Using Kickstarter to Run an MVP by Back to the Roots

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Using Kickstarter to Run an MVP by Back to the Roots Nikhil Arora @nikhilarora Back to the Roots Alejandro Velez @bttrventures Back to the Roots The Lean Startup Conference 2013 http://leanstartup.co/

MAKING FOOD
PERSONAL AGAIN
@VelezAlejandro
@NikhilArora

Lean Startup December

FROM FRESH
FROM FRESH
MUSHROOMS TO KITS
MUSHROOMS TO KITS

A JOURNEY IN DESIGN
A JOURNEY IN DESIGN

2009

2010

2011

2013

1
1

$248,873 raised
$248,873 raised
in 30 days
in 30 days

LESSON LEARNED:
LESSON LEARNED:

“Escoba nueva siempre
“Escoba nueva siempre
barre bien”
barre bien”
(New brooms always
(New brooms always
sweep clean)
sweep clean)

www.backtotheroots.com
@BTTRventures @NikhilArora @VelezAlejandro
facebook.com/backtotheroots

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