are popular, attract traffic,
users like to share them.
▪ Memejacking or marketing with
memes.
▪ Try adding fun content in the form of a
meme to your content strategies
▪ Creating memes
▪ Recite, Image Chef or Meme Generator
Source: www.postcron.com