Leveraging an existing single sign-on (SSO) system, Cornell University implemented SSO for its digital asset management (DAM) system. The key benefits of adopting SSO for the DAM were to simplify user management, provide immediate access for users without separate logins or passwords, and minimize support time spent on user permissions and registrations. Cornell's existing SSO and user database infrastructure allowed for seamless integration and rapid adoption of the new DAM system across the university.