ULTIMATE is a luxury consulting firm based in Paris that operates globally. Founded in 2005 by Lionel Crochet, ULTIMATE helps luxury brands develop their operations and increase their corporate and brand value using a balanced expertise of client and industry perspectives. ULTIMATE's consultants have over 250 years of combined experience in industries like fashion, automobiles, jewelry, and hotels. They analyze issues, create strategies, and help clients achieve their objectives.

1. ULTIMATE
Luxury Consulting

2. A bridge between problematics…
ULTIMATE is a one-stop-shop luxury consulting agency based out of Paris and operating globally.
Created in 2005 by Lionel Crochet, it has assisted numerous luxury brands in developing their
operations and corporate if not brand value.
We strongly believe in certain values and principles that should constitute the foundation of the luxury
industry. Those values are the base of our actions and advice in order to achieve ambitions above
pretentions.
Lionel Crochet has been involved in a variety of luxury industries for more than 18 years and altogether
our consultants represent nearly a quarter millenium of expertise worldwide. This allows us to rely on
a vast, global, efficient and expert network, key to our success and guaranty to useful and reliable
intelligence.
Our variety of missions are accomplished through a clear process: analyzing the brand and its
problematics, elaborating the strategy, defining the method and timeframe and eventually getting the
objectives achieved.
We believe our key strength is a balanced expertise of both the client and the industries’ perspective and
expectations. That makes us a useful and efficient tool to bridge both parties’ interests in respect to
brand values.

4. Expertise at a glance…
• Marketing.
• Branding.
• Strategy.
• Business Development.
• Art Direction.
• Art Consulting.
• Press & Public Relations.
• Customer Experience & Service Quality
Control.

6. Brand Ambassadorship setting the Trend…
• ULTIMATE is looking forward to representing luxury brands
with which it shares core values. Allowing us Brand
Ambassador status you will be carried and represented
Worldwide through our presence at nothing but the most
prestigious and exclusive programs and events:
- High Horlogery.
- Couture.
- High-end Electronics & Multimedia.
- Jewelry.
- Hotels.
- Luxury Automobile.
- Airlines.

8. Many Years of Experience/Many Industries of Expertise…
• ULTIMATE is assisting a large variety of luxury related
industries:
- High-jewelry.
- Luxury Automobile.
- Cosmetics.
- Private Aviation & Airlines.
- Food & Beverages.
- Hotels & Restaurants.
- Fashion & Accessories.
- Private Banking.
- Real Estate & Property Development.
- Art & Design.
- Spa & Wellness.

10. A few references between others…
• Along the past few years we have been lucky enough to
collaborate with many luxury brands part of which…
- Boucheron.
- Zegna.
- Gucci.
- Hugo Boss.
- Bottega Veneta.
- Jaeger-Lecoultre.
- Mercedes-Benz.
- Korloff.
- Saab.
- Audemars-Piguet.
- And many others we can’t display here for confidentiality
reasons…

12. Contact & Details…
ULTIMATE - Luxury & Lifestyle
Lionel CROCHET
48 rue du Montparnasse
75014 Paris – France
Tel.: +33 (0) 6 4725 2252
Email: contact@ultimatelifestyle.fr

14. Making the Luxury World your Lifestyle Village…