Tunis workshop Maghrenov des services de transfert technologique et de partenaires aussi bien pour les entreprises que les centres de recherche UPC

1. 3éme
Séminaire
dans
le
cadre
du
WP5
«Appui
à
la
créa,on
d’entreprises
innovantes
dans
les
domaines
des
Energies
Renouvelables»
5
mai
2015
/
Hôtel
les
Berges
du
Lac
Concorde
Tunis
-­‐Tunisie
Version
3.0

2. 3éme
Séminaire
dans
le
cadre
du
WP5
Panel
II
:
les
Services
de
transfert
de
technologie
Des
services
de
transfert
technologique
et
de
partenaires
aussi
bien
pour
les
entreprises
que
les
centres
de
recherche

3. Objectif global du projet MAGHRENOV :
• Renforcer les capacités d’innovation en matière des Energies Renouvelables et de
l'Efficacité Energétique (RE & EE) dans les Pays de l’UE et du Maghreb (Maroc, Tunisie)
• Promouvoir un espace Euro- Méditerranéen d’innovation dans les domaines de l’ER et de
l’EE
Objectifs spécifiques du Workshop :
• Présenter les services de Management et partage de l’information stratégique au sein
d’un réseau d’innovation ;
• Présenter les services des structures en charge de transfert de technologie,
d’accompagnement, de prototypage ;
• Dégager les bonnes pratiques dans les pays PPM & UE, pour certains aspects liés à la
création d’entreprises innovantes (accompagnements, réseaux, prototypage, etc.)

4. Président
du
panel:
M.
Mohamed
Néjib
MANSOURI
Président
Directeur
Général
–
Technopôle
de
Borj
Cédria,
Tunisie
Panéliste:
Dr.
Alejandro
Leon
UPC
–
BarcelonaTech
-­‐
Centre
de
Transfert
de
Technologie
Panel
II:
les
Services
de
transfert
de
technologie

5. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
BarcelonaTech:
a
Knowledge
Tranfer
Model
CollaboraCve
Research,
Start
Ups
&
Spin-­‐Offs
Table
of
Contents:
1. Brief
IntroducCon
to
UPC
–
BarcelonaTech
2. Some
Figures
Related
to
UPC
3. Key
to
Success
4. The
Transfer
of
Technology
Center
5. CollaboraCve
Knowledge
Transfer
6. CreaCon
of
Start
Ups
&
Spin-­‐Offs

6. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
UPC
is
a
public
insCtuCon
dedicated
to
research
and
higher
educaCon,
specialised
in
the
fields
of
architecture,
science
and
engineering.
We
are
a
university
commiXed
to
excellence,
a
driver
of
economic
and
social
change,
an
insCtuCon
that
is
extremely
well
connected
to
the
producCve
industry.
1.
IntroducCon
to
UPC

7. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
1.
IntroducCon
to
UPC
THE
100
under
50
(2014)
Among
the
top
100
young
universiCes
in
the
world
(2014)
/
Shanghai
Ranking
Among
the
top
500
universiCes
in
the
world,
the
top
150
in
the
field
of
Engineering,
Technology
and
Computer
Sciences
and
the
top
200
in
MathemaCcs

8. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
1.
IntroducCon
to
UPC
The
Research
Leading
researchers
and
scienCsts
perform
basic
and
applied
research
at
the
UPC,
making
it
a
key
agent
for
social
progress.
Excellence
in
certain
areas
of
scienCfic
output,
the
presence
and
leadership
of
its
research
groups
in
naConal
and
internaConal
compeCCve
calls
for
R&D
projects,
and
its
network
of
scienCfic
and
technical
faciliCes
make
the
UPC
a
hub
for
talent
in
Europe.

9. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
1.
IntroducCon
to
UPC:
Research

10. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
2.
Some
figures
related
to
UPC
KEY
FIGURES

11. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
3.
Keys
to
Success
1. Technology
2. InnovaWon
3. Talent
4. Training
5. Social
outreach

12. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
Assessing the research: Institutional Services and Research Management
1987
1998
2008
2001
2005
2009
2010
UPC Centre de Transferència de Tecnología (CTT)
Programa INNOVA -­‐ UPC . Creación de empresas
Parc Mediterrani de Tecnologia (PMT)
AIDIT SL
Innova 31 SCR SA
Programa UPC 21
Parc UPC
Programa K2M (Knowledge to Market)
UPC Oficina de Patentes y Licencias
CIT Centro de Innovación Tecnológica
Unidad de Valoritzación de la InvesVgación
3.
Keys
to
Success

13. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
3.
Keys
to
Success

14. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
3.
Keys
to
Success

15. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
3.
Keys
to
Success

16. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
3.
Keys
to
Success

17. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
3.
Keys
to
Success

18. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
The
benefit
of
research
is
the
progress
which
is
achieved
through
architecture,
engineering
and
technology,
and
which
is
a
driving
force
of
advanced,
more
sustainable
and
more
commiXed
socieCes.
The
UPC’s
research
groups,
centres
and
laboratories
generate
knowledge
that
meets
the
demands
of
society,
and
provide
projects
and
soluCons
that,
in
conjuncCon
with
businesses
and
scienCfic
insCtuCons
all
over
the
world,
contribute
to
economic,
social
and
cultural
development.
The
UPC
is
posiConed
as
an
engine
of
innovaCon
through
its
ability
to
create
technological
start-­‐ups
and
generate
patents.

19. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
Inside
UPC
the
Centre
for
the
Knowledge
Transfer
(aka
CTT)
is
a
unit
devoted
to…
PromoCng
the
innovaCon
and
the
industrial
technological
progress
through
the
transfer
of
results

20. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
UPC
-­‐
Technical
areas
•
Architecture
and
urban
planning
•
Control
automaCsms
•
Energy
•
ConstrucCon
•
Physics
•
MathemaCcs
&
StaCsCcs
•
OpCcs
and
optometry
•
Business
administraCon
•
Food
technology
•
Electric
and
electronic
technology
•
Agriculture
•
Space
and
aeronauCcs
technology
•
InformaCon
and
CommunicaCon
Technology
•
Materials
Technology
•
Mechanical
Technology
•
Environment
and
Natural
Resources
Technology
•
Naval
technology
•
Chemical
technology
•
TexCle
and
paper
technology
•
Regional
transportaCon
planning

21. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
INFORMATION
PROMOTION
MODEL
1
INFORMATION
PROMOTION
(pre-­‐management)
MODEL
2
INFORMATION
PROMOTION
HUMAN
RESOURCES
and
ADMINISTRATION
(including
accounCng)
MODEL
3
Typology
of
University
Centres
for
the
Knowledge
Transfer

22. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
• Offers advice and technical support
• Project management & functions in the
organisation
• Accounting management
• Information and comunication
• Explotation of results
• Promotion
MAIN
FUNCTIONS:

23. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
ParWculars
about
the
Knowledge
Transfer
Centre:
• Structures with a lot of tension
• Working under pressure: deadlines, results, indicators
• High professional team but they are not evaluated for
achievements
• Non consolidated structures
• Civil servants & labour contract members
• Added value in their job but low external visualisation
• Sensitives to changes in the University Governing
Boards

24. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
4.
Knowledge
Transfer
Key
Points
of
the
Knowledge
Transfer
Centre:
• Advice in labour issues
• Advice in legal aspects
• Wide knowledge of calls: national, regional and
international
• Wide knowledge of proposals and submission process
• Wide knowledge of internal processes and the people
involved
• Marketing techniques
• Negociation techiques, empathy ....

25. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
5.
CollaboraCve
Knowledge
Transfer
Research
• 1,230 new agreements and projects
• 2,385 articles published in scientific journals
• 68 patents
Collaborative Research
• 2,190 companies and organizations with partnership
agreement with UPC
• 8 companies created
• 16 chairs and classrooms companies
• 791 scientific and technical services aimed at business

26. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
6.
Start-­‐Up
&
Spin
Off
The UPC is focused on to create an innovative culture, to promote entrepreneurship and to
support the creation of new technology-based (knowledge-based) companies:
Companies created from 1998 to 2013
4
5
3
4
3
4
2
5
4
4
9
5
6
5
5
7
6
7
8
15
29
23
16
20
18
13
16
6
3
5
4
1
0
5
10
15
20
25
30
35
… 1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
StartUp created
SpinOff created
* Act. 31/12/13
Period A Period B
Period A:
- Services oriented to foster entrepreneurial
spirit among the UPC community.
- Most projectes promoted by students/alumni
(startups).
Period B:
- Business creation services align with
valorization services: focus on research
activity (UPC technologies).
- Less startup companies, more spinoff
companies + technologies licensed.
- UPC starts having shares of the new
spinoff companies.

27. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
6.
Start-­‐Up
&
Spin
Off
From 1999 to 2013, more than 250 NTBFs created:
q 70 are spinoffs / 180 are startups
q 22 companies are owned by the UPC
Companies: UPC shareholder

28. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
6.
Start-­‐Up
&
Spin
Off
Business creaVon – Some examples
SUCCESS CASES

29. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
6.
Start-­‐Up
&
Spin
Off
-­‐ Proposal analysis
-­‐ IniVal feedback
-­‐ Business oportunity idenVficaVon: market-­‐sector-­‐team
-­‐ Advice in structuring the project
-­‐ Market orientaVon: build-­‐mesure-­‐learn
-­‐ SoluVon to project needs
-­‐ CreaVon and iniVal monitoring
-­‐ ConsolidaVon + Growth
¿TECHNOLOGY BASED?
¿VIABLE?
IDEA
PROJECT
DEFINITION
PROJECT
VALIDATION
IMPLEMENT
PHASE
¿BUSINESS MODEL VALIDATED?
TRAINING
OFFICE
CONTACTS
HHRR-TEAM
ASSESSMENT
DESCRIPTION TOOLS

30. Dr.
Alejandro
Leon
Arias
alex.leon@upc.edu
5th
May
-­‐
2015
Thank
you
for
your
interest
3éme
Séminaire
dans
le
cadre
du
WP5
«Appui
à
la
créa,on
d’entreprises
innovantes
dans
les
domaines
des
Energies
Renouvelables»

31. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
SUMMARIZED
PRESENTATION

32. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
Dr.
Alejandro
Leon
UPC
–
BarcelonaTech
-­‐
Centre
de
Transfert
de
Technologie
BarcelonaTech:
a
Knowledge
Tranfer
Model
CollaboraWve
Research
&
Start
Ups
CreaWon
alex.leon@upc.edu
+

33. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
UPC
is
a
public
insWtuWon
dedicated
to
research
and
higher
educaCon,
specialised
in
the
fields
of
architecture,
science
and
engineering.
The
UPC
is
posiConed
as
an
engine
of
innovaCon
through
its
ability
to
create
technological
start-­‐ups
and
generate
patents.

34. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
BarcelonaTech:
Main
Figures
about
UPC
Among
the
top
100
young
universiCes
in
the
world
(2014)
/
Shanghai
Ranking

35. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
BarcelonaTech:
Main
Figures
about
Research
>
2.500
Teaching
&
Research
Staff
>
1.500
Research
Support
Staff
>
200
Research
Groups
2.190
companies
and
enCCes
with
collaboraCon
agreements
1.230
research
agreements
and
projects
(2014)
577
registered
patents
(2000-­‐2013),
68
in
the
last
year
791
scienCfic
and
technical
services
for
companies
24
parCally
owned
technology-­‐based
companies
More
than
49
M€
turnover
for
Research

36. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
BarcelonaTech:
Steps
to
the
Success
1. To
gather
efforts
from
all
the
community
2. CreaCon
of
a
specific
Plan
(Top
–
Down)
3. Invest
in
people:
research…
and
support
staff
4. Look
for
iniCal
collaboraCon
between
students
and
companies
(by
teaching
pracCces)
5. Look
for
further
collaboraCon
by
Doctoral
programs
6. To
control
the
maturing
of
your
technologies
7. To
follow
a
natural
evoluCon.
It
requires
Cme
!!
8. To
create
a
net
of
tools
and
services
to
give
support
to
the
strategy
9. Do
not
forget
your
teaching
areas
and
services

37. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
BarcelonaTech:
Back
Room
to
the
Research
• Doctorate
School
(PhD
collaboraCons
with
companies)
• CreaCon
of
a
Catalogue
of
Services
and
Technical
Devices
• CreaCon
of
a
Company
Gate
(web)
to
foster
private
firms
• General
Support
Desk
to
the
Research
• MarkeCng
and
PromoCon
Services
• Legal
Bureau
Services
• Patent
and
Brands
Unit
• Management
Spaces
inside
the
different
Campus
• AdministraCve
Support
Sub-­‐Units:
• Hiring/ContracCng
new
research
people
• Watching
Observatory
focused
on
Public
Grants
• Economics
Issues
related
to
Research

38. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
-­‐ Proposal analysis
-­‐ IniVal feedback
-­‐ Business oportunity idenVficaVon: market-­‐sector-­‐team
-­‐ Advice in structuring the project
-­‐ Market orientaVon: build-­‐mesure-­‐learn
-­‐ SoluVon to project needs
-­‐ CreaVon and iniVal monitoring
-­‐ ConsolidaVon + Growth
¿TECHNOLOGY BASED?
¿VIABLE?
IDEA
PROJECT
DEFINITION
PROJECT
VALIDATION
IMPLEMENT
PHASE
¿BUSINESS MODEL VALIDATED?
TRAINING
OFFICE
CONTACTS
HHRR-TEAM
ASSESSMENT
DESCRIPTION TOOLS

39. 5th
May
-­‐
2015
//
alex.leon@upc.edu
Tunisia
–
Tunis
Hôtel
les
Berges
du
Lac
Concorde
FINAL
CONCLUSIONS
• Research
and
Teaching
are
inherently
linked.
Do
not
try
to
separate
them
• 5
Research
people
require
3
Support
Research
Staff.
Research
create
job
!!
• CollaboraCve
tasks
cannot
be
improvised.
It
requires
a
specific
project,
investment…
and
Time!
• At
the
end…
it
will
produce
an
economic
turnover
The
benefit
of
research
is
the
progress
which
is
achieved
through
architecture,
engineering
and
technology,
and
which
is
a
driving
force
of
advanced,
more
sustainable
and
more
commiged
socieWes.

40. Dr.
Alejandro
Leon
Arias
alex.leon@upc.edu
5th
May
-­‐
2015
Thank
you
for
your
interest
3éme
Séminaire
dans
le
cadre
du
WP5
«Appui
à
la
créa,on
d’entreprises
innovantes
dans
les
domaines
des
Energies
Renouvelables»