This document presents Valpak Solutions to influence, attract, and nurture Tutor Doctor's customers across multiple platforms. The comprehensive suite includes direct mail coupons in Valpak's recognizable blue envelopes, digital packages with offers on Valpak's website and through syndication partners, and mobile solutions like QR codes and augmented reality. The goal is to connect with customers anywhere and anytime through integrated marketing across mail, web, and mobile channels to maximize Tutor Doctor's presence in the marketplace.

1. VALPAK SOLUTIONS
For Tutor Doctor By Adrian Spitzer
29/10/12

2. VALPAK
®
SOLUTIONS
A
comprehensive
suite of
products to
INFLUENCE,
ATTRACT and
NURTURE
Tutor Doctor’s
customers

3. TUTOR DOCTOR LOCAL SAVINGS SOLUTION
Connect with your best customers
anywhere@anytime
Mobile
Mobile Direct Mail
Direct Mail Web
Web
®
• Top devices • High Brand Awareness
• Location based • Demographic Targeting
• Built-in QR scanner • Trackable • Consumer-driven search
• Mobile augmented reality • Effective Ad Design • Rich Media
• Apps • Cost-efficient delivery • Personalization capabilities
• Coupons • User-generated content
• Partnerships add volume
• Email

4. DID YOU KNOW
 Among households residing in areas
Valpak® mails, Valpak is the MOST
RECOGNIZED direct mail brand*
 Nearly 9 in 10 households (88%) receiving
Valpak open and look through the
coupon offers*
 8 in 10 households (80%) receiving
Valpak look at EVERY coupon in the
envelope*
 Valpak mails over 40 million unique
addresses each month across the U.S. &
Canada
 In 2011, more than 51,000 advertisers
mailed with Valpak and nearly 20.2
billion ads were mailed inside 488.2
million blue envelopes
*Source: 2011 Valpak® Readership Study, Research Now, October 2011

6. DIRECT MAIL COUPONS
The central piece of your marketing campaign
Direct Mail helps you ACQUIRE and
INFLUENCE new customers:
•Reach ideal consumers based on demographics,
geography and spending behavior
•Frequency of mailings boost awareness so you are
top of mind when consumers are ready to buy
•Persuade consumers to take immediate action
8.25” x 3.5”
38# Glossy Paper
Full Color Non-Bleed

12. VALPAK WEB EXPERIENCE
®

13. THE VALPAK DIGITAL PARTNERS
®
Reach more
eyeballs on the
Internet
150 + national & local Internet
distribution channels
 Websites, mobile sites, mobile
apps
 Search engines
 Local business directories
 Extended reach to 55MM + users
 Approx. 15% of all traffic to
Valpak.com®
 44% of all print activity on
Valpak.com

14. VALPAK DIGITAL PACKAGES
®
Robust
Nearly 900,000 monthly Syndication network of 150+ savings channels Local Content
unique
users
Search
optimized
site
Mobil
e
Apps
Mobile
optimized
site
Scalable

15. DIGITAL NETWORK ACTIVITY (DNA) For
Tutor Doctor REPORTS

16. VALPAK.COM BUSINESS PROFILE PAGE
®
Extends the reach of direct mail
campaign and engages consumers
who want the convenience of money-
saving digital offers.
®

17. MORE RELEVANT RESULTS
Increase the chance to be seen

18. QUICK RESPONSE (QR) CODES
Fun & Interactive
Instant Connection
Simple to use & Social Sharing
Drives traffic to your website

19. VALPAK MULTI PLATFORM
®
MOBILE APPROACH
Reach a New and Younger Mom
anywhere@anytime
MOBILE CONSUMER ENGAGEMENT
AUGMENTED REALITY
View & Redeem Coupons On Demand

20. THE TUTOR DOCTOR SOLUTION ®
Summary. A Solution designed to support business strategy, deliver
offers across a wide range of media channels, direct mail, digital &
mobile to maximize presence in the marketplace.
• The Blue Envelope
– Coupons
• Digital Packages
– Offers/Coupons
– Business Profile Page
Provisioning
– Search Enhancement
– Valpak® Mobile Apps
– Syndication Partners
• QR – Quick Response Codes
• Valpak® Business Center
• Call Tracking
A tailored marketing solution for Tutor Doctor to grow business

21. Thank you !