The document compares and contrasts how different media platforms presented a news story. It discusses how newspapers like The Guardian, The Sun, and digital platforms like the BBC News website and social media covered the story. The Guardian took a more text-heavy approach while The Sun used more images and video. Radio and TV were also discussed as traditional media sources that can be beneficial for older audiences. The document analyzes the differences in format, content, and target audiences across these various media types for distributing the same news story.

1. M1
Compare and contrast the benefits of using different media
platforms

2. How it was presented?
■ The story was presented through different news outlets. These include The
Sun, The Guardian and The Independent newspapers. The story was also
distributed through social media and tv news. This allowed the news to be
presented through digital and traditional methods. This has developed over
the years using technology which allows more exposure to the story as more
people will be able to access it.
■ Social media is beneficial into how the story was presented as you are able to
receive daily updates on platforms such as Twitter and BBC News app. TV news
is also useful to how the story was shown as news shows will tend to read the
latest news every hour. Digital methods are important for a younger audience
as they are more likely to read the news whilst it is typically more likely that
the older audience will read the newspaper or listen to the radio.

3. The Guardian
■ The Guardian website front cover from the digital
version shows the scene of the incident to create
the scene of the article. The use of images for this
article is minimal compared to other news sites
demonstrating a more text based story. The title of
the story for this newspaper describes the incident
as the mental health incident where he remained in
hospital and on bail. The format that this article is
written in is very simple as it shows the story in
small paragraphs giving it an easier understanding.

4. The Sun
■ The Sun has presented it’s digital article about the
incident in a different way compared to The
Guardian. The first thing that strikes out in this
article is that the context of the title doesn’t
mention the mans mental health as well as
presenting a video to watch. Further down to this
there is less text presented within the article as
they use images to show what happened with small
captions. In The Sun’s article the writer is trying to
make the audience believe that the incident was
related to the coronation. They also mention the
fact of witnesses telling them what happened which
shows that the newspaper were getting views from
different sides.

5. BBC News
■ BBC News used there online platform to report
on the incident. Within the article the BBC
have included videos from the incident whilst
also writing a report regarding what
happened. In the article it was also said that
the reporter was at the scene when the
incident happened. This shows that the
reporter was able to give a view about what
happened, giving her own opinion. BBC News
also posted a video reporting from the scene
whilst also getting the views from those such
as The Royal Regiment Of Fusiliers.

6. The radio and tv
■ An advantage of using traditional media is that an
older target audience are more likely to use this.
Elderly people are more likely to listen to the radio
and read newspapers as they find it easier to use than
digital such as phones. Having different ways to
present news ensures that everyone is able to receive
the latest news. An example of this is LBC News. This
radio station primarily discusses the latest topics with
the latest news. These also include different views
from politicians. This type of news is useful as it runs
throughout the day meaning those can listen on the
way to or back from work. Tv is another benefit as it
provides insightful news using mainly images and
videos from the incident. Some people may prefer this
rather than reading paragraphs of text.