SlideShare a Scribd company logo
Nailing it!
How can others better understand
our ideas and concepts? 

Our session was about how to best communicate and present ideas, such as
wireframes, designs or even research insights. We decided to work with a
practical activity to freshen up everyone's experience of having to convincingly
present something.

The UX campers had to sit in pairs, back to back, and each pair got a different
photograph. One had to describe the photo and the other had to sketch it,
without having seen it of course.

Participants became very engaged in the activity. The moment of truth came
afterwards when they compared their scribbles with the actual photographs.

As you can see in the three examples, results varied from super accurate to very
abstract representations. They differed to the original image e.g. in perspective,
proportion or relation of objects.

In the discussion afterwards we collected important techniques that supported
getting the image across. We always related the insights to our work in UX. 

We agreed on the following key strategies:

•  Start with setting up the right context for your ideas or insights. Why are you
presenting? What does it relate to?
•  Before going into detail give a short overall summary then present the bits
and pieces in the right order according to their relevancy. Use the technique
of progressive disclosure. 
•  Do not forget to present the little facts that seem obvious to you but could be
unknown to others. Avoid the curse of knowledge.
•  Don't just present the facts but also think about how to connect to your
listeners emotionally.
 
Thanks again for the lively discussion!

Fabian - fabian@fabianklenk.info 
Katharina - kw@katharinaweber.com

UX Camp Europe Berlin, 7.6.–8.6.2014

Images courtesy: Debora Ruppert http://www.menschkindberlin.de/, Andreas Bohlender http://www.andreasbohlender.de/
UX Camp Europe 2014 - Nailing it!
UX Camp Europe 2014 - Nailing it!
UX Camp Europe 2014 - Nailing it!
UX Camp Europe 2014 - Nailing it!

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UX Camp Europe 2014 - Nailing it!

  • 1. Nailing it! How can others better understand our ideas and concepts? Our session was about how to best communicate and present ideas, such as wireframes, designs or even research insights. We decided to work with a practical activity to freshen up everyone's experience of having to convincingly present something. The UX campers had to sit in pairs, back to back, and each pair got a different photograph. One had to describe the photo and the other had to sketch it, without having seen it of course. Participants became very engaged in the activity. The moment of truth came afterwards when they compared their scribbles with the actual photographs. As you can see in the three examples, results varied from super accurate to very abstract representations. They differed to the original image e.g. in perspective, proportion or relation of objects. In the discussion afterwards we collected important techniques that supported getting the image across. We always related the insights to our work in UX. We agreed on the following key strategies: •  Start with setting up the right context for your ideas or insights. Why are you presenting? What does it relate to? •  Before going into detail give a short overall summary then present the bits and pieces in the right order according to their relevancy. Use the technique of progressive disclosure. •  Do not forget to present the little facts that seem obvious to you but could be unknown to others. Avoid the curse of knowledge. •  Don't just present the facts but also think about how to connect to your listeners emotionally.   Thanks again for the lively discussion! Fabian - fabian@fabianklenk.info Katharina - kw@katharinaweber.com UX Camp Europe Berlin, 7.6.–8.6.2014 Images courtesy: Debora Ruppert http://www.menschkindberlin.de/, Andreas Bohlender http://www.andreasbohlender.de/