Tripwolf is a travel website and social network with 50,000 destinations, 2,000,000 photos/videos, and 18,000 active members that provides a free travel guide. It solves problems for customers related to finances, time, information, and choice. Revenue comes from advertising, partnerships, and transaction fees. While competitors like Epictrip and PlanetEye exist, Tripwolf's model is built on crowdsourcing content from its large online community. For sustainability and growth, the owner could expand smartphone apps, advertisements, subscriptions, and additional travel-related services.

1. Rida BEL-LAHSEN
IEMI Paris

2. TRIPWOLF
• Travel Website and Reservation
• Social Travel Guide
• Social network
• Free Travel Guide for globe-trotters
• 50 000 interesting destinations worlwide
• 2 000 000 photos and videos
• 18000 active members
• > 600 000 visitors each month

3. Problems solved For
CUSTOMERS PARTNERS OWNERS SUPPLIERS
Financial (free, crisis
Communication Assets Job
context...)
Time (all in a website
Image Printing works Money
even the travel guide)
Information & Veracity Market share Travel Agency Licence Advertising
Choice (destination,
Exchange (members)
hotel, restaurant...)
Knowledge
Members
Partners
Professional Travel
Guides

4. CUSTOMER GROUP
SERVED
TRAVELLERS,
GLOBE-TROTTERS,
MEMBERS OF TRIPWOLF WEB-SITE & BLOG,
TRAVELLERS’ FRIENDS,
INTERNET & IPHONE USERS,

5. Revenue Sources From
TRAVEL SEARCH
ADVERTISING PARTNERSHIP
ENGINE
ON THE WEB SITE TRANSACTIONS 9 PARTNERS
AGREEMENTS with
GOOGLE ADS MOVING2LONDON.COM
suppliers
VAGABONDISH an Online
magasine about travel
HOTELSCOMBINED.COM
...

6. Competitors
• Epictrip & PlanetEye are
direct competitors.

7. MODEL
• This model cannot apply • Travel search engine
offline because it is built cannot be efficient
by crowdsourcing. It without internet because
gathers thousands or of all changes due to the
millions of internet users, yield management of all
of travellers who easily the aircraft companies or
and rapidly can advise, tell all the hotels.
their experience, share
their photos and videos,
communicate online.

8. Scaleable,
Sustainable?
Scaleable Sustainable
Other kind of tourism
Efficient advice
(responsible tourism...)
Other application’s phone
Information shared
partnership
Other deals (car rent,
Print the pdf travel guide
events...)

9. If I own this business, I would
To increase users & To expand revenue To create a growth
customers sources model
Other application’s
develop web-site and freemium model with
smartphone partnership
(blackberry, nokia... blog advertisement subscriptions
Categorising all kind of
increase users &
tourism (responsible
customers
tourism...)
Other deals to prepare
more their travels (car
rent, events...)