Unit 14
Business Ethics
Aim and purpose

• The aim of this unit is to enable you to
  understand the idea of business ethics
  and its meaning in today’s business world.
• Businesses must operate within the legal
  framework set up by the government. The law sets
  guidelines and minimum standards that must be
  reached.
• As well as this legal responsibility, businesses are
  increasingly aware of their social responsibility.
  This often takes the form of a public declaration on
  values and ethics, and can often be found on
  corporate websites.
• One aspect of this is to customers stating that the
  business will operate ethically.
• Ethical values guide ideas of acceptable
  and desirable behaviour above and
  beyond compliance with laws and
  regulations.
• Ethical values are those such as respect,
  honesty, openness and responsibility;
  whereas business values often focus on
  efficiency, service, quality, growth and
  profit.
• In this unit learners will select and discuss
  a current ethical issue relating to a
  selected business, and then consider an
  ethical policy for that business.
Legal Responsibilities
• Businesses have legal responsibilities to
  their consumers, suppliers and employees
  – Consumers
    • Consumer protection – rights to good
      products, rights to return, rights to complain etc
  – Suppliers
    • Contract law – correct goods/services etc
  – Employees
    • Rights - Health and safety, working conditions
What are business values?
• Business values are the core principles or standards
  that guide the way you do business. They sum up
  what your business stands for and what makes it
  special. While business plans and strategies may
  change the core values of your business remain the
  same.
• For example - some businesses say that innovation is
  one of their core values - they are constantly
  developing new products or services and this shapes
  their whole approach to business.
• Other businesses may say that they are agile - they
  are constantly responding to change and creating new
  opportunities for customers.
Ethical Values
• Businesses have a certain responsibility
  to ensure they conduct their business in a
  way that does not offend;
• Other aspects they need to consider are:
  – Honesty
  – Openness
  – Transparency
  – Respect
  – Fairness
Business Values
• In order for a business to be successful,
  the following aspects need to be
  considered:
  – Efficiency
  – Service quality
  – Growth
  – Profit
• If any of the above are not right, the
  business will suffer
Lets look at a well known
      establishment
So, what do you really think about
             Tesco’s
What do you know about the
   supermarket known as Tesco
• How many stores are currently in
  Leicester?
• Can you name some of the departments
  that are in operation within Tesco?
• How many staff do they employ?
• What staff benefits do you think are
  generally available
What does society think?
• Mixed views maybe...

• Take a look at the clips that follow and
  then discuss the attached fact sheet
Some adverts about Tesco
Christmas Advert
• http://www.bing.com/videos/search?q=every+little+helps%2c+tesco+advert
   &view=detail&mid=C612881F1832E2BF36C3C612881F1832E2BF36C3&fir
   st=0

Friends of the earth...
• http://www.bing.com/videos/search?q=every+little+helps%2c+tesco+advert
    &view=detail&mid=C612881F1832E2BF36C3C612881F1832E2BF36C3&fir
    st=0

New Premises
• http://www.bing.com/videos/search?q=every+little+helps%2c+tesco+advert
  &view=detail&mid=C612881F1832E2BF36C3C612881F1832E2BF36C3&fir
  st=0

Enthusiastic workforce
• http://www.bing.com/videos/search?q=Tesco+Careers&view=detail&mid=54
   C0E0C76541B18AE5AC54C0E0C76541B18AE5AC&first=0
Legal Requirements
• Can you list and describe 3 legal
  requirements that it would be necessary
  for Tesco to follow?
Ethical Requirements
• Can you think of any ethical
  decisions/actions that Tesco has
  implemented?
This is one of their ethical policies...
• No quibble refund
• Unhappy with something? We'll give you a
  refund with no quibble. As long as you've
  not had a nibble.
• If you're trying online shopping for the first
  time or maybe you've just ordered items
  you no longer need, don't worry. Just hand
  back any unwanted items to your driver
  when your shopping is delivered and
  they'll make sure that you get a full refund.
Tesco sourcing standards
• Tesco are founder members of Ethical Trading Initiative(ETI). The
  Ethical Trading Initiative(ETI) is a ground-breaking alliance of
  companies, trade unions and voluntary organisations. The Ethical
  partnership is there to improve the lives of workers across the globe
  who make or grow consumer goods - everything from tea to T-shirts,
  from flowers to footballs.

• THE ETI BASE CODE
• As a founder member of the Ethical Trading Initiative(ETI), we expect
  all our suppliers to meet the standards set out under the ETI Base
  Code and guarantee their workers the rights within it:
    – Employment is freely chosen
    – Freedom of association and the right to collective bargaining are
      respected
    – Working conditions are safe and hygienic
    – Child labour shall not be used
    – Living wages are paid
    – Working hours are not excessive
    – No discrimination is practised
    – Regular employment is provided
    – No harsh or inhumane treatment is allowed
Criticisms of Tesco
• This article concerns criticism of Tesco, a
  supermarket chain in the United Kingdom.
  Criticism has been directed at Tesco from
  various groups, both national organisations
  and individuals.
• One of the biggest criticisms it faces is the
  perceived threat it poses to small businesses
  due to the monopoly it imposes over
  products. There is also a belief that they use
  aggressive tactics to gain land and/or
  planning permission for building new stores.
  Other controversial areas concern the
  treatment of staff and customers, as well as
  their approach to foreign businesses
What do you think?
Do some research...
  – Using your mobile phone or other suitable
    device
    • Find out about the good and not so good news
      reports about Tesco.

    • We will discuss this in class...
Assignment 1
Aim and overview
   The aim of assignment 1 is to enable learners to understand
  differences between businesses values and their ethical
  values. To do this you will research and prepare evidence
  that shows your understanding of these in a real life business
  situation.

Scenario
  You are working for an organisation (of your
  choice) within their corporate services
  department. You have been asked to help put
  together some information in an innovative and
  exciting way for new employees to introduce
  them to the department and your companies’
  ethics policy.
Assignment 1
• Task 1 (P1), (P2) – Essay/Report under
  exam conditions.
• You must complete a brief essay describing
  your companies 1. Ethics and 2. Their values.

• Explain the differences between Ethics and
  Values.
Assignment 1
Task 2 (P3) – Prepare a presentation
• You must then explain why ethics are
  important to the organisation and how the
  organisation strives to do more than meet
  their legal obligations.
P3Describe how ethics go beyond the
               requirements of the law
•   Research details about Tesco’s – find and describe their aims and
    objectives
•   Type of organisation and structure
•   Give basic details
     –   Types of stores
     –   location
     –   Types of goods sold and other services (club cards, Tesco on-line, delivery etc,)
     –   Advertising
•   State why you feel they are successful and who enjoys this
•   Who would they have a negative effect and why
•   Give an indication of their ethical principals (at least 3)
•   Research to find at least 2 points that disprove their ethical claims
•   Give examples of legal obligations Tesco’s would have to uphold
     – Employees
     – customers
•   You must then explain why ethics are important to the organisation and how
    the organisation strives to do more than meet their legal obligations
Unit 14 intro

Unit 14 intro

  • 1.
  • 2.
    Aim and purpose •The aim of this unit is to enable you to understand the idea of business ethics and its meaning in today’s business world.
  • 3.
    • Businesses mustoperate within the legal framework set up by the government. The law sets guidelines and minimum standards that must be reached. • As well as this legal responsibility, businesses are increasingly aware of their social responsibility. This often takes the form of a public declaration on values and ethics, and can often be found on corporate websites. • One aspect of this is to customers stating that the business will operate ethically.
  • 4.
    • Ethical valuesguide ideas of acceptable and desirable behaviour above and beyond compliance with laws and regulations. • Ethical values are those such as respect, honesty, openness and responsibility; whereas business values often focus on efficiency, service, quality, growth and profit.
  • 5.
    • In thisunit learners will select and discuss a current ethical issue relating to a selected business, and then consider an ethical policy for that business.
  • 6.
    Legal Responsibilities • Businesseshave legal responsibilities to their consumers, suppliers and employees – Consumers • Consumer protection – rights to good products, rights to return, rights to complain etc – Suppliers • Contract law – correct goods/services etc – Employees • Rights - Health and safety, working conditions
  • 7.
    What are businessvalues? • Business values are the core principles or standards that guide the way you do business. They sum up what your business stands for and what makes it special. While business plans and strategies may change the core values of your business remain the same. • For example - some businesses say that innovation is one of their core values - they are constantly developing new products or services and this shapes their whole approach to business. • Other businesses may say that they are agile - they are constantly responding to change and creating new opportunities for customers.
  • 8.
    Ethical Values • Businesseshave a certain responsibility to ensure they conduct their business in a way that does not offend; • Other aspects they need to consider are: – Honesty – Openness – Transparency – Respect – Fairness
  • 9.
    Business Values • Inorder for a business to be successful, the following aspects need to be considered: – Efficiency – Service quality – Growth – Profit • If any of the above are not right, the business will suffer
  • 10.
    Lets look ata well known establishment
  • 11.
    So, what doyou really think about Tesco’s
  • 12.
    What do youknow about the supermarket known as Tesco • How many stores are currently in Leicester? • Can you name some of the departments that are in operation within Tesco? • How many staff do they employ? • What staff benefits do you think are generally available
  • 13.
    What does societythink? • Mixed views maybe... • Take a look at the clips that follow and then discuss the attached fact sheet
  • 14.
    Some adverts aboutTesco Christmas Advert • http://www.bing.com/videos/search?q=every+little+helps%2c+tesco+advert &view=detail&mid=C612881F1832E2BF36C3C612881F1832E2BF36C3&fir st=0 Friends of the earth... • http://www.bing.com/videos/search?q=every+little+helps%2c+tesco+advert &view=detail&mid=C612881F1832E2BF36C3C612881F1832E2BF36C3&fir st=0 New Premises • http://www.bing.com/videos/search?q=every+little+helps%2c+tesco+advert &view=detail&mid=C612881F1832E2BF36C3C612881F1832E2BF36C3&fir st=0 Enthusiastic workforce • http://www.bing.com/videos/search?q=Tesco+Careers&view=detail&mid=54 C0E0C76541B18AE5AC54C0E0C76541B18AE5AC&first=0
  • 15.
    Legal Requirements • Canyou list and describe 3 legal requirements that it would be necessary for Tesco to follow?
  • 16.
    Ethical Requirements • Canyou think of any ethical decisions/actions that Tesco has implemented?
  • 17.
    This is oneof their ethical policies... • No quibble refund • Unhappy with something? We'll give you a refund with no quibble. As long as you've not had a nibble. • If you're trying online shopping for the first time or maybe you've just ordered items you no longer need, don't worry. Just hand back any unwanted items to your driver when your shopping is delivered and they'll make sure that you get a full refund.
  • 18.
    Tesco sourcing standards •Tesco are founder members of Ethical Trading Initiative(ETI). The Ethical Trading Initiative(ETI) is a ground-breaking alliance of companies, trade unions and voluntary organisations. The Ethical partnership is there to improve the lives of workers across the globe who make or grow consumer goods - everything from tea to T-shirts, from flowers to footballs. • THE ETI BASE CODE • As a founder member of the Ethical Trading Initiative(ETI), we expect all our suppliers to meet the standards set out under the ETI Base Code and guarantee their workers the rights within it: – Employment is freely chosen – Freedom of association and the right to collective bargaining are respected – Working conditions are safe and hygienic – Child labour shall not be used – Living wages are paid – Working hours are not excessive – No discrimination is practised – Regular employment is provided – No harsh or inhumane treatment is allowed
  • 19.
    Criticisms of Tesco •This article concerns criticism of Tesco, a supermarket chain in the United Kingdom. Criticism has been directed at Tesco from various groups, both national organisations and individuals. • One of the biggest criticisms it faces is the perceived threat it poses to small businesses due to the monopoly it imposes over products. There is also a belief that they use aggressive tactics to gain land and/or planning permission for building new stores. Other controversial areas concern the treatment of staff and customers, as well as their approach to foreign businesses
  • 20.
    What do youthink? Do some research... – Using your mobile phone or other suitable device • Find out about the good and not so good news reports about Tesco. • We will discuss this in class...
  • 21.
    Assignment 1 Aim andoverview The aim of assignment 1 is to enable learners to understand differences between businesses values and their ethical values. To do this you will research and prepare evidence that shows your understanding of these in a real life business situation. Scenario You are working for an organisation (of your choice) within their corporate services department. You have been asked to help put together some information in an innovative and exciting way for new employees to introduce them to the department and your companies’ ethics policy.
  • 22.
    Assignment 1 • Task1 (P1), (P2) – Essay/Report under exam conditions. • You must complete a brief essay describing your companies 1. Ethics and 2. Their values. • Explain the differences between Ethics and Values.
  • 23.
    Assignment 1 Task 2(P3) – Prepare a presentation • You must then explain why ethics are important to the organisation and how the organisation strives to do more than meet their legal obligations.
  • 24.
    P3Describe how ethicsgo beyond the requirements of the law • Research details about Tesco’s – find and describe their aims and objectives • Type of organisation and structure • Give basic details – Types of stores – location – Types of goods sold and other services (club cards, Tesco on-line, delivery etc,) – Advertising • State why you feel they are successful and who enjoys this • Who would they have a negative effect and why • Give an indication of their ethical principals (at least 3) • Research to find at least 2 points that disprove their ethical claims • Give examples of legal obligations Tesco’s would have to uphold – Employees – customers • You must then explain why ethics are important to the organisation and how the organisation strives to do more than meet their legal obligations