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Usability Testing Shyamala Prayaga
Agenda What is Usability? Usability Testing What Why Pros and Cons Usability Testing Techniques Usability Testing Process
What is Usability
What is Usability  How easily the first time user is able to grasp and use the website?
What is Usability  How easy is it for returning customer to remember the interface?
What is Usability  ,[object Object]
 How consistent is the design?,[object Object]
What is Usability  How positive customers feels about the user interface and its experience?
What is Usability Testing? Technique used to evaluate a product by testing it on users Is carried out at pre-release stage to identify and address significant issues Can be carried out at different stages of the design process.
How Usability Testing Helps?
Pros Real time users are tested Users perform actual tasks Qualitative and quantitative data is recorded Provides objective information Facilitated and observed by skilled professionals
Cons Constrained to limited users Users tend to make mistake due to consciousness of being watched Limited set of tasks are tested and not all aspects of site usage
Techniques  Quantitative Task Completion Analysis Qualitative Task Completion Analysis Benchmark Competitive Comparisons In-depth Competitive Comparisons Site Exit Analysis    Page Usage Analysis  Eye Tracking
Process
Plan Understand objectives, customers and tasks Decide the best testing technique to be used Decide on user limit, budget Prepare the task flow script Setup the testing lab
Usability test lab example  Participant  Room  Observer  Room
Equipments and facilities required for testing lab Rooms Camera Paper notes Usability testing software's like morae /silverback 1 Observer 1 Note keeper
Conduct  Get participant Prepare test schedule Run a pilot test Run the actual testing Record events
Report and Recommend Report consists of the following data Number of participants Testing technique What script was given to participants Observations that were made Level of participation Level of facilitation/assistance
Usability Testing Software’s Axure – (http://www.Axure.com) Morae – (www.techsmith.com/morae.asp) Loop11 – (http://www.loop11.com) Silverback – (http://silverbackapp.com )
Questions?

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Usability Testing

  • 2. Agenda What is Usability? Usability Testing What Why Pros and Cons Usability Testing Techniques Usability Testing Process
  • 4. What is Usability How easily the first time user is able to grasp and use the website?
  • 5. What is Usability How easy is it for returning customer to remember the interface?
  • 6.
  • 7.
  • 8. What is Usability How positive customers feels about the user interface and its experience?
  • 9. What is Usability Testing? Technique used to evaluate a product by testing it on users Is carried out at pre-release stage to identify and address significant issues Can be carried out at different stages of the design process.
  • 11. Pros Real time users are tested Users perform actual tasks Qualitative and quantitative data is recorded Provides objective information Facilitated and observed by skilled professionals
  • 12. Cons Constrained to limited users Users tend to make mistake due to consciousness of being watched Limited set of tasks are tested and not all aspects of site usage
  • 13. Techniques Quantitative Task Completion Analysis Qualitative Task Completion Analysis Benchmark Competitive Comparisons In-depth Competitive Comparisons Site Exit Analysis Page Usage Analysis Eye Tracking
  • 15. Plan Understand objectives, customers and tasks Decide the best testing technique to be used Decide on user limit, budget Prepare the task flow script Setup the testing lab
  • 16. Usability test lab example Participant Room Observer Room
  • 17. Equipments and facilities required for testing lab Rooms Camera Paper notes Usability testing software's like morae /silverback 1 Observer 1 Note keeper
  • 18. Conduct Get participant Prepare test schedule Run a pilot test Run the actual testing Record events
  • 19. Report and Recommend Report consists of the following data Number of participants Testing technique What script was given to participants Observations that were made Level of participation Level of facilitation/assistance
  • 20. Usability Testing Software’s Axure – (http://www.Axure.com) Morae – (www.techsmith.com/morae.asp) Loop11 – (http://www.loop11.com) Silverback – (http://silverbackapp.com )