The document proposes a business called Tribal Bazar that sells tribal handicraft products online and in stores. It aims to connect local tribes who make the products with urban customers by closing the market gap. The business will classify tribal goods into categories like consumer, processing, and decorative items. It will help tribes commercialize their skills and assist with trends so they can earn better incomes. The founders will source products directly from tribes to cut costs and compete with larger resellers.

1. “Recycle it all, No matter how small”! Presented By:-
Manisha Sahoo
Sourav Agrawal
Priyanka Singh
Sahil Kumar Pradhan

2. ABOUT US:-
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Tribal products or handicrafts are mostly defined as “Items
made by Hand”. This products can be made using different
type of waste material which can be collected by local peoples.
This all product will be made by simples tools and are
generally artistic.
So, we THE TRIBAL BAZAR deals with all kind of tribal
products . we assured that every urban people should know
the benefits of these products and utilize them. This handicrafts
will classified in three categories:-
1)Consumer goods
2)Processing goods
3)Decorative goods

3. Problem:-
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Market gap:-
Unknow about the
products and not easily
available online.
Cost issues:-
As there is no direct
market the
middleman,
traders dominate
the market.
Poor transportation:-
Due to poor
transportation the
product is not able to
reach to the actual
market.
Lack of Knowledge:-
The tribes doesn’t
know about the trend
they need some
assistance.

4. Solution:-
Here we at tribal bazar can hep peoples to gather together or come to a single platform who can work for us
like there are many tribal peoples who do have the expertise but don’t have any connection around them
which lead them to not able to sell their product at good market place or price. So we at tribal bazar can help
that people generating employee.
We can let them collect the waste materials and after turning them into small particles after processing the
granules we can turn that into some good environment friendly product which can be sold in the market at
good market price.
This provides a more accurate representation of how people come together and offers a more data-driven
approach to uncovering and understanding tribes to market to.
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5. TEAM:-
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Co-founder :- Manisha Sahoo [ Operation]
Sourav Agrawal [Marketing]
Priyanka Singh [Marketing]
Sahil Kumar Pradhan [Finance]

6. OUR COMPETITION:-
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The tribal bazar
• Our product will be priced below
that of other companies on the
market
• Easily available in site
• Affordability is the main draw for
our consumers to our product
COMPETITORS
• Amazon
Product is more expensive
and not available in every
products
• Tribal.gov.in and niti gov .in
Product is expensive, difficult
to order, lot of traffics
• Local stores
Product is of low quality and
chances of duplicacy.

7. 20XX Contoso business plan 7
USP:-
• Cutting down the cost.
• Closing the gap
• Original products
• Upgradation of technology & production techniques.
• Publicity of tribal handicrafts.

8. SEGMENTATION OF PRODUCT:-
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TRIBAL PRODUCT
METAL CRAFTS
TRIBAL PAINTING
TRIBAL TEXTILES
ORGANIC&NATURAL FOOD
PRODUCTS
TRIBAL JEWELLERY
GIFT& NOVELTIES

9. Market Potential
Our product cost will be low,
which gives us a
market advantage.
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We will be based on
products based
company.
We believe people
need more products
specifically dedicated
to this market.

10. Marketing Strategy:-
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How we’ll scale:-
PHASE 1:
Adding more types of tribal product segmentation from
different states.
PHASE-2:
• At initial phase we will be working online through website
or app which can be marketed through different mode of
channels.
• Opening of the offline stores at different urban areas.

11. Financials table
YEAR 1 YEAR 2 YEAR 3
Income
Users 50000 200,000 500000
Sales 200,000 20,00,000 4000000
Average price per sale 75 80 90
Revenue @ 15% 562,500 1820000 6750000
Gross profit 562,500 1820000 6750000
Expenses
Sales & marketing 62,500 400,000 500000
Customer service 87,500 200,000 800,000
Product development 4,62,500 10,00,000 30,00,000
Research 81,250 400,000 320,000
Total expenses 693750 2000000 4620000
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12. Thank you
20XX 12