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Venture capital

Submited to:                      Presented by:
Dr. Namrata Sandhu                Amit pathania
                                  Harshul singla

                     Chapter 15                    Slide 1
India motors pvt. Ltd.
           Business plan
Diesel motorcycle
Customer will be age between 18-45
Very low competition
Need 200crore for this plan
Vision
 To be amongst most trusted India motor
    company of the country by providing
 environment friendly products on most cost
  effective basis, ensuring prosperity for its
stakeholders and growth with human face.
Mission
Its our mission to strive for synergy between
   technology, systems and human resources, to
   produce products and services that meet the
   quality, performance and price aspirations of
   our customers. While doing so, we maintain
   the highest standards of ethics and societal
   responsibilities.
Product
Diesel motor bike
         ENGINE SPECIFICATIONS

         Engine:                     110-223cc, 4-Stroke

         Maximum Power:              17.6 Bhp @ 7000 rpm

         Maximum Torque:             18.35 Nm @ 6000 rpm

         Mileage:                    50-78KMPL

         Gears:                      5 Speed

         Clutch:                     Multiplate Wet

         Bore:                       65.5

         Stroke:                     66.2

         No. of Cylinders:           1

         Chassis Type:               Tubular Single Cradle, Diamond Type

         Cooling Type:               Liquid Cooling
Competitive advantage
• Differentiation advantage
• Cost advantage
Target Customer
• Age
18-45
• Income
10000 above
Competitors
• Hero motocorp.
• Bjaj
• yamaha
• Honda
• Tvs
Marketing plan
Promotion
• Advertising
Tv,newspaper,radio,internet
• Campaigning
• Posters
Place
• Hrayana
Dharuhera, Gurgaon
• Uttrakhand
Haridwar

Price
70000 Showroom price
Why 200 crore
• 60 crore for land
• 90 crore for machinery
• 50 crore for functioning
Calculations
We will sell 300000 bikes in first year.
The price of 1 unit bike is rs70,000
Total sales=300000*70000 = 2100000000
After wages,salaries,Factoryoverheads,Selling
and distribution, adminstetive
expenses,inventory we left with 30% profit
margin.
• So profit is 30% of 2100000000 is 630000000
• As interest is 15% of 2000000000 is
  300000000
• Hence we left with 330000000 before tax
THANK YOU

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Venture capital

  • 1. Venture capital Submited to: Presented by: Dr. Namrata Sandhu Amit pathania Harshul singla Chapter 15 Slide 1
  • 2. India motors pvt. Ltd. Business plan Diesel motorcycle Customer will be age between 18-45 Very low competition Need 200crore for this plan
  • 3. Vision To be amongst most trusted India motor company of the country by providing environment friendly products on most cost effective basis, ensuring prosperity for its stakeholders and growth with human face.
  • 4. Mission Its our mission to strive for synergy between technology, systems and human resources, to produce products and services that meet the quality, performance and price aspirations of our customers. While doing so, we maintain the highest standards of ethics and societal responsibilities.
  • 5. Product Diesel motor bike ENGINE SPECIFICATIONS Engine: 110-223cc, 4-Stroke Maximum Power: 17.6 Bhp @ 7000 rpm Maximum Torque: 18.35 Nm @ 6000 rpm Mileage: 50-78KMPL Gears: 5 Speed Clutch: Multiplate Wet Bore: 65.5 Stroke: 66.2 No. of Cylinders: 1 Chassis Type: Tubular Single Cradle, Diamond Type Cooling Type: Liquid Cooling
  • 6. Competitive advantage • Differentiation advantage • Cost advantage
  • 8. Competitors • Hero motocorp. • Bjaj • yamaha • Honda • Tvs
  • 10. Place • Hrayana Dharuhera, Gurgaon • Uttrakhand Haridwar Price 70000 Showroom price
  • 11. Why 200 crore • 60 crore for land • 90 crore for machinery • 50 crore for functioning
  • 12. Calculations We will sell 300000 bikes in first year. The price of 1 unit bike is rs70,000 Total sales=300000*70000 = 2100000000 After wages,salaries,Factoryoverheads,Selling and distribution, adminstetive expenses,inventory we left with 30% profit margin.
  • 13. • So profit is 30% of 2100000000 is 630000000 • As interest is 15% of 2000000000 is 300000000 • Hence we left with 330000000 before tax