SlideShare a Scribd company logo
Let me introduce myself!
Let me introduce myself!
This is on my website!
www.clarktbell.com/unla-small-business-marketing-preso/
Small Business Marketing Blueprint
Action Items Included: $300.00 - $3,000.00
BioGrass Sod Farms, Inc.

www.biograss.com
The times they are a-Changin’
Remember These Guys?
Who’s in charge now?
BioGrass has tried all marketing forms?
Inbound Marketing: Where it’s at!
Easy Marketing For Small Business’
• Inbound Marketing

• Local SEO
• Social Media
• Review Sites
• Content Marketing
• Publishing Schedule
Inbound – Local SEO
Inbound – Local SEO
Inbound – Local SEO

Claim Your Listings!
Inbound – Local SEO
Build Citations?
What’s a citations you ask?
NAP
-Name
-Address

-Map
Inbound – Local SEO
Where to build citations?
Inbound – Local SEO
Top Citation Sources – USA
Inbound – Local SEO
Does it work? You betcha!
Inbound – Social Media
Get Pages Up and Runnin’
Inbound – Social Media
Get Pages Up and Runnin’
Inbound – Social Media
Get Pages Up and Runnin’
Inbound – Social Media
Publish Content Consistently!
Inbound – Social Media
Engage With Your Audience!

Engagement Ideas:
-Contests
-Quizzes
-Questions
-Local Updates
Inbound – Social Media
Inbound – Social Media
Inbound – Reviews
Inbound – Reviews
Inbound – Content Marketing
Inbound – Content Marketing
Inbound – Content Marketing
Inbound – Content Marketing
Email
Inbound – Content Marketing
Blog
Inbound – Content Marketing
Infographics
Green Industry Opportunities?
Mobile Marketing
Green Industry Opportunities?
Mobile Apps
Presentation Review
In Review:
-Marketing has changed
-Enter Inbound Marketing
-Best strategies of inbound for Green Industry
-Local SEO
-Social
-Review Sites
-Content Marketing
Thanks!!!

Hit me up!
Clark T. Bell
General Manager
BioGrass Sod Farms
clark@biograss.com
@clarktbell

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