UCC Australia - Company Profile

Product Merchandising 18
Promotional Execution 19-20
ACTIVATION
BRAND
MARKETING
Promoting your product 22
A History of Success 4
Trusted and Successful Partners 5-6
World Class Brand Partnerships 7-8
Major National Accounts 9
World Class Practices and Systems 10
Our Ongoing Investment in Infrastructure 11
A Shared Commitment to Sustainability 12
ABOUT US
DISTRIBUTION
Reconciliations and Invoicing 26
Australia-Wide Delivery 27
Bagtrans - On time every time 28
OUR PEOPLE
Senior Management 14
Our People Today 15
Resources and Recruitment 16
CONTENTS
Our Supply Chain 24
SUPPLY CHAIN

UCC AUSTRALIA COMPANY PROFILE 2015 4
A HISTORY OF SUCCESS
Established in 1996, UCC provides major Australian retailers with a
large variety of everyday products.
We source and offer for sale our own products, driven by
opportunities as they present themselves, from all over the world,
BUT we also source to specific Retailer request, and we have a
strong history of success with Australia’s major retailers
Through our strong relationships, operational efficiency and
innovation, we have built a reputation for delivering high quality
products, on time and at very competitive prices - to the benefit
of our key brand partners and retailers alike.
Our success has seen us become the exclusive Australian
Distributor for a number of products.
We pride ourselves on servicing the needs of both large and
small retailers plus providing reach and exposure for brands to
the Australian market.
UCC has grown substantially over the last 5 years. Our new
warehouse was designed to open the door for further growth. It
is completely within UCC’s capabilities to not only manage, but
also grow your Brand in Australia.
“a reputation for delivering
high quality products”

A TRUSTED & SUCCESSFUL PARTNER
[KODAK CASE STUDY]
In 2010, Kodak selected UCC as its go to market partner and
co-account manager for the Officeworks Account. (UCC has
been working with Kodak since 1999).
Within just four months of the initial conversations, we commenced
full integration with managing the Officeworks account in
conjunction with Kodak.
From recruiting experienced sales staff, to the upgrading of EDI
systems and warehouse capabilities, we put in place a solid
infrastructure to manage the sizable growth in total business.
Officeworks offers a Kodak photo printing solution across its 153
store network nationally.
The successful partnership between Kodak and UCC can be
measured by the fact that Officeworks recently reviewed the
photo printing business via a formal, extensive tender process and
decided to re-sign a multi-year contract with Kodak and UCC.
The in-store photo printing solution has now been completely
upgraded in all stores to provide customers with the latest, best
in class photo experience which is helping the business to enjoy
healthy year on year growth. We have a proven track record of
managing significant growth within our business. And doing it well.

A TRUSTED & SUCCESSFUL PARTNER
[LEXAR CASE STUDY]
UCC have been a supplier of Kodak Recordable Media to Coles since 2009.
For a number of years, UCC had approached the idea of brand exclusivity
with Coles and the benefits that come with dealing with one supplier.
Unfortunately, Coles went a number of years without a range review for the
category which left their hands tied in regards to making any key changes.
This resulted in having a range that was out dated in comparison with the
rest of the market in both product and price. In 2013, Coles announced that
a range review would take place – this was our opportunity to offer Coles a
perfect solution.
After many discussions between UCC and Coles, Coles agreed that the way
forward would be to have an exclusive brand for the total memory category.
This would include both recordable media (CDs and DVDs) and Memory
(USBs, Memory Cards and Micro SD Cards). The tender was open to all current
suppliers including TDK, Memorax, Sony and Verbatim. UCC presented a total
solution for the category with Kodak Recordable Media and Lexar Memory
which was sharp on price, an increase in rebates, a generous % allocation
towards marketing funds and a range that consisted of the highest volume
and profit driving lines whilst cutting down on shelf space. In accordance to
the Coles style guide, UCC also developed “Shelf Ready Trays” for all products.
The UCC proposal was a success and in 2014, UCC become the sole supplier
for all memory and recordable media in Coles nationally. In a short amount of
time due to UCC’s guidance, memory sales have doubled and Coles is now
a true competitor in this space with the right range at the right price.
UCC also became the distributor for Big W in December 2014 and is now the
second largest Lexar distributor in the country.

WORLD CLASS BRAND PARTNERSHIPS
[KEY BRAND PARTNERS]

WORLD CLASS BRANDS
[KEY BRAND PARALLEL IMPORTED LINES]

MAJOR NATIONAL ACCOUNTS
[WIDE COVERAGE ACROSS MAJOR NATIONAL ACCOUNTS]

The UCC Head Office & warehouse facility is based
in Eastern Creek, NSW. Centrally located to deliver
Australia wide. In Victoria, UCC have a sales office
based in Box Hill. The warehouse, can accommodate
6,000 pallets and is 5,000m2
in size. Our EDI & ERP
systems are state of the art and fully integrated with
all major retailers. The UCC infrastructure is built to
accommodate sizable business opportunities.
WORLD CLASS FACILITIES AND SYSTEMS

OUR ONGOING INVESTMENT IN INFRASTRUCTURE
UCC has invested A$9 milllion in warehouse construction and fit out
to ensure it can continue to provide world class warehouse and
distribution.
We moved into our purpose built building in June 2012.
9 months was spent in the design and planning process to ensure
that it met and exceeded all Government and Environmental rules
and requirements.
The warehouse was developed & designed as part of the
infrastructure UCC required to obtain the company’s future growth
targets.
Our investment in office space, warehouse design and system
upgrades demonstrates our ongoing commitment to our staff,
brand partners and of course our customers.
We recently designed and installed a temperature controlled facility,
within our existing warehouse space, to ensure that temperature
sensitive products are kept within an optimal temperature range.
Wearecontinuallyreinvestinginourinfrastructuretonotonlyimprove
our current facilities and operations, but also as an investment in our
future growth.
Our Premises are camera and security protected 24/7, with remote
access Apps, so we can be confident everything is secure. Regular
Fire and Safety Drills ensure that safety and security is assured.

All aspects of its impact on the
environment were considered,
from rainwater run-off, to grey
water recycling, to impact on
local wildlife.
THE NATURAL ENVIRONMENT
A SHARED COMMITMENT TO SUSTAINABILITY
UCC is committed to minimising the environmental impact of our business.
UCC’s Sustainable Operations policy outlines our commitment to managing
all aspects of our operation to minimise water consumption as well as
our overall carbon footprint. Our main transport company BagTrans, was
chosen not only due to their exceptional performance, but also because
of their outstanding commitment to sustainability.
Our state of the art facility at Eastern Creek was designed with
particular objectives in mind:
• Waste
• Packaging
• Water
•Climate and Energy
• The Natural Environment
All water, be it rainwater, used water,
etc. is all filtered and any run off
leaving the site is clean and clear.
WATER
Through clever design, insulation &
careful positioning of vents warehouse
temperatures don’t exceed 22 -24
degrees – without the aid or use
oCLf electrical cooling or
airflow assistance.
CLIMATE & ENERGY
Licenced, monitored and audited
contractors – reviewed regularly.
WASTE
“UCC will continue to seek
opportunities to enhance its overall
environmental performance.”
We have environmentally sourced
new packs and 100% recycling of
any waste packing.
PACKAGING

OUR PEOPLE

SENIOR MANAGEMENT
Peter started in retail with Australia’s largest retailer, Woolworths. As the Manager of Town Hall, Woolworths largest store in Australia,
Peter built strong relationships with suppliers that he has maintained to this very day. His 20 years with them gave him the insight
needed to establish his own business and the unique ability to see both sides of a deal, what works for UCC but equally, what
works for the retailers. Peter regards his Woolworths corporate training to be pivotal to the successful growth UCC has been able
to achieve. He is a very hands on Managing Director in all aspects of the business. Peter is highly regarded by his peers, the many
suppliers UCC deal with on a daily basis and importantly, his staff. UCC is jointly owned by Peter Kemsley and his wife Mona Kerbage.
With 30 years experience as a customs broker, freight forwarder and importer, Guy has a broad range of experience that he draws on
daily. Guy has operated in a variety of different business environments and handled supply chain for BP, BOOTS, Textron and many others
over his career. Today, Guy is a part of the UCC team, solving problems and making sure that UCC delivers on time, every time.
With 13 years experience across all aspects of sales in large organisations, Joanne has worked in varying roles from Store Manager, Key Account
Manager, Strategic Sales Manager, National Account Manager to National Sales Manager. Joanne has had experience managing both small and
large accounts varying from $2 million - $50 million. Joanne has had exposure to managing major national accounts such as Coles, Kmart, Target,
Priceline, Myer and Officeworks. Since joining UCC in 2010, Joanne has played a pivotal role in the growth of UCC and now, heads up the sales team.
CEO
GENERAL MANAGER
NATIONAL SALES MANAGER
Peter Kemsley
Guy Dallimore
Joanne Keath
Email: peter@uccaustralia.com.au
Email: guy@uccaustralia.com.au
Email: joanne@uccaustralia.com.au

OUR PEOPLE TODAY
JOANNE FORAN
NATIONAL SALES
MANAGER
PETER KEMSLEY
MANAGING
DIRECTOR
GUY DALLIMORE
GENERAL
MANAGER
PINPIN THWU
CFO /
ACCOUNTANCY
LEE-ANNE
ABRAHAMS
OFFICE
ADMINSTRATOR
VAL DAUNIVUKA
ACCOUNTS
RECEIVABLE
HEATH
MCINTOSH
LOGISTICS
MANAGER
ANETA PHILPOTS
NATIONAL
ACCOUNT
MANAGER
DINA AUSTIN
SALES / HR
ADMINISTRATOR
WAREHOUSE
STAFF

UCChaverecentlyengagedaHumanResourcesandRecruitment
Specialist. With more than 20 years industry experience, we have
access to a pool of high calibre candidates, be it for the fluxuating
needs of our physical Logistics and Supply Chain, or for the more
senior roles of sales, promotion or Account management.
To access the exceptional people in this field, we will use a
number of different avenues available to us.
UCC also have HR systems and policies in place to train and
retain exceptional Account Managers and Support Staff.
We also have regular bi-monthly training and system refresher
courses for all staff, conducted by outside professionals.
When only the best will do
RESOURCES AND RECRUITMENT

ACTIVATION

UCC currently employ Teamworks Retail Services. Teamworks
Retail Services have a national team of 320 merchandisers who
visit all major retailers on a weekly basis.
The team of highly experienced merchandisers are equipped
with hand held PDA’s with Sales@work reporting platform used as
their state of the art information processing and communication
platform.
Merchandise services include:
• Instore range compliance
• New line ranging and distribution drives
• Point of sale distribution and placement
• Ongoing contracted maintenance calls
• Promotional compliance
• Speed to market distribution
• Off location display set up

Helping you achieve higher sales
PRODUCT MERCHANDISING

Key Account Managers will design a full 12 month plan with the
relevant category buyers in each of the accounts.
Key Account Managers will provide promotional transparency
with other brand Key Account Managers with the aim to reduce
channel conflict as much as possible.
Marketing plans will be frequently reviewed with the National
Sales Manager to ensure funds are allocated to achieve the best
possible return on investment in each of the accounts.
UCC plans our promotional activities and support BEFORE the
products are on the shelf. We cost, budget for, and spend, our
agreed promotional allowances to make sure that our products
are never forgotten or overlooked.
It is VERY hard getting products on Retailers’ shelves, but it’s even
harder to keep them there. Professionals know this and UCC gives
100% effort to make sure we keep products visible, and keep
selling.
Creating a yearly promotional plan for you
Promotional Execution
[Yearly Promotional Planning]

Promotional Execution
[Merchandising Brief Examples]
KODAK MEDIA PROMOTION MERCHANDISERS BRIEF – COLES JANUARY 2011
Any queries – please contact Joanne Foran on 0406 541 230
Date of set up in-store: Wednesday 12th
(Evening) & Thursday 13th
(Morning)
Promotion Dates: Thursday 13th
– Wednesday 26th
Promotion Details as featured in Thursday 13th
Catalogue:
Supplied
1. Coles store listing with product and dump bin allocations per store
2. Dump Bin Assembly Instruction sheet
Merchandiser Requirements
1. Products and dump bin will be in the store room (if they are not already out) in which case a
member of staff will need to help you get these. Please refer to your store listing for
allocations.
2. Stores will have received their Grocery and GM January off-locations information – if you
have any issues please ask the store to refer to this
3. Kodak bin will be Location Number 11
4. Assemble the Dump Bins using the instruction sheet provided
5. Please ensure only one type of product per dump bin
6. Maximum amount of stock per dump bin is 27 units
7. Coles will supply ticket stripping and this is to be stuck on the bin and the tickets inserted.
Please ask your store contact for these and assistance.
Kodak CD-R 30 pack now half price @ $7
Coles Reference Number #7937190
Kodak CD-R 30 pack now half price @ $10
Coles Reference Number #7937225
Royal Moroccan Visit: Week commencing 7th
October
Promotion Dates & Details: Thursday 24th
October – Monday 4th
November
“Save 20% off the entire Royal Moroccan Range”
Thursday 7th
November – Monday 18th
November
“Buy 3 Royal Moroccan Products for the price of 2”
Merchandiser Requirements
Please read the Royal Moroccan Information Booklet supplied
The Royal Moroccan floor stand will be on the floor for 4 weeks
from week commencing 21st October
Show how much stock fits in the stand (see table below). The pic-
ture on the right shows how you can make the stand look full with
a smaller amount (also detailed in the table below)
Please ask the Manager to check their system for how much SOH
they currently have.
If the Manager doesn’t feel that they have enough stock for the
stand and can sell a larger volume than what they currently have,
please ask the store to place an order on their DC ASAP.
Advise that you will be back to put the stand together and fill it
week commencing 21st October
Product Description Shelf Number No of units in
image above
Holds
ROYAL MOROCCAN HAIR SERUM 1 1627
ROYAL MOROCCAN STYLING CREAM 2 69
ROYAL MOROOCCAN HAIR MASK 2 812
ROYAL MOROCCAN SHAMPOO 3 1421
ROYAL MOROCCAN CONDITIONER 4 1421
MERCHANDISERS BRIEF
PRICELINE OCTOBER 2013
Any queries please contact Joanne Foran on 0406 541 230

BRAND MARKETING

BRAND MARKETING
[GETTING YOUR PRODUCT ON THE SHELF
IN PRINT, ONLINE AND IN SOCIAL MEDIA]

SUPPLY CHAIN

[Inventory Management]
Our fully modular and Bespoke ERP system can be configured to
give tailor make reporting and forecasting tools, in real time, or as
need by Suppliers, Retailers, or for our own administrative needs
It is fully compatible with SAP, Dynamic and all major ERP systems
At any given time we can see exactly what is happening with our
products, or likewise tell you exactly what is happening in terms
of sales, re-order requirements, stock holding, etc.
[Rotating in NPD]
As part of UCC’s warehouse management system, we have
a regular date coding report which is analysed weekly. UCC’s
warehousing system works on an oldest date first pulling system.
Lead-times would differ depending on where the product is
sourced from. The UCC system is more than capable of doing
that as it currently does for the many varying products we have
today.
[Discount Channel Activation
of Dated Stock]
UCC supplies stock to all levels of the Australian Retail trade. From
tier one Retailers, all the way to short life and clearance Retailers
Letting date sensitive stock expire is bad news, still holding that
stock at expiry is a disaster. We pro-actively monitor and action
short dated stock to make sure losses are minimised and that all
stock is put to commercial use.
OUR SUPPLY CHAIN

DISTRIBUTION

UCC has an ERP System that is completely EDI compliant. You will have access to reports for all parts
of your business directly from our system.
Direct to real time access. Open book transparency.
Reconciliations AND Invoicing

UCC currently delivers to all major retailers in Australia.
We use the following transport providers:
• BagTrans (main carrier – full trucks or pallet deliveries)
• Tas Freight (Tasmania – full trucks or pallet deliveries)
• SCT - (Western Australia – full trucks or pallet deliveries)
• Star Track (Direct To Store deliveries)
UCC review all contact arrangements and enforce annual
review processes with carriers to create opportunities to further
enhance service and reliability.
AUSTRALIA - WIDE DELIVERY

BagTrans’ primary market is medium to large national and multinational
companies with complex and demanding transport requirements,
delivering palletised product to:
• Food-chain and Retail Distribution Centres;
• Drug Wholesalers;
• Hospitals & Pharmacies; and
• Department Stores; Variety Stores; and Supermarkets
They understand that we the client:
• Take pride in the presentation of our goods;
• Our deliveries are time critical; and
• We are very demanding in the standards of service provided.
BagTrans has a diverse client base, all of whom benefit from their uniformly
high service level and uncompromising commitment to quality.
BagTrans have a wealth of experience across all the major National
Retailers in Australia. From consolidation of orders with Metcash, to the strict
delivery timeframes with Coles, Aldi’s new “no later than 10 minutes” non
negotiable to WW strict KPI rules, to temperature controlled deliveries.
Major BagTrans accounts include Kellogg Australia, Nestle Australia, Pacific
Brands, GloxoSmithKline, Proctor & Gamble, Breville and Bayer. They do it
all. And they do it well.
BAGTRANS - ON TIME EVERY TIME
“We have not chosen simply to be a transport provider -
we have chosen to be the best transport provider in Australia.
We are the benchmark to which others aspire.”
Who said this

Peter Kemsley
CEO
Mobile 0414 491 181 | Direct (02) 8373 7654 | Office (02) 8373 7666
Email peter@uccaustralia.com.au | www.ucc-online.com.au | Skype peteriankemsley
2 Raceway Place, Eastern Creek NSW 2766 Australia
For more information contact

UCC Australia - Company Profile

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