Anilkumar Ramakrishnan is an experienced communications professional with over 25 years of experience in public relations, marketing communications, content creation, and IT journalism. He has worked in managerial roles for several global IT companies, developing and executing strategic PR and marketing plans and campaigns through various channels including print, online, events, and social media. He has strong writing skills and experience in developing various types of marketing content and collateral.

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Anilkumar Ramakrishnan
Saras 2/12, Kalash Udyan, Sector 11, Kopar Khairane,Navi Mumbai 400709, Maharashtra
+91-9987068238  (022) 2754 1769  anilramki@gmail.com
An accomplished Communications Professional with rich experience in Public
Relations and MarCom, marketing content creation, and IT journalism.
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EXECUTIVE SUMMARY
A result-oriented communications specialist and experienced online marketer, with an
innovative, tactical approach and proven, quantifiable accomplishments.
• Hands on experience in creating strategic plans and related marketing campaigns
• Rich experience in managing PR, MarCom, Content Development, and Event
Management responsibilities for Global companies
• Over 5 years’ experience PR and MarCom; 6 years’ experience in marketing content
creation, in global IT companies; and over 7 years’ experience as an IT media journalist.
• Planning and Executing Media / PR strategies and campaigns
• Experienced in Print, Online, Outdoor, Events and Social Media marketing campaigns
• Management of Vendors for PR, print, online, events, and outdoor events / advertising
• Content Management for Corporate Newsletters, Marketing Materials, eDMs, Websites.
• Relationship management with technology forums and Bloggers
• Practical knowledge of the mechanisms of the Indian media
• Strong writing / content management skills
• Marketing collateral planning / management
WORK EXPERIENCE
October 2010 – Present: Manager – MarCom & Public Relations
Global IT Hardware Company
Media
• Content Development: Press Releases, Media Interviews, Articles, Newsletters, eDMs,
etc.
• Media Strategy Planning and Execution, including Managing Advertisements
• Seeding Story Ideas for Media
• Participating in Media Articles / Features
• Getting executive interviews in media

2. • Ensuring Product Reviews – Organizing, Tracking (Handling Queries)
Events
• Management of company participation in End-Users Events (College Campus Fests, PC
Gaming Competitions, etc.)
Social Media
• Social Media Marketing Management, especially company Facebook page
• Technology Fora Activity Management
• Relationship management with technology fora and bloggers
June 2004 – Sep. 2010: Content Specialist, Global Marketing Group
3i Infotech Ltd (Global IT Company)
• Developing / Editing Content for Website, Brochures, Success Stories, Newsletters, E-
mails / Letters / Correspondence, Handouts, In-house Knowledge Management (KM)
Portal, Press Releases, Media Articles, White Papers
May 2002 – Nov. 2003: Manager - Online
Computer Resellers News (CRN) (Part of the UBM Group, US)
• Managing CRN Connect, CRN’s e-mail newsletter
• Working towards improvising the Newsletter and Website content with fresh and
innovative ideas
• Managing regional correspondents
• Editing stories submitted by regional correspondents
• Coming out with story ideas / angles for regional correspondents
• Writing news stories for the newsletter and CRN’s print version
March 2000 - Dec. 2001: Chief Sub-editor, Breaking News Section
India.com (Indian subsidiary of Mail.com)
• Directing and managing a team of sub-editors
• Writing features and analytical reports.
• .Responsible for the presentation aspects of the news section, covering story angles and
publishing of write-ups.
• Editing copies sourced from news agencies and reporters.
• Conception and implementation of ideas for improving the section.
• Editing and publishing of photographs
1999 – 2000: Senior Correspondent, News Section
ITNation.com (e-Market for trading, marketing, auctioning of IT products/services)
• Played a major role in conceiving, designing the news section and putting it into shape.
• Coordinating with personnel in different bureaus for doing special features.
• Coming out with story ideas.
• Editorially covering press conferences, launches and other events.
1995 – 1999: Senior Correspondent - Mumbai
IS Computerworld, PC World (Publications of Media Transasia India Ltd. Group)
• Opportunity to cover IT since it was a fledgling industry, and to keep pace with its
progress.
• Interviewed CEOs / CIOs of leading technology and corporate organizations

3. 1994 – 1995: Reporter-cum-Sub-editor
Exim Newsletter (An Exim Group publication)
• Editorially covered Exim (Export-Import), shipping and aviation sectors.
1993 – 1994: Reporter
Star &Style (Film magazine from Maurya Publications)
• Reported exclusively on actors, shootings and trends in the Mumbai film industry.
• Frequently traveled to other film production destinations in India for writing news
features and interviews.
1992 – 1993: Reporter-cum-Sub-editor
Screen Trade Information (Film trade magazine from The Indian Express Group)
• Wrote prolifically on the Indian film industry
• Edited copies of reporters, contributors and correspondents.
• Conducted interviews.
• Did analytical reports and features on the Mumbai film industry.
EDUCATIONAL QUALIFICATIONS
• Post-Graduate diploma holder in Journalism & Communication from the University of
Mumbai.
• A Certified Social Media Professional, by the Internet and Mobile Association of India
(IAMAI), the only specialized industry body in India representing the interests of online
and mobile value-added services industry.
• Commerce Graduate from the University of Mumbai.
COMPUTER SKILLS
• MS Word, Office and Suite (including Excel), QuarkXPress, Adobe Photoshop.
PERSONAL PROFILE
• Date of birth: March 29, 1970
• E-mail ID: anilramki@gmail.com
• Marital status: Married, with nine-year old daughter
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