The document outlines a project to establish a coffee shop in a small town with a population of 40,000, aiming to provide high-quality coffee and a comfortable ambiance to capture a significant market share. Key objectives include offering diverse pastries, expanding to neighboring towns, and integrating different cultural elements into the business model while managing stakeholder roles and potential financial risks. The project anticipates minimal competition and plans for essential budget allocations to meet high-quality standards in both product and customer service.

1. V 2.0
Project Name
Coffee Shop in a Small town with no existing coffee shop and a
population of 40,000 people
Project Number
1
Project Manager
Robert C Williams III
Prioritization
1
Owner(s)
Robert C Williams III
Start Date:
1/18/2014
Scheduled Completion Date:
2/18/2014
Mission/ Purpose
The mission of the project is to provide the customers with
coffee with the best quality and taste so that they not only keep
coming to the shop but also bring their friends hence capturing
large market share in town. The project is therefore inclined to
achieving the objectives of the company by making the
ambience of the shop comfortable for customers and always
ensuring that the customers get quality coffee. This idea of a
coffee shop is a project of its own.
SOW

2. The project is going to create coffee of great taste and great
quality. Therefore, the main product of the project is coffee. At
a high level, some of the things I plan to do are opening of new
branches, diversification by offering different kind of pastries,
installation of Wi-Fi internet access where clients can access
internet through their laptops and tablets and adoption of a
coffee culture where I will incorporate the Italian coffee culture
and the Starbucks model where clients can relax as they take
their coffee. Therefore, the high level deliverables are opening
of other branches, provision of different pastries, and
installation of Wi-Fi internet access and incorporation of Italian
coffee culture.
Objectives
Among the objectives of the company are:
To provide different kinds of coffee pastries with great taste
and pocket friendly prices.
To extend the business into the neighboring towns within the
first year of operation.
To attract people of different cultures by incorporating their
cultures in the shops and striving for high quality coffee all the
time.
Business NeedThere is a very good business reason for
executing this project. In terms of competition, the project has a
green light to start. This is because there are no other coffee
shops to compete with in the town. Therefore, the market entry
can be less demanding and less costly for the project. In terms
of availability of market, the business will be situated in a town
with a big population of 40000 people. Therefore, there is
sufficient market for the shop.
Project Manager and Stakeholders

3. I, Robert Williams being the founder of the coffee shop will
assume the leadership role. I will work with a number of
stakeholders. Among these stakeholders are the public health
officers, who will be responsible for checking the health-related
conditions for producing the coffee; the farmers, who will be
producing the coffee in their farms; the suppliers who will be
delivering the coffee from the farms to the shop and the
investors who will contribute in the implementation of capital
intensive activities in the project.
Milestones
Some of the key milestones dates in this project are the time the
coffee shop is opened, the time the coffee shop extends to
another town, and the time Wi-Fi internet is installed in the
shop.
Budget
Because the market entry is going to be less costly for the
project, the order-of-magnitude of the budget is going to be
small. This is because much of the budget will go into
implementing only the basic requirements like rent, electricity,
water, seats, tables, raw coffee, sugar, and cutlery.
User Acceptance Criteria/Quality
Among the minimum success criteria are meeting the best
quality standards in terms of production and taste and ensuring
that the customers fill the shop to the capacity all the times.
High level of hygiene and cleanliness has to be met in the shop
by maintaining outstanding cleanliness all the times.
High-Level Project Assumptions
The high-level project assumptions is that the people from
shopping malls, restaurants, workplaces and offices find the
coffee shop as the most preferred place for relaxation.
High-Level Project Constraints

4. The major limiting factor to effect the high-level project goal of
making the shop the most preferred place for relaxation is the
high capital needed to install such facilities as TV screens,
internet access and state-of-art music system.
Exclusions and Boundaries
The boundaries of the project cover the provision of all
varieties and tastes of coffee, and all the facilities that make the
shop comfortable and worth going to. The other things like
snacks, which go a long with coffee, will also be included. The
rest of the hard foodstuff will be excluded.
Major Risks
One of the main risks affecting the project is the financial risk.
Because of the financial demands for starting it, and the need to
bring more customers, it may encounter some losses first before
making profits.
KEY STAKEHOLDERS
Project Manager Authority Level
The owner and the chief executive officer of the company
Robert C Williams III
Project Core Team
Project manager, cashier, kitchen chef, and servers
Robert C Williams III
Subject Matter Experts (SMEs) (include company and channel
designations if applicable)
Public Health Officers and nutritionists.
N/A
APPROVALSType NameSignatureDate
Project Manager Approval:
Robert C Williams III

5. 1/19/2014
Customer/Sponsor Approval:
_1451687918.doc
V 2.0
Project Scope Statement
Project Name
Coffee Shop & More…
Project Number
Project Manager
Robert C Williams III
Prioritization
Owner(s)
Robert C Williams III
Statement of Work—Project Description and
Project Product
The mission of the project is to provide the customers with
coffee with the best quality and taste so that they not only keep
coming to the shop but also bring their friends hence capturing
large market share in town. The project is therefore inclined to
achieving the objectives of the company by making the

6. ambience of the shop comfortable for customers and always
ensuring that the customers get quality coffee. This idea of a
coffee shop is a project of its own. The project is going to
create coffee of great taste and great quality. Therefore, the
main product of the project is coffee. At a high level, some of
the things I plan to do are opening of new branches,
diversification by offering different kind of pastries, installation
of Wi-Fi internet access where clients can access internet
through their laptops and tablets and adoption of a coffee
culture where she incorporated the Italian coffee culture and the
Starbucks model where clients can relax as they take their
coffee. Therefore, the high level deliverables are opening of
other branches, provision of different pastries, and installation
of Wi-Fi internet access and incorporation of Italian coffee
culture.
Project DeliverablesAmong the project deliverables are opening
of new branches, diversification by offering different kind of
pastries, installation of Wi-Fi internet access where clients can
access internet through their laptops and tablets and adoption of
a coffee culture where I will incorporate the Italian coffee
culture and the Starbucks model where clients can relax as they
take their coffee
Project Objectives
To provide different kinds of coffee pastries with great taste
and pocket friendly prices.
To extend the business into the neighboring towns within the
first year of operation.
To attract people of different cultures by incorporating their
cultures in the shops and striving for high quality coffee all the
time.

7. Project Assumptions
The high-level project assumptions is that the people from
shopping malls, restaurants, workplaces and offices find the
coffee shop as the most preferred place for relaxation.
Project ConstraintsThe major limiting factor to effect the high-
level project goal of making the shop the most preferred place
for relaxation is the high capital needed to install such facilities
as TV screens, internet access and state-of-art music system.
Exclusions
The boundaries of the project cover the provision of all
varieties and tastes of coffee, and all the facilities that make the
shop comfortable and worth going to. The other things like
snacks, which go a long with coffee, will also be included. The
rest of the hard foodstuff will be excluded.
Acceptance Criteria Among the minimum success criteria are
meeting the best quality standards in terms of production and
taste and ensuring that the customers fill the shop to the
capacity all the times. High level of hygiene and cleanliness has
to be met in the shop by maintaining outstanding cleanliness all
the times.
Technical Requirements
Among the features of the product is high taste. The product
should also be natural, meaning that there should be no other
additives apart from sugar that is used for sweetening. It must
be served in very clean mugs all the time.
APPROVALSType NameSignatureDate
Project Manager Approval:
Robert C Williams III
Customer/Sponsor Approval:

8. _1451687880.doc
Tech-Way Omni
Development Tool Management System (DTMS)
Communications Plan
Page 1 of 2
A. General Information
Prepared by:
Student Name
Date: 29 November 2004
Authorized by: Student Name
Project Description (Summary) Remote access services that
provide network connectivity and security to
company resources.

9. B. Stakeholder List
All Stakeholders are located in the same geographical locations
Stakeholder Name / Title Project Role
Architecture Support Group The customer who will use the
software to support the development teams.
They are the final signoffs for the requirements and delivery of
the software.
Ed Mann – Architecture Group
Manager
Customer Lead and interface point. He will receive copies of
the weekly status
report. He will be responsible on the sign-off and acceptance
milestones.
Mike Spam – Assistant Vice President
Web Architecture and Project
Manager
Executive Management. Mike will manage the entire project
from Scope to
acceptance and final launch. Mike will be responsible for
allocation of all
resources and approval of time schedules for the entire project.
Development Team Focus Group Responsible for providing
reviews of requirements, technology direction, and

10. beta reviews. The group will receive weekly status reports,
access to all
documentation for the project, and access to of issues tracking
database.
C. Communication
Document
Description
Audience Expected Action Comm.
Class.
Input Method Output Method Frequency Responsible
resource
Project Status
Report
All project team
members.
Individual Status
submitted every
Friday
Mandatory Status
Update Form
Combined
Status e-
mailed every

11. Monday
Weekly per
the
expected
action.
Tony
Project Status
Web
AVP’s from each
organization
Update project
status, escalation
Mandatory Web input Update
reminder sent
Monthly Tony
Tech-Way Omni
Development Tool Management System (DTMS)
Communications Plan

12. Page 2 of 2
of all risk issues through e-mail
Project Status
Meeting
All project team
members.
Interaction Mandatory In person Meeting Notes
in Word format
Weekly per
the
expected
action.
Bob
Executive
Status Update
Senior Management
of all departments
Update project
status, escalation
of all risk issues

13. Mandatory Formal
Status
Report
Template
Executive
Summary
Monthly Ed
Issue
Management
Database
All project team
members.
Submit Issues as
they occur
Optional Issues
Database
Issues Report
Template
available
during weekly
meeting
Weekly per
the
expected
action.

14. Tom
Phase Review
Signoff
All project lead
members.
Review
deliverables for the
phase
Mandatory Phase
Review
Checklist
Phase Review
Report
Four
phases
Joe
D. Method for Updating the Communication Plan
The communications plan will be updated as needed and
reviewed during the Executive Status Meeting monthly. Any
changes to the
communication will be approved by the Architecture Group
manager. Any changes to the plan will by disseminated during
the weekly project

15. team meetings and updated on the Project Status Web
E. Existing Systems
There is a weekly organizational release meeting that is held by
the Architecture group. We have been invited to attend the
meeting to review
changes and major events to the organization. The information
gathered here will be used in the project status meeting and
included as
appropriate. The meeting will also address items and other
systems that have an impact on us.
F. Escalation Process
The initial review of the issue or risk will occur during the
project status meeting as gathered by the Issue Management
Database report. The
Project Status Web will be used to escalate any issues or risks
not resolved during the weekly meetings. When the issue or
risk is identified
in the Status Web, we will conduct a review and provide a
contingency plan to the Executive Status meeting. If the issue or
risk is still not
resolved, it will be assigned to an executive committee for
action.
According to the PMBOK® Guide, "the Communications

16. Planning process determines the information and
communications needs of the stakeholders; for example, who
needs what information, when they will need it, how it will be
given to them, and by whom." In other words, it lists the
general communication requirements for the project.
Create a simple communication plan for the execution of your
project. This plan should have the following information:
contact information for all affected parties, major deliverables
and how progress on the deliverables will be communicated to
the affected parties (as well as who the affected parties are and
when communication will take place), and any other
miscellaneous information about communication on the project.
Deliverables:
Business memo summarizing the submission for the week
Communication plan