Video Games As Communication
September 2011

Frank Coppersmith, COO
frank@gamesalad.com

Game Creation for Everyone.
Overview
GameSalad allows anyone to create successful games for HTML5, iOS & Android,
without having to write a line of code.

Our mission is to make game creation accessible to everyone.

GameSalad

2

Games as Communication
Games As Communication

GameSalad

3

Games as Communication
Early Communication

GameSalad

4

Games as Communication
Communication Progress

GameSalad

5

Games as Communication
Modern Communication

GameSalad

6

Games as Communication
Future Communication

GameSalad

7

Games as Communication
Social Change

GameSalad

8

Games as Communication
No Scores

GameSalad

9

Games as Communication
Further Inspiration from India

GameSalad

10

Games as Communication
Zenga Zenga

#1
GameSalad

Mali
Tunisia
Oman
Algeria
Yemen

Jordan (#2)
UAE (#3)
Egypt (#3)
Lebanon (3)
Saudi Arabia (#4)
11

Games as Communication
In the US. . .

GameSalad

12

Games as Communication
Civil War Photography

GameSalad

13

Games as Communication
Modern Version

GameSalad

14

Games as Communication
Microsoft

Nintendo

Apple
Sony

GameSalad

15

Games as Communication
Apple
Web

160 million users

1.6 billion users

GameSalad

16

Games as Communication
Development Comparison

Traditional Game Development

GameSalad Development
No coding required
http://www.youtube.com/watch?v=rPEhjHnvuCQ

GameSalad

17

Games as Communication
GameSalad Arcade Powered by HTML5

Play on: Desktops • Tablets • Smartphones
GameSalad

18

Games as Communication
HTML5 Embedded Games

Games can be shared and embedded on sites just like a YouTube video

GameSalad - Confidential

19

Company Overview
Gaming Heritage

Atari
Nintendo
Playstation
Xbox
Facebook
iOS
GameSalad

GameSalad

20

Games as Communication
Thanks!

GameSalad

21

Games as Communication

Video Games as Communication. Democratizing game development and reaching billions of mobile game players.